Title Brand Product / Service Entrant Company Location Award
A01 Food & Drink
PLAY WITH YOUR FOOD
LOTTE / SOH
DENTSU INC. Tokyo JAPAN
THE MAINLAND 2000-PIECE VOUCHER
FONTERRA BRANDS NZ / MAINLAND
COLENSO BBDO Auckland NEW ZEALAND
GEOFF
KRAFT HEINZ AUSTRALIA / HEINZ BEANZ
Y&R ANZ Auckland NEW ZEALAND
MY STRAW
BINGGRAE BANANA-FLAVORED MILK / BANANA-FLAVORED MILK
INNORED Seoul SOUTH KOREA
Short List
FIGHT FOR TERRITORY
LION / STEINLAGER
DDB NEW ZEALAND Auckland NEW ZEALAND
Bronze Spike
BRING THE FAILED DISHES BACK
UNILEVER-KNORR / WESTERN CREAM SOUP
DENTSU ONE Taipei City CHINESE TAIPEI
THE EXTRA CARE BOX
MARS WRIGLEY CONFECTIONERY CHINA / EXTRA’S SUGAR-FREE GUM
EDELMAN Guangzhou CHINA
THE OFFICIAL CAPSULE COLLECTION
THAIBEV / CHANG BEER
IRIS SINGAPORE SINGAPORE
GOULBURN VALLEY FOOD TOURS
SPC ARDMONA / GOULBURN VALLEY FRUIT
SPC ARDMONA Melbourne AUSTRALIA
COMPARISON ADDS PRESSURE #RELEASETHEPRESSURE
MIRINDA / MIRINDA
BBDO INDIA Gurgaon INDIA
#FUELFORTHEREALFIT
QUAKER OATS / QUAKER OATS
BBDO INDIA Gurgaon INDIA
A02 Other FMCG
ICE-COLD SHAVING
SCHICK JAPAN K.K. / SCHICK HYDRO5 PREMIUM
J. WALTER THOMPSON JAPAN Tokyo JAPAN
CLOUD CREAM CONE
NIVEA / CLOUD CLEANSING MOUSSE
MATCH Shanghai CHINA
SIT IMPROPER
P&G / WHISPER ULTRA SOFT
LEO BURNETT INDIA Mumbai INDIA
GILLETTE BACHELOR OF SHAVING
P&G INDIA / GILLETTE
MEDIACOM Mumbai INDIA
#SHARETHELOAD COLOURING BOOK
P&G INDIA / ARIEL MATIC
BBDO INDIA Mumbai INDIA
A03 Healthcare
SCOOP TO KILL
THAI HEALTH PROMOTION FOUNDATION / THAI HEALTH PROMOTION FOUNDATION
LEO BURNETT Bangkok THAILAND
FITTLE - THE FIRST 3D PRINTED BRAILLE PUZZLE
LV PRASAD EYE INSTITUTE/RAVENSBURGER, WHO COLLABORATION CENTRE / FITTLE
SERVICEPLAN INDIA Gurgaon INDIA
CLEAN LIGHT HAND SOAP
BANGKOK TREASURES CO.,LTD / ZANTIIS
DENTSU ONE (BANGKOK) THAILAND
EYES OF THE FUTURE
ROHTO PHARMACEUTICAL / EYE-DROPS
ADK Tokyo JAPAN
PAY BY PLAY
BANG LAMUNG HOME FOR BOYS / BANG LAMUNG HOME FOR BOYS
LEO BURNETT Bangkok THAILAND
WASHABLE BOOK
ANGFA / SAVE SOAP PROJECT (CSR)
McCANN TOKYO JAPAN
UNSERIOUS FLU MASK
EPIC MEDICAL / FLU MASK
DDB WORLDWIDE Hong Kong HONG KONG
HEARPRINT
COCHLEAR / COCHLEAR HEARING IMPLANTS
CHE PROXIMITY Melbourne AUSTRALIA
Short List
BLINK TO SPEAK
ASHA EK HOPE & NEUROGEN BRAIN & SPINE INSTITUTE / BLINK TO SPEAK EYE LANGUAGE BOOK
TBWA\INDIA Mumbai INDIA
Bronze Spike
NOON ASSEMBLY
KWALITY LTD. / KWALITY MILK
McCANN INDIA Mumbai INDIA
THE UNBRANDED PRESCRIPTION
RECKITT BENCKISER / STREPSILS
McCANN INDIA Mumbai INDIA
A04 Consumer Durables
HOTEL HIGHWAY
TWO INC. / SLEEPDAYS
HAKUHODO KETTLE INC Tokyo JAPAN
MAN ON THE CURTAIN
LEOPALACE21 CORPORATION / MAN ON THE CURTAIN
DENTSU INC. Tokyo JAPAN
STEAL PROPERE
ADIDAS JAPAN K.K. / PROPHERE
TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
Short List
BEFORE DEPARTURE TAKE ADVANTAGE OF THE LEFTOVER JPY COINS!
T-ARTS COMPANY,LTD. / GACHA (TOY VENDING MACHINES)
DENTSU TEC Tokyo JAPAN
THE ANTI-PERFECT COLLECTION
DIESEL / FASHION
AMBER CHINA Shanghai CHINA
CRAFT TRAIN
TOMY COMPANY, LTD. / PLARAIL
PYRAMID FILM Tokyo JAPAN
A05 Automotive
BORN THIS WAY
NULON / NULON MOTOR OILS
NULON Sydney AUSTRALIA
SEED OUR FUTURE
BMW GROUP JAPAN / BMWI3
J. WALTER THOMPSON JAPAN Tokyo JAPAN
CHATTY SCHOOL BUS
HYUNDAI MOTOR COMPANY / HYUNDAI PR
HYUNDAI MOTOR COMPANY Seoul SOUTH KOREA
CAR CURLING
HYUNDAI MOTOR COMPANY / HYUNDAI MOTOR COMPANY
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
Short List
7-DAY INSURANCE
SHELL THAILAND / SHELL HELIX
J. WALTER THOMPSON BANGKOK THAILAND
UNKAI NAVI
MITSUBISHI MOTORS / UNKAI NAVI
HAKUHODO INC. Tokyo JAPAN
AUTOADS
CARSALES.COM.AU / ONLINE AUTOMOTIVE CLASSIFIEDS
CHE PROXIMITY Melbourne AUSTRALIA
Silver Spike
CATWALK COLLISION
VOLKSWAGEN CHINA / VW TECHNOLOGY
PROXIMITY CHINA Beijing CHINA
A06 Retail
FULL STOP DELIVERY
MCDONALD'S / MCDELIVERY
TBWA\THAILAND Bangkok THAILAND
DEAR COURIER, HAVE A SMILE LUNCH!
EBAY KOREA / SMILE LUNCHBOX
CHEIL WORLDWIDE Seoul SOUTH KOREA
DOODELIVERY
MCDONALD'S PHILIPPINES / MCDONALD'S
LEO BURNETT MANILA THE PHILIPPINES
MAKING THE LIST
LEGO / LEGO
CHE PROXIMITY Melbourne AUSTRALIA
Short List
THE X DANCE
LEE JEANS / LEE JEANS
McCANN HONG KONG HONG KONG
A07 Travel
AUSSIE NEWS TODAY
TOURISM AUSTRALIA / AUSTRALIA
CLEMENGER BBDO SYDNEY AUSTRALIA
Short List
52 MAYORS OF DANZHAI
DALIAN WANDA GROUP CO.,LTD. / WANDA DANZHAI VILLAGE
OGILVY BEIJING CHINA
THE PASSPORT TAKE-OFF
QANTAS / QANTAS FLIGHTS
BWM DENTSU Sydney AUSTRALIA
PALAU PLEDGE
PALAU LEGACY PROJECT / PALAU PLEDGE
HOST/HAVAS Sydney AUSTRALIA
Grand Prix