Title | ENGLISH LEARNING COASTER |
Brand | SPACE WORLD |
Product / Service | ATTRACTION |
Category | B02. Use of Audio Platforms |
Entrant | SPACE WORLD Fukuoka, JAPAN |
Idea Creation | HAKUHODO INC. Tokyo, JAPAN |
Media | HAKUHODO INC. Tokyo, JAPAN |
PR | HAKUHODO INC. Tokyo, JAPAN |
Production | HAKUHODO PRODUCT'S Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
TOMOHIKO KAWANISHI | HAKUHODO | Creative Director |
SHUN NAGATA | HAKUHODO PRODUCTS | Director |
SHINJI ASANO | HAKUHODO PRODUCTS | Producer |
YUJIN KISHIMOTO | HAKUHODO PRODUCTS | Production Manager |
In the amusement park , the playing music rollercoaster " Titan MAX " . We changed the music to "speed learning " that improve your English by just listening. we lead to the invention of the world's first attraction PR.
5 May 2016 , collaboration " Space World " which is a roller coaster called " Titan MAX " and "speed learning " that has 2.5 million members of all the world. The world's first attraction also improve English conversation while riding a roller coaster , " speed learning Ride " was born .
This attraction is a hot topic in the PR. From " people know but don't want go amusement park " , we carried out to " people want to go." we make the mind change of the targets.
It was exposed in TV programs and Internet article.
By the invention of the "first of the interesting attraction in the world " we make people carry a foot to the amusement park without the budget , to win the PR. In addition, we make people think " let's go " when they knows the news .