HEAR THE VOICE OF SILENT APP.

TitleHEAR THE VOICE OF SILENT APP.
ClientSETSATIAN SCHOOL FOR THE DEAF UNDER THE ROYAL PATRONAGE OF HIS ROYAL HIGHNESS CR
Product / ServiceSETSATIAN SCHOOL FOR THE DEAF
CategoryB02. Mobile Apps
EntrantY&R THAILAND Bangkok, THAILAND
Idea Creation Y&R THAILAND Bangkok, THAILAND
Production HA HOK KONFILM Nontaburi, THAILAND
Contributing INNOVATION PLUS Nontaburi, THAILAND

The Campaign

Most speech-impaired people carry a mobile phone at all times. If this cell phone could help them communicate with others, that would be the perfect solution. This is why we created the app, which helps speech-impaired people talk to others in the moment.

Creative Execution

A mobile application was created, which tracked lip movements of the person and turned them into a voice.

There was a sharp increase in the number of people who expressed interest in enrolling in the school.

We helped speech-impaired people communicate through the one thing that they all carry with them: their phones.

Credits

Name Company Position
Trong Tantivejakul Y&R Thailand Chief Creative Officer
Jon Chalermwong Y&R Thailand Executive Creative Director
Vorachai Sooksai Y&R Thailand Executive Creative Director
pisut Nirodsil Y&R Thailand Creative Group Head
Jakkaphong Kirdtongkum Y&R Thailand Copywriter
Apoorva Arun Kale Y&R Thailand Copywriter
Hari Ramanathan Y&R Asia Chief Strategy Officer
Poonnapa Chuayboon Y&R Thailand Strategy Consultant
Witsawut Nuchpoom Y&R Thailand Producer
Kanitta Chartpong Y&R Thailand Account Manager
Links
Application URL