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Creative Effectiveness Spike
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Title
Brand
Product / Service
Entrant Company
Location
Award
A01 Creative Effectiveness
THE CHILD REPLACEMENT PROGRAMME
MARS NZ
PEDIGREE
COLENSO BBDO Auckland
NEW ZEALAND
Creative Effectiveness Spike
THE BILLION POINT GIVEAWAY
VELOCITY FREQUENT FLYER
FREQUENT FLYER PROGRAM
CHE PROXIMITY Melbourne
AUSTRALIA
Grand Prix
THE HEARING TEST IN DISGUISE
COCHLEAR
COCHLEAR HEARING IMPLANTS
CHE PROXIMITY Melbourne
AUSTRALIA
Short List
HUNGERITHM
SNICKERS
SNICKERS
CLEMENGER BBDO MELBOURNE
AUSTRALIA
Short List
REMAKE THE BOXER
PEPSICO
STING
BBDO PAKISTAN Lahore
PAKISTAN
Short List
A02 Creative Effectiveness for Good
IMMUNITY CHARM
MINISTRY OF PUBLIC HEALTH, AFGHANISTAN
INNOVATIVE HEALTH TRACKER
McCANN INDIA Mumbai
INDIA
Short List
A03 Long-Term Creative Effectiveness
#SHARETHELOAD
P&G INDIA
ARIEL MATIC
BBDO INDIA Mumbai
INDIA
Creative Effectiveness Spike
A01 Creative Effectiveness
THE CHILD REPLACEMENT PROGRAMME
MARS NZ / PEDIGREE
COLENSO BBDO Auckland
NEW ZEALAND
Creative Effectiveness Spike
THE BILLION POINT GIVEAWAY
VELOCITY FREQUENT FLYER / FREQUENT FLYER PROGRAM
CHE PROXIMITY Melbourne
AUSTRALIA
Grand Prix
THE HEARING TEST IN DISGUISE
COCHLEAR / COCHLEAR HEARING IMPLANTS
CHE PROXIMITY Melbourne
AUSTRALIA
Short List
HUNGERITHM
SNICKERS / SNICKERS
CLEMENGER BBDO MELBOURNE
AUSTRALIA
Short List
REMAKE THE BOXER
PEPSICO / STING
BBDO PAKISTAN Lahore
PAKISTAN
Short List
A02 Creative Effectiveness for Good
IMMUNITY CHARM
MINISTRY OF PUBLIC HEALTH, AFGHANISTAN / INNOVATIVE HEALTH TRACKER
McCANN INDIA Mumbai
INDIA
Short List
A03 Long-Term Creative Effectiveness
#SHARETHELOAD
P&G INDIA / ARIEL MATIC
BBDO INDIA Mumbai
INDIA
Creative Effectiveness Spike
Download Shortlist PDF
Download Winners PDF