Title Brand Product / Service Entrant Company Country Production Company Country Award
A01 Fast Moving Consumer Goods
MIRINDA SARSI BEING NERDY IS BEING COOL!
SUNTORY PEPSICO VIETNAM BEVERAGE / MIRINDA SARSI
REDDER ADVERTISING Ho Chi Minh City VIETNAM REDDER ADVERTISING Ho Chi Minh City VIETNAM
VOTING COLORS FOR FUN
M&M'S / SNACK
BBDO TAIWAN Taipei CHINESE TAIPEI
HUNGERITHM
MARS CHOCOLATE AUSTRALIA / SNICKERS
CLEMENGER BBDO MELBOURNE AUSTRALIA CHE PROXIMITY Melbourne AUSTRALIA
Gold Spike
PRESERVED MEMORIES
SPC ARDMONA / SPC PACKAGED FRUITS AND VEGETABLES
LEO BURNETT MELBOURNE AUSTRALIA STUDIO PANCHO Melbourne AUSTRALIA
Short List
DADS #SHARETHELOAD (INTEGRATED)
PROCTER & GAMBLE INDIA / ARIEL MATIC
BBDO INDIA Mumbai INDIA
Bronze Spike
DIRT IS GOOD : NATIONAL HEROES DAY
UNILEVER INDONESIA / RINSO
MULLENLOWE INDONESIA Jakarta INDONESIA
CAT HACKS
WHISKAS / PET FOOD
CLEMENGER BBDO SYDNEY AUSTRALIA
THE SOFTTEST
UNILEVER / COMFORT
OGILVY & MATHER SINGAPORE SINGAPORE OGILVY & MATHER SINGAPORE SINGAPORE
Short List
CORNETTO-FOLLOW YOUR HEART, DONT WAIT
UNILEVER / FOOD
ISOBAR CHINA GROUP Shanghai CHINA ISOBAR CHINA GROUP Shanghai CHINA
DELIVERING MODERN HERITAGE
PT MULTI BINTANG INDONESIA TBK / BINTANG BEER
MIRUM AGENCY Jakarta INDONESIA MIRUM AGENCY Jakarta INDONESIA
SUNSILK GAME FOR ANYTHING (DAYPARTING) MEDIA STRATEGY
UNILEVER PHILIPPINES / SUNSILK SHAMPOO
ONE DIGITAL MEDIA GROUP Pasig City THE PHILIPPINES
CHEESE TO CHARACTER
MEGMILK SNOW BRAND / 6P CHEESE
HAKUHODO INC. Tokyo JAPAN HAKUHODO INC. Tokyo JAPAN
SNACKABLE CANNIBALS
LIWAYWAY MARKETING CORP. / OISHI SNACKS
TBWA\SANTIAGO MANGADA PUNO Makati City THE PHILIPPINES
A02 Durable Consumer Goods
SURFACE IS THE "NOTEBOOK"
MICROSOFT / SURFACE NOTEBOOK
MCCANN WORLDGROUP TAIWAN Taipei CHINESE TAIPEI
BLUE FILM FESTIVAL
SPYKAR / SPYKAR INDIGO COLLECTION
SCARECROW COMMUNICATIONS Mumbai INDIA
I DO ANNIVERSARY
I DO / JEWELRY
OGILVY & MATHER BEIJING CHINA
LG CORDZERO CYKING
LG ELECTRONICS / CORDLESS VACUUM CLEANERS
HS AD Seoul SOUTH KOREA PIXEL Seoul SOUTH KOREA
Short List
GROWING BOY ADS
FUJIFILM CORPORATION / FUJIFILM PHOTOBOOK
FUJIFILM BUSINESS EXPERT CORPORATION Tokyo JAPAN
LG ROBOKING
LG ELECTRONICS / ROBOT VACUUM CLEANERS
HS AD Seoul SOUTH KOREA PIXEL Seoul SOUTH KOREA
A03 Cars & Automotive Products & Services
LONG LIFE LOVE
SUMITOMO RUBBER INDUSTRIES / DUNLOP
GREAT WORKS Tokyo JAPAN
PRIUS! PARTS CHARACTERS
TOYOTA / PRIUS
DENTSU INC. Tokyo JAPAN
THE FIRST DRIVE
BMW KOREA / SERVICE
INNORED Seoul SOUTH KOREA
INTELLIGENT PARKING CHAIR
NISSAN MOTOR CO. / INTELLIGENT PARKING ASSIST
TBWA\HAKUHODO Tokyo JAPAN TYO INC Tokyo / BIRDMAN Tokyo JAPAN
Grand Prix
SAFETY TEAM
HYUNDAI MOTOR COMPANY / HYUNDAI SAFETY TECHNOLOGY
INNOCEAN WORLDWIDE Seoul SOUTH KOREA WONDERBOYS Seoul / DR. HOOK Seoul SOUTH KOREA
TOYOTA BARISTA
TOYOTA MOTOR CORPORATION / TOYOTA HYBRID
ASATSU-DK Tokyo / 1-10 DESIGN Kyoto JAPAN TYO Tokyo / 1-10 DESIGN Kyoto JAPAN
Short List
INVISIBLE DARKNESS
CHERVON / CHERVON
SOHO SQUARE BEIJING CHINA
AUDI R8 BLINK
AUDI AUSTRALIA / AUDI R8
HOLLER SYDNEY AUSTRALIA HOLLER SYDNEY AUSTRALIA
Bronze Spike
DEFENDERJOURNEYS.COM
LAND ROVER / LAND ROVER DEFENDER
Y&R SINGAPORE SINGAPORE
AUDI R8 NEURO RACER, FEEL THE THRILL
AUDI / AUDI R8
ISOBAR HONG KONG HONG KONG ISOBAR HONG KONG HONG KONG
SONS OF VIKRANT
BAJAJ AUTOMOBILES / BAJAJ V
LEO BURNETT INDIA Mumbai INDIA KEROSCENE FILMS Mumbai INDIA
INFINITI CUSTOMER LOYALTY PLATFORM
INFINITI / BLUEFOCUS DIGITAL
BLUEFOCUS DIGITAL MARKETING AGENCY Beijing CHINA
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
MUSEUM IN THE CLOUD
ALL NIPPON AIRWAYS / IS JAPAN COOL?
ENJIN Tokyo JAPAN BIRDMAN Tokyo / KIRAMEKI Tokyo JAPAN
Short List
BEST EXCHANGE GIFT FROM HONG KONG
HONG KONG TOURISM BOARD / TOURISM
CATCH AD Taipei CHINESE TAIPEI CATCH AD Taipei CHINESE TAIPEI
RED STAR MACALLINE 3RD LUBAN CULTURAL FESTIVAL “LOVE WOOD”
RED STAR MACALLINE GROUP CORP. / RED STAR MACALLINE
VERAWOM - LINKED BY ISOBAR Shanghai CHINA VERAWOM - LINKED BY ISOBAR Shanghai CHINA
MCNOW
McDONALD'S JAPAN / ALL PRODUCTS
TBWA\HAKUHODO Tokyo / HAKUHODO INC. Tokyo JAPAN
GULPIHAN SA 7 ELEVEN
PHILIPPINE SEVEN CORPORATION / GULP DRINKS
MULLENLOWE PHILIPPINES Makati City THE PHILIPPINES
PHOTOFAILS
THE PHILIPPINE DEPARTMENT OF TOURISM / PHILIPPINE TOURISM
BBDO GUERRERO Makati City THE PHILIPPINES
GIGA SELFIE
TOURISM AUSTRALIA / GIGA SELFIE
TBWA\HAKUHODO Tokyo JAPAN AOI PRO Tokyo / AID-DCC Osaka JAPAN
Silver Spike
MAKE YOUR MAD AD
OLX / OLX
LEO BURNETT INDIA Mumbai INDIA
#PIZZA_MATCHING
PIZZA HUT KOREA / THE TASTY PIZZA 2
ADQUA INTERACTIVE Seoul SOUTH KOREA OASIS PRODUCTION Seoul SOUTH KOREA
A05 Media & Publications
DIRTY SKETCHES
DAILYMIRROR.LK / DAILY MIRROR
PHOENIX OGILVY & MATHER Colombo SRI LANKA
A06 Financial Products & Services, Commercial Public Services, Business Products & Services
CASH SCOPE
JAPAN NET BANK / VISA DEBIT CARD
DENTSU INC. Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
ED: ANXIETY-BUSTING BANKING
ME BANK / ED: THE ONLINE SCHOOL OF MONEY
WUNDERMAN-BIENALTO Sydney / DICK & JANE QUEENSTOWN AUSTRALIA WUNDERMAN-BIENALTO Sydney / LIMEHOUSE CREATIVE Sydney AUSTRALIA
INTEL UNDERCOVER BOOKMARKS
INTEL / IT
OMD CHINA Shanghai CHINA
BUKAN ASAL PASAL / LOOKING BEYOND LAW ARTICLES
INDONESIA JENTERA SCHOOL OF LAW / INDONESIA JENTERA SCHOOL OF LAW
MULLENLOWE INDONESIA Jakarta INDONESIA
ASKWHATELSS
FRANKLIN TEMPLETON INVESTMENTS / FRANKLIN INDIA TAXSHIELD
WYP BRAND SOLUTIONS Mumbai INDIA WYP BRAND SOLUTIONS Mumbai INDIA
STB
SINGAPORE TOURISM BOARD / TOURISM
TBWA\DIGITAL ARTS NETWORK Singapore SINGAPORE McCANN New Delhi INDIA
HDFC INDEPENDENCE DAY
MASTERCARD / FINANCIAL SERVICES
TBWA\DIGITAL ARTS NETWORK Singapore SINGAPORE McCANN WORLDGROUP Singapore SINGAPORE
ROAD TO MILAN
MASTERCARD / FINANCIAL SERVICES
TBWA\DIGITAL ARTS NETWORK Singapore SINGAPORE McCANN WORLDGROUP Singapore SINGAPORE
BLACK FRIDAY
TELENOR PAKISTAN / EASYPAISA MOBILE FINANCIAL SERVICES
ADCOM LEO BURNETT Karachi PAKISTAN