Spikes Asia 2023

Download Shortlist PDF Download Winners PDF

Title Brand Product / Service	Entrant Company	Location	Award
C02 Live Shows / Concerts / Festivals
SOUND-FREE CONCERT JAPAN PHILHARMONIC ORCHESTRA ORCHESTRA CONCERT	TBWA\HAKUHODO INC. Tokyo	JAPAN
PEPSI BOOMBOX - THE FIRST EVER MOVING CONCERT PEPSICO PEPSI	GROUPM DIALOGUE FACTORY Mumbai	INDIA
SAM SON BEACH VACATION FESTIVAL 2018 SAM SON CITY SAM SON BEACH & TOURISM	NEWDAY MEDIA JSC Hanoi	VIETNAM
BEST ACTRESS HIJACK RAINLILY THE ASSOCIATION AGAINST SEXUAL VIOLENCE IN HONG KONG	CHEIL WORLDWIDE Hong Kong	HONG KONG	Short List
HIBIYA FESTIVAL - A VIBRANT CELEBRATION OF THEATRE AND PERFORMING ARTS MITSUI FUDOSAN CO.,LTD / HIBIYA AREA MANAGEMENT TOKYO MIDTOWN HIBIYA	DENTSU LIVE INC. Tokyo	JAPAN
SPAMUSEMENT PARK PROJECT BEPPU CITY TOURISM PROMOTION	DENTSU INC. Tokyo	JAPAN	Short List
UBISOFT CHINAJOY LIVE SHOW UBISOFT CHINA UBISOFT GAMING	FREEMANXP Shanghai	CHINA
C03 Exhibitions / Installations
5RAMS NESTLE 5RAMS	OGILVY BEIJING	CHINA
COSPLAY ENCYCLOPEDIA KODANSHA ANIMAL ENCYCLOPEDIA "MOVE"	DENTSU INC. Tokyo	JAPAN
ANNIL “RIDING ON DADDY’S NECK” ANNIL ANNIL CHILDREN-CLOTHING	HYLINK DIGITAL SOLUTIONS Beijing	CHINA
ARF!-ITECTURE ~CREATIVE CONSTRUCTION ART~ TOKYO MIDTOWN MANAGEMENT CO., LTD. ART MONUMENT, PROMOTIONAL ITEM AND EVENT FOR A NEW YEAR	ADK Tokyo	JAPAN
AUDI MR EXPERIENCE AUDI KOREA AUDI KOREA	AUDI KOREA Seoul	SOUTH KOREA
BMW X2 LAUNCH BMW CHINA BMW X2	JACK MORTON WORLDWIDE Hong Kong	HONG KONG
TASTE THE WINTER OLYMPICS COCA-COLA COCA-COLA, COCA-COLA ZERO	McCANN SEOUL	SOUTH KOREA
EYES OF THE FUTURE ROHTO PHARMACEUTICAL EYE-DROPS	ADK Tokyo	JAPAN
PERFORMING NATIONAL TREASURE KENNINJI FUJIN RAIJIN (NATIONAL TREASURE)	HAKUHODO INC. Tokyo	JAPAN
SAMSUNG'S EMOJI FACELIFT SAMSUNG GALAXY S9 AND S9+	LEO BURNETT SYDNEY	AUSTRALIA
INTELLIGENT HEAD VATTI HIGH-END INTELLIGENT KITCHEN APPLIANCES	THE NINE Shanghai	CHINA
2018 PYEONGCHANG WINTER OLYMPIC, PARALYMPIC HYUNDAI PAVILION HYUNDAI MOTOR COMPANY HYDROGEN FUEL CELL VEHICLE	INNOCEAN WORLDWIDE Seoul	SOUTH KOREA	Silver
KFC – AWAKEN HISTORY WITH TECHNOLOGY KFC KFC X NATIONAL MUSEUM OF CHINA	ISOBAR CHINA GROUP Shanghai	CHINA
KINDLE WORLD BOOK DAY #CHASETHELIGHT ART INSTALLATION EXPERIENCE AMAZON KINDLE KINDLE	INNOKIDS COMMUNICATIONS Beijing	CHINA
LYNX "MAGIC SALON" LYNX LYNX STYLING BOOTH	ISOBAR CHINA GROUP Shanghai	CHINA
SPARSH VINAYAK TATA NX NATURAL SWEETENER	121 EXPERIENCE INTEGRATED MARKETING Mumbai	INDIA
SURVIVORS COLLECTION BREAST CANCER FOUNDATION NEW ZEALAND OCTOBER AWARENESS MONTH	COLENSO BBDO Auckland	NEW ZEALAND	Short List
PETAL PAINT JAT HOLDINGS (PVT) LTD., PAINTS	LEO BURNETT Colombo	SRI LANKA
BUILD STATION HYUNDAI MOTOR COMPANY PUBLIC SERVICE	2STORY SEOUL	SOUTH KOREA
THE SOUND OF ARCHITECTURE NOBLE DEVELOPMENT PUBLIC CO.,LTD. REAL ESTATE	RABBIT DIGITAL GROUP Bangkok	THAILAND
THE FRAME GALLERY SAMSUNG ELECTRONICS THE FRAME	CHEIL WORLDWIDE Seoul	SOUTH KOREA
INVISIBLE WOMEN WOMEN’S AID ORGANISATION (WAO) THE GENDER EQUALITY ACT	LEO BURNETT MALAYSIA Kuala Lumpur	MALAYSIA
THE REVERSE GLOBAL WARMING PROJECT GREENPEACE INTERNATIONAL GREENPEACE AUSTRALIA PACIFIC THE REVERSE GLOBAL WARMING PROJECT	OGILVY SINGAPORE	SINGAPORE	Short List
TOUCH & BLOOM VISA VISA CONTACTLESS PAYMENT	ADK Tokyo	JAPAN
YOYOGI CANDLE 2020 NTT/NTT DOCOMO YOYOGI CANDLE 2020	KAKEZAN Tokyo	JAPAN
C04 Competitions & Promotional Games
INSPIRING FAMILIES TO LIVE HEALTHIER AND FULLER LIVES ABBOTT CHINA ABBOTT	COMMUNNECTION Shanghai	CHINA
HBL CAPSULE TOY MACHINE NIKE TAIWAN HBL FAN GEAR-UP	+ING INTERACTIVE Taipei City	CHINESE TAIPEI
MARRIOTT RUNNING RUGBY MARRIOTT HOTELS HOSPITALITY	MARRIOTT INTERNATIONAL Hong Kong	HONG KONG
HYUNDAI CHEERING STADIUM HYUNDAI MOTOR COMPANY HYUNDAI: 2018 FIFA WORLD CUP	INNOCEAN WORLDWIDE Seoul	SOUTH KOREA
THE MAINLAND 2000-PIECE VOUCHER FONTERRA BRANDS NZ MAINLAND	COLENSO BBDO Auckland	NEW ZEALAND
MUTHOOT BLUE LEAGUE OF DREAMS MUTHOOT PAPPACHAN GROUP MICRO-FINANCE LOANS	LAW & KENNETH SAATCHI & SAATCHI Mumbai	INDIA
THE ERROR RIDDEN AD SPECSAVERS SPECSAVERS EYE TEST	CUMMINS & PARTNERS Melbourne	AUSTRALIA	Short List
C05 Customer Retail / In-Store Experience
HAHON HOHAHO HIE MCDONALD'S BACON POTATO PIE	BEACON/LEO BURNETT Tokyo	JAPAN	Bronze
RHYTHM OF LOVE WALL 7-ELEVEN TAIWAN CSR	ADK TAIWAN Taipei City	CHINESE TAIPEI	Short List
CPROBIC VIRGIN ACTIVE, THAILAND FITNESS CLASS	BBDO BANGKOK	THAILAND
OUR FUTURE BABY IKEA IKEA SHOWROOM	F5 Shanghai	CHINA
THE WITNESS OF NUMBER INFINITI INFINITI BRAND	CHEIL WORLDWIDE Beijing	CHINA
LYCRA MOVES YOU INVISTA LYCRA	GOLIN Shanghai	CHINA
LESS SUGAR, MORE FLAVOUR HEALTH PROMOTION BOARD, SINGAPORE N/A	PUBLICIS SINGAPORE	SINGAPORE
NIKE TRIAL ZONE NIKE NIKE BASKETBALL	+ING INTERACTIVE Taipei City	CHINESE TAIPEI
PEGASUS TURBO NIKE NIKE PEGASUS TURBO	MEDIAMONKS Amsterdam	THE NETHERLANDS
TOKYO PEN PIXEL MUJI NO PRODUCT	R/GA TOKYO	JAPAN
THE LOWLIGHT PHOTOBOOTH SAMSUNG SAMSUNG GALAXY S9\|S9+	CHEIL WORLDWIDE Sydney	AUSTRALIA

C02 Live Shows / Concerts / Festivals
SOUND-FREE CONCERT
JAPAN PHILHARMONIC ORCHESTRA / ORCHESTRA CONCERT

TBWA\HAKUHODO INC. Tokyo

JAPAN
PEPSI BOOMBOX - THE FIRST EVER MOVING CONCERT
PEPSICO / PEPSI

GROUPM DIALOGUE FACTORY Mumbai

INDIA
SAM SON BEACH VACATION FESTIVAL 2018
SAM SON CITY / SAM SON BEACH & TOURISM

NEWDAY MEDIA JSC Hanoi

VIETNAM
BEST ACTRESS HIJACK
RAINLILY / THE ASSOCIATION AGAINST SEXUAL VIOLENCE IN HONG KONG

CHEIL WORLDWIDE Hong Kong

HONG KONG

Short List
HIBIYA FESTIVAL - A VIBRANT CELEBRATION OF THEATRE AND PERFORMING ARTS
MITSUI FUDOSAN CO.,LTD / HIBIYA AREA MANAGEMENT / TOKYO MIDTOWN HIBIYA

DENTSU LIVE INC. Tokyo

JAPAN
SPAMUSEMENT PARK PROJECT
BEPPU CITY / TOURISM PROMOTION

DENTSU INC. Tokyo

JAPAN

Short List
UBISOFT CHINAJOY LIVE SHOW
UBISOFT CHINA / UBISOFT GAMING

FREEMANXP Shanghai

CHINA