Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
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Title Brand Product / Service Entrant Company Location PR Location Award
C07 Use of Technology
CURRENT LOOKS OF MISSING CHILDREN
STARFIELD HANAM
CSR 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA INNOCEAN WORLDWIDE
Seoul
 SOUTH KOREA
KOBAYASHI CITY DEPARTMENT OF SIMCITY BUILDIT
ELECTRONIC ARTS K.K.
GAME 		DENTSU PUBLIC RELATIONS Tokyo JAPAN DENTSU PUBLIC RELATIONS
Tokyo
 JAPAN
Short List
BOSSY-TALK DETECTOR
YOHO BREWING
YOHO BREWING 		DENTSU INC. Tokyo JAPAN DENTSU PUBLIC RELATIONS
Tokyo
 JAPAN
HEALING JUNGLE
HYUNDAI MARINE & FIRE INSURANCE
HYUNDAI MARINE & FIRE INSURANCE 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA INNOCEAN WORLDWIDE
Seoul
 SOUTH KOREA
MAKE YOUR ENERGY COUNT
INFINITI
INFINITI HYBRID 		CHEIL WORLDWIDE BEIJING CHINA BLUEFOCUS PR CONSULTING
Beijing
 CHINA
WHO SPRINKLED SALT ON MY CAKE?
EISAI KOREA
NOT APPLICABLE 		WEBER SHANDWICK Seoul SOUTH KOREA WEBER SHANDWICK
Seoul
 SOUTH KOREA
TUNA SCOPE
SOJITZ CORPORATION
TUNA SCOPE 		DENTSU INC. Tokyo JAPAN
Short List
AI-DA MITSUO, THE AI POET
NESTLÉ JAPAN LTD.
NESCAFE ICE-CREMA COFFEE 		DENTSU INC. Tokyo JAPAN DENTSU INC.
Tokyo
 JAPAN
ICONIQ: EXPERIENCE TOMORROW'S WORLD OF MOBILITY TODAY
ICONIQ
ICONIQ ELECTRIC VEHICLES 		FREEMANXP Shanghai CHINA FREEMANXP
Shanghai
 CHINA
FACE RACE
NEC CORPORATION
FACIAL RECOGNITION TECHNOLOGY 		DENTSU INC. Tokyo JAPAN
D01 PR Excellence in Effectiveness
STANDARD CHARTERED: GOOD ENOUGH WILL NEVER CHANGE THE WORLD
STANDARD CHARTERED
STANDARD CHARTERED BRAND 		STANDARD CHARTERED BANK Singapore SINGAPORE BBC WORLDWIDE
Singapore
 SINGAPORE
D02 Research, Data Analytics & Insight Generation
TUNA SCOPE
SOJITZ CORPORATION
TUNA SCOPE 		DENTSU INC. Tokyo JAPAN
E01 Integrated Campaign led by PR
OGASAWARA 50 COLORS
OGASAWARA ISLANDS REVERSION 50TH ANNIVERSARY COMMITTEE
OGASAWARA ISLANDS 		DAIKO ADVERTISING Tokyo JAPAN DAIKO ADVERTISING
Tokyo
 JAPAN
MORE THAN LIKES
SOFTBANK CORP.
Y!MOBILE 		HAKUHODO KETTLE INC Tokyo JAPAN HAKUHODO KETTLE INC
Tokyo
 JAPAN
THE REAL KASHMIR
ADIDAS
REAL KASHMIR FOOTBALL CLUB SPONSORSHIP 		CHEIL INDIA Gurgaon INDIA ADIDAS
Gurgaon
 INDIA
RED RESTAURANTS LIST
TAKASAKI CITY
CITY PROMOTION 		HAKUHODO KETTLE INC Tokyo JAPAN MATERIAL
Tokyo
 JAPAN

Gold Spike
COVER FOR THEIR OVERCONFIDENCE
RACV
PET INSURANCE 		CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY
Melbourne
 AUSTRALIA
ALMONDS, YOUR BEAUTY SECRET
ALMOND BOARD OF CALIFORNIA
CALIFORNIA ALMOND 		EDELMAN Korea SOUTH KOREA EDELMAN
Korea
 SOUTH KOREA
DUREX MAKES SAFETY SEXY WITH HIV AWARENESS AND PREVENTION CAMPAIGN: #ALWAYSCOMEP
DUREX, RECKITT BENCKISER HEALTHCARE PHILIPPINES, INC.
DUREX CONDOMS 		STRATEGIC WORKS The Philippines THE PHILIPPINES STRATEGIC WORKS
The Philippines
 THE PHILIPPINES
F01 Local Brand
JUAN EFFECT
CEBU PACIFIC AIR
CEBU PACIFIC AIRLINES 		LEO BURNETT MANILA THE PHILIPPINES
FIREVASE
SAMSUNG FIRE & MARINE INSURANCE
SAMSUNG FIRE & MARINE INSURANCE 		CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE
Seoul
 SOUTH KOREA
Short List
RED RESTAURANTS LIST
TAKASAKI CITY
CITY PROMOTION 		HAKUHODO KETTLE INC Tokyo JAPAN MATERIAL
Tokyo
 JAPAN
Bronze
IT'S SYDNEY TIME
SYDNEY BEER CO.
SYDNEY BEER CO. SUMMER PRICE INDEX 		H/COMMERCE Sydney AUSTRALIA RED HAVAS
Sydney
 AUSTRALIA
HELP THE KELP
RISHIRI TOWN
SMARTPHONE GAME 		GEOMETRY GLOBAL Tokyo JAPAN GEOMETRY GLOBAL
Tokyo
 JAPAN
Short List
F02 Challenger Brand
THE HOTTER IT IS, THE HOTTER IT GETS
LAO GAN MA
CHILI SAUCE 		I2MAGO Guangzhou CHINA ALIBABA
Hangzhou
 CHINA
IT'S SYDNEY TIME
SYDNEY BEER CO.
SYDNEY BEER CO. SUMMER PRICE INDEX 		H/COMMERCE Sydney AUSTRALIA RED HAVAS
Sydney
 AUSTRALIA
STOP THE DRAMA
MANULIFE INSURANCE
MANULIFE INSURANCE 		TBWA\SINGAPORE SINGAPORE
Short List
GREEN SCREEN ACTRESSES, MIKA+RIKA
STAFF-UP GROUP
MIKA+RIKA 		DENTSU INC. Tokyo JAPAN DENTSU INC.
Tokyo
 JAPAN
THE NEW WORD
OATLY
OATLY 		EDELMAN HONG KONG HONG KONG SAR EDELMAN HONG KONG
 HONG KONG SAR
LANCERS
LANCERS
RECRUITMENT 		LANCERS Tokyo JAPAN
F03 Single Market Campaign
NARCOS THE CENSOR'S CUT
NETFLIX
NETFLIX 		WUNDERMAN THOMPSON BANGKOK THAILAND VERVE
Bangkok
 THAILAND
Bronze
SEE PAST THE SCREEN
PLANO
PLANO APP 		INITIATIVE Singapore SINGAPORE INITIATIVE
Singapore
 SINGAPORE
#IDIDNTKNOW
SC JOHNSON
ALL OUT 		BBDO INDIA Gurgaon INDIA EDELMAN INDIA
Gurgaon
 INDIA
THE HAIRY TALE
P&G
PANTENE 		GREY TOKYO JAPAN PLATINUM
Tokyo
 JAPAN
CELEBRATE MARRIAGE, REFUSE THE SLAUGHTER OF SHARKS
WILDAID
CHARITY 		I2MAGO Guangzhou CHINA I2MAGO
Guangzhou
 CHINA
FOUNDATION LAUNCH
KFC
KFC 		EDELMAN Sydney AUSTRALIA EDELMAN
Sydney
 AUSTRALIA
NEW ZEALAND MEETS JAPAN
LION
TOKYO DRY 		DDB NEW ZEALAND Auckland NEW ZEALAND THE PR SHOP
Grey Lynn
 NEW ZEALAND
BLANCPAIN IMAGINIST LITERARY PRIZE
BLANCPAIN - MANUFACTURE DE HAUTE HORLOGERIE
BLANPAIN WATCH 		FLEISHMANHILLARD SHANGHAI CHINA FLEISHMANHILLARD SHANGHAI
 CHINA
THE NEW WORD
OATLY
OATLY 		EDELMAN HONG KONG HONG KONG SAR EDELMAN HONG KONG
 HONG KONG SAR
F04 Social Behaviour & Cultural Insight
FROM THE OTHER SIDE
DIVERSITY EDUCATION PROJECT
FROM THE OTHER SIDE 		HAKUHODO INC. Tokyo JAPAN HAKUHODO INC.
Tokyo
TBWA\HAKUHODO INC.
Tokyo
 JAPAN
UNBEATEN PATHS
INCHCAPE (LEXUS) HONG KONG
LEXUS UX 		TBWA\HONG KONG HONG KONG SAR
WE'RE HIRING...BASED ON LOOKS!
ISEHAN CO., LTD.
KISSME(CORPORATE BRAND) 		DENTSU INC. Tokyo JAPAN PLATINUM
Tokyo
 JAPAN
RAIN TREE
NEPA
NEPA 		CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE
Seoul
 SOUTH KOREA
BE THEIR BODHISATTVA
CHANGE / WILDAID
WILDLIFE CONSERVATION 		DINOSAUR VIETNAM Ho Chi Minh City VIETNAM DINOSAUR VIETNAM
Ho Chi Minh City
CHANGE VIETNAM
Ho Chi Minh City
 VIETNAM
THE RESTAURANT OF MISTAKEN ORDERS
DAIKI ANGEL HELP INC.
THE RESTAURANT OF MISTAKEN ORDERS 		TBWA\HAKUHODO INC. Tokyo JAPAN
Short List
BEAUTY RICE BOTTLE
ZHONG HE FENG JING
ORGANIC RICE 		BEIJING DENTSU ADVERTISING CHINA
DIVERSITY IN DISASTER PREPARATION
YAHOO! JAPAN
CSR 		DENTSU INC. Tokyo JAPAN PLATINUM
Tokyo
INITIAL
Tokyo
 JAPAN
SEE PAST THE SCREEN
PLANO
PLANO APP 		INITIATIVE Singapore SINGAPORE INITIATIVE
Singapore
 SINGAPORE
CELEBRATE MARRIAGE, REFUSE THE SLAUGHTER OF SHARKS
WILDAID
PUBLIC BENEFIT 		I2MAGO Guangzhou CHINA I2MAGO
Guangzhou
 CHINA
BOSSY-TALK DETECTOR
YOHO BREWING
YOHO BREWING 		DENTSU INC. Tokyo JAPAN DENTSU PUBLIC RELATIONS
Tokyo
 JAPAN