• A13 Not-for-profit / Charity / Government
• CHATBOOKS
  SINGAPORE BOOK COUNCIL / #BUYSINGLIT 2018 (BUY SINGAPORE LITERATURE MOVEMENT)
  DDB SINGAPORE
  SINGAPORE

• D03 Use of Social & Digital Platforms
• CHATBOOKS
  SINGAPORE BOOK COUNCIL / #BUYSINGLIT 2018 (BUY SINGAPORE LITERATURE MOVEMENT)
  DDB SINGAPORE
  SINGAPORE

• A11 Consumer Services
• 3D SELFIE PROJECT
  NTT DOCOMO, INC. / 3D SELFIE PROJECT
  DENTSU INC. Tokyo
  JAPAN

• C03 Exhibitions / Installations
• 5RAMS
  NESTLE / 5RAMS
  OGILVY BEIJING
  CHINA

• B02 Use of Ambient Media: Large Scale
• AMAZING DRESSING ROOM
  HUNYA FOODS / 77 NOUGAT CHOCOLATE BAR
  DENTSU TAIWAN Taipei City
  CHINESE TAIPEI

• C04 Competitions & Promotional Games
• INSPIRING FAMILIES TO LIVE HEALTHIER AND FULLER LIVES
  ABBOTT CHINA / ABBOTT
  COMMUNNECTION Shanghai
  CHINA

• A07 Travel
• AIR ASIA HOT HEADS
  AIR ASIA / AIR ASIA
  VICE Melbourne
  AUSTRALIA

• A13 Not-for-profit / Charity / Government
• NIGHTLIGHT PROJECT
  RONALD MCDONALD HOUSE CHARITY / AIRBNB
  VML Sydney
  AUSTRALIA

• A01 Food & Drink
• AKUMA KIMURA
  NISSIN FOODS HOLDINGS CO., LTD. / AKUMA KIMURA
  DENTSU INC. Tokyo
  JAPAN

• A06 Retail
• AMAZON MATCHING BAR
  AMAZON JAPAN / AMAZON.CO.JP
  TOKYU AGENCY INC. Tokyo
  JAPAN

• A09 Media / Entertainment
• COSPLAY ENCYCLOPEDIA
  KODANSHA / ANIMAL ENCYCLOPEDIA "MOVE"
  DENTSU INC. Tokyo
  JAPAN

• C03 Exhibitions / Installations
• COSPLAY ENCYCLOPEDIA
  KODANSHA / ANIMAL ENCYCLOPEDIA "MOVE"
  DENTSU INC. Tokyo
  JAPAN
• ANNIL “RIDING ON DADDY’S NECK”
  ANNIL / ANNIL CHILDREN-CLOTHING
  HYLINK DIGITAL SOLUTIONS Beijing
  CHINA

• C02 Live Shows / Concerts / Festivals
• THE BRIDAL UNIFORM
  UN WOMEN / ALI XEESHAN THEATER STUDIO / ANTI-CHILD-MARRIAGES
  BBDO PAKISTAN Lahore
  PAKISTAN
  Bronze

• F02 Low Budget / High Impact Campaign
• THE BRIDAL UNIFORM
  UN WOMEN / ALI XEESHAN THEATER STUDIO / ANTI-CHILD-MARRIAGES
  BBDO PAKISTAN Lahore
  PAKISTAN
  Bronze

• A09 Media / Entertainment
• SAFETY HACKS
  NHK / APP/ NHK NEWS
  TBWA\HAKUHODO INC. Tokyo
  JAPAN
  Short List

• A02 Other FMCG
• #SHARETHELOAD COLOURING BOOK
  P&G INDIA / ARIEL MATIC
  BBDO INDIA Mumbai
  INDIA

• B01 Use of Ambient Media: Small Scale
• #SHARETHELOAD COLOURING BOOK
  P&G INDIA / ARIEL MATIC
  BBDO INDIA Mumbai
  INDIA

• E02 Sponsorship & Brand Partnership
• #SHARETHELOAD COLOURING BOOK
  P&G INDIA / ARIEL MATIC
  BBDO INDIA Mumbai
  INDIA

• C03 Exhibitions / Installations
• ARF!-ITECTURE ~CREATIVE CONSTRUCTION ART~
  TOKYO MIDTOWN MANAGEMENT CO., LTD. / ART MONUMENT, PROMOTIONAL ITEM AND EVENT FOR A NEW YEAR
  ADK Tokyo
  JAPAN

• F02 Low Budget / High Impact Campaign
• ARF!-ITECTURE ~CREATIVE CONSTRUCTION ART~
  TOKYO MIDTOWN MANAGEMENT CO., LTD. / ART MONUMENT, PROMOTIONAL ITEM AND EVENT FOR A NEW YEAR
  ADK Tokyo
  JAPAN

• A13 Not-for-profit / Charity / Government
• FUTURE CUISINE RESTAURANT IBUKI
  JAXA (JAPAN AEROSPACE EXPLORATION AGENCY) / ARTIFICIAL SATELLITE 'IBUKI'
  ADK Tokyo
  JAPAN

• F02 Low Budget / High Impact Campaign
• FUTURE CUISINE RESTAURANT IBUKI
  JAXA (JAPAN AEROSPACE EXPLORATION AGENCY) / ARTIFICIAL SATELLITE 'IBUKI'
  ADK Tokyo
  JAPAN
• RESTARTING A MEMORABLE MOBILE PHONE
  KDDI / AU
  KDDI CORPORATION Tokyo
  JAPAN

• D01 Touchpoint Technology & Tech-led Brand Experience
• AU FUTURE STADIUM
  KDDI / AU FUTURE STADIUM
  DENTSU INC. Tokyo
  JAPAN

• D02 Use of Mobile & Devices
• THE LEGEND'S ACT
  KDDI CORPORATION / AU HIKARI
  HAKUHODO DY DIGITAL Tokyo
  JAPAN

• A11 Consumer Services
• MOM’S WAKE-UP CALL CENTER
  KDDI CORPORATION / AU MOBILE
  I&S BBDO Tokyo
  JAPAN

• C03 Exhibitions / Installations
• AUDI MR EXPERIENCE
  AUDI KOREA / AUDI KOREA
  AUDI KOREA Seoul
  SOUTH KOREA

• E02 Sponsorship & Brand Partnership
• BRINGING THE BEACH COURTSIDE - MASTERCARD AUSTRALIAN OPEN 2018
  MASTERCARD / AUSTRALIAN OPEN
  MASTERCARD Sydney
  AUSTRALIA

• A01 Food & Drink
• HAHON HOHAHO HIE
  MCDONALD'S / BACON POTATO PIE
  BEACON/LEO BURNETT Tokyo
  JAPAN
  Bronze

• B01 Use of Ambient Media: Small Scale
• HAHON HOHAHO HIE
  MCDONALD'S / BACON POTATO PIE
  BEACON/LEO BURNETT Tokyo
  JAPAN
  Short List

• C05 Customer Retail / In-Store Experience
• HAHON HOHAHO HIE
  MCDONALD'S / BACON POTATO PIE
  BEACON/LEO BURNETT Tokyo
  JAPAN
  Bronze

• A12 Corporate Social Responsibility (CSR) / Corporate Image
• THE INVINCIBLE INDIANS PROJECT
  BAJAJ AUTO / BAJAJ V
  LEO BURNETT INDIA Mumbai
  INDIA

• A01 Food & Drink
• MY STRAW
  BINGGRAE BANANA-FLAVORED MILK / BANANA-FLAVORED MILK
  INNORED Seoul
  SOUTH KOREA
  Short List

• C06 360° Customer Journey
• MY STRAW
  BINGGRAE BANANA-FLAVORED MILK / BANANA-FLAVORED MILK
  INNORED Seoul
  SOUTH KOREA

• A03 Healthcare
• PAY BY PLAY
  BANG LAMUNG HOME FOR BOYS / BANG LAMUNG HOME FOR BOYS
  LEO BURNETT Bangkok
  THAILAND

• D02 Use of Mobile & Devices
• BELLTON
  FUN SOLUTIONS, INC. / BELLTON
  DENTSU INC. Tokyo
  JAPAN
  Short List

• E02 Sponsorship & Brand Partnership
• BLUIE
  THE STAR / BLUIE
  BASHFUL Sydney
  AUSTRALIA

• A05 Automotive
• BMW X2 LAUNCH
  BMW CHINA / BMW X2
  JACK MORTON WORLDWIDE Hong Kong
  HONG KONG

• C03 Exhibitions / Installations
• BMW X2 LAUNCH
  BMW CHINA / BMW X2
  JACK MORTON WORLDWIDE Hong Kong
  HONG KONG

• C01 Guerrilla Marketing & Stunts
• THE MOST PROSPEROUS ATM
  BANK OF NEW ZEALAND / BNZ
  COLENSO BBDO Auckland
  NEW ZEALAND
• 1/1 PLASTIC MODEL PROJECT
  SEGA INTERACTIVE / BORDER BREAK
  TOKYU AGENCY INC. Tokyo
  JAPAN

• A11 Consumer Services
• SAY IT TIKA
  VODAFONE NEW ZEALAND / BRAND
  FCB NEW ZEALAND Auckland
  NEW ZEALAND
  Bronze

• A04 Consumer Durables
• 100 YEARS OF IDEAS
  PANASONIC CORPORATION / BRAND ADVERTISING(100TH ANNIVERSARY ANNOUNCEMENT)
  DENTSU INC. Osaka
  JAPAN

• A09 Media / Entertainment
• GREAT FAILURE
  FROEBEL-KAN CO., LTD. / BRANDING
  FROEBEL-KAN Tokyo
  JAPAN

• F02 Low Budget / High Impact Campaign
• STOP DOWNLOADKILL
  BUSAN METROPOLITAN POLICE AGENCY / BUSAN METROPOLITAN POLICE AGENCY
  CHEIL WORLDWIDE Seoul
  SOUTH KOREA

• A07 Travel
• LITTLE CARNIVAL. THE SMALL SHIP THATS BIG ON FUN.
  CARNIVAL CRUISE LINE AUSTRALIA / CARNIVAL CRUISES
  RED ENGINE Sydney
  AUSTRALIA

• C01 Guerrilla Marketing & Stunts
• LITTLE CARNIVAL. THE SMALL SHIP THATS BIG ON FUN.
  CARNIVAL CRUISE LINE AUSTRALIA / CARNIVAL CRUISES
  RED ENGINE Sydney
  AUSTRALIA

• A01 Food & Drink
• THE DIABLO FOOD
  MERCIAN CORPORATION / CASILLERO DEL DIABLO
  DENTSU ISOBAR Tokyo
  JAPAN

• D02 Use of Mobile & Devices
• CAT CRITIC - GIVING CATS A VOICE
  FRISKIES / CAT FOOD
  McCANN SYDNEY
  AUSTRALIA