Title Brand Product / Service Entrant Company Location Production Company Location Award
E04 Technological Achievement in Digital Craft
TWINKLE!TWINKLE!
MORI BUILDING CO., LTD. / ROPPONGI HILLS
HAKUHODO I-STUDIO Tokyo JAPAN HAKUHODO I-STUDIO Tokyo JAPAN
B03 Experience Design: Multi-platform
THE HIDDEN FLAVOUR JOURNEY
BACARDI JAPAN / BOMBAY SAPPHIRE
I&S BBDO Tokyo JAPAN
A03 Video / Moving Image
LIVE FOR YOU
NTT DOCOMO / DRAGON ASH
ENJIN Tokyo JAPAN EPOCH Tokyo JAPAN
D01 Curation of Data
GREEN LIGHT RUN
ADIDAS JAPAN / PUREBOOST
TBWA\HAKUHODO Tokyo JAPAN TBWA\HAKUHODO Tokyo / TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
Silver Spike
D03 Data Visualisation
GREEN LIGHT RUN
ADIDAS JAPAN / PUREBOOST
TBWA\HAKUHODO Tokyo JAPAN TBWA\HAKUHODO Tokyo / TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
E01 Augmented Reality (AR)
LIVING LANDSCAPES
LATROBE UNIVERSITY / LIVING LANDSCAPES
AIRBAG PRODUCTIONS Melbourne / SDWM Melbourne AUSTRALIA AIRBAG PRODUCTIONS Melbourne AUSTRALIA
C03 Omni-channel Storytelling
FIRST GIFT FOR MOMS
WYETH / BRANDING OF WYETH
McCANN TAIWAN Taipei CHINESE TAIPEI ARTGITAL INTERACTIVE SOLUTIONS Taipei CHINESE TAIPEI
A01 Interface & Navigation (UI)
AAMI SMARTPLATES
SUNCORP / AAMI INSURANCE
OGILVY AUSTRALIA Melbourne AUSTRALIA OGILVY AUSTRALIA Melbourne AUSTRALIA
B02 Native & Built-in Feature Integration
AAMI SMARTPLATES
SUNCORP / AAMI INSURANCE
OGILVY AUSTRALIA Melbourne AUSTRALIA OGILVY AUSTRALIA Melbourne AUSTRALIA
B04 Overall Functional Design
AAMI SMARTPLATES
SUNCORP / AAMI INSURANCE
OGILVY AUSTRALIA Melbourne AUSTRALIA OGILVY AUSTRALIA Melbourne AUSTRALIA
Bronze Spike
B01 User Experience Design (UX)
GLICODE
EZAKI GLICO CO., LTD. / CORPORATE
DENTSU INC. Tokyo JAPAN COCONOE Okayama / BIRDMAN Tokyo JAPAN
Silver Spike
E03 Innovative Use of Technology
AAMI SMARTPLATES
SUNCORP / AAMI INSURANCE
OGILVY AUSTRALIA Melbourne AUSTRALIA OGILVY AUSTRALIA Melbourne AUSTRALIA
A05 Music / Sound Design
ONE PHONE, ONE INSTRUMENT TRACK, & ONE BAND
CORONA / BEVERAGE, BEER
RELOAD Shanghai CHINA RELOAD Shanghai CHINA
D02 Data Storytelling
TASTECH ENGINE
NONGRID / TASTECH ENGINE
HAKUHODO INC. Tokyo JAPAN NON-GRID Tokyo JAPAN
C01 Editorial
TECH MAHINDRA - IN THE FUTURE
TECH MAHINDRA / IT SERVICES
THE WALL STREET JOURNAL Wanchai HONG KONG THE WALL STREET JOURNAL Wanchai HONG KONG
A02 Digital Illustration
THROUGH THE DARK
GOOGLE / GOOGLE PLAY MUSIC
R/GA SYDNEY AUSTRALIA R/GA SYDNEY / EXIT FILMS Sydney AUSTRALIA
Bronze Spike
A07 Overall Aesthetic Design
THROUGH THE DARK
GOOGLE / GOOGLE PLAY MUSIC
R/GA SYDNEY AUSTRALIA R/GA SYDNEY / EXIT FILMS Sydney AUSTRALIA
Silver Spike
E02 Virtual Reality (VR)
CEBIT 2017 OPENING CEREMONY | JAPAN SHOW ACT
JAPANESE GOVERNMENT / CEBIT 2017
DENTSU INC. Tokyo JAPAN DENTSU TEC Tokyo / RHIZOMATIKS Tokyo JAPAN
A04 Image Design
AMAZON FASHION WEEK TOKYO 2017 S/S OPENING ACT
AMAZON JAPAN G.K. / AMAZON FASHION
McCANN TOKYO JAPAN TYO DRIVE Tokyo / WOW Tokyo JAPAN
Short List
C02 Rich Media
GRAND KIRIN "FIND YOUR STYLE"
KIRIN BEER / GRAND KIRIN
ENJIN Tokyo JAPAN
A05 Music / Sound Design
INDUSTRIAL JP
Komatsu Spring Industrial Co., Ltd. / Asaiseisakusyo.Co.Ltd. / Shin Ei Industry / SMES IN JAPAN
DENTSU INC. Tokyo JAPAN
Silver Spike
C01 Editorial
TOKYO ISLAN-DATE MESSAGING
TOKYO ISLANDS TOURIST FEDERATION / TOKYO 11 ISLANDS
DAIKO ADVERTISING Tokyo JAPAN BBMEDIA Tokyo JAPAN
C02 Rich Media
ALTO 800- YOUR FIRST CAR ON THE MAP
MARUTI SUZUKI INDIA LIMITED / ALTO - 800
ISOBAR Gurgaon INDIA ISOBAR Gurgaon INDIA
C03 Omni-channel Storytelling
SHACKLETON'S RETURN
HYUNDAI MOTOR / HYUNDAI MOTOR BRAND CAMPAIGN
INNOCEAN WORLDWIDE Seoul SOUTH KOREA PLANIT PRODUCTION Seoul / EDITIN Seoul SOUTH KOREA
B01 User Experience Design (UX)
CYBERBULLYING VACCINE
KOREA ASSOCIATION OF SCHOOL VIOLENCE VICTIMS FAMILIES / APPLICATION
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
D02 Data Storytelling
CYBERBULLYING VACCINE
KOREA ASSOCIATION OF SCHOOL VIOLENCE VICTIMS FAMILIES / APPLICATION
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
A02 Digital Illustration
HISTORY OF THE INTERNET
YAHOO! JAPAN / YAHOO!
BIRDMAN Tokyo / YAHOO JAPAN CORPORATION Tokyo JAPAN BIRDMAN Tokyo / JH KAGAKU Tokyo JAPAN
Bronze Spike
A07 Overall Aesthetic Design
HISTORY OF THE INTERNET
YAHOO! JAPAN / YAHOO!
BIRDMAN Tokyo / YAHOO JAPAN CORPORATION Tokyo JAPAN BIRDMAN Tokyo / JH KAGAKU Tokyo JAPAN
A04 Image Design
FLOWER DRY ALERT
OTSUKA PHARMACEUTICAL CO., LTD. / POCARI SWEAT ION WATER
ADK Tokyo JAPAN EPOCH Tokyo JAPAN
B03 Experience Design: Multi-platform
PPAP LIVE @ YOUTUBE FANFEST
GOOGLE INC. / YOUTUBE
PARTY Tokyo / DENTSU INC. Tokyo JAPAN BIRDMAN Tokyo / T’S CORPORATION Tokyo JAPAN
E02 Virtual Reality (VR)
THE SINGLETON VIRTUAL REALITY TASTING EXPERIENCE
DIAGEO / THE SINGLETON SINGLE MALT SCOTCH WHISKY
UNTITLED PROJECT Singapore SINGAPORE UNTITLED PROJECT Singapore SINGAPORE
E04 Technological Achievement in Digital Craft
THROUGH THE DARK
GOOGLE / GOOGLE PLAY MUSIC
R/GA SYDNEY AUSTRALIA R/GA SYDNEY / EXIT FILMS Sydney AUSTRALIA
Short List
A03 Video / Moving Image
THROUGH THE DARK
GOOGLE / GOOGLE PLAY MUSIC
R/GA SYDNEY AUSTRALIA R/GA SYDNEY / EXIT FILMS Sydney AUSTRALIA
Grand Prix
E01 Augmented Reality (AR)
OUTTHINK MELANOMA
IBM / IBM WATSON - COGNITIVE COMPUTING
OGILVY AUSTRALIA Sydney AUSTRALIA GEORGE P. JOHNSON AUSTRALIA Sydney / MYCELIUM STUDIOS Victoria AUSTRALIA
D03 Data Visualisation
MISHEARD FONT
PANASONIC / PANASONIC HEARING AIDS
HAKUHODO INC. Tokyo JAPAN AID-DCC Osaka / CREATORS GROUP MAC Tokyo JAPAN
A01 Interface & Navigation (UI)
GLICODE
EZAKI GLICO CO., LTD. / CORPORATE
DENTSU INC. Tokyo JAPAN COCONOE Okayama / BIRDMAN Tokyo JAPAN
Short List
E03 Innovative Use of Technology
GLICODE
EZAKI GLICO CO., LTD. / CORPORATE
DENTSU INC. Tokyo JAPAN COCONOE Okayama / BIRDMAN Tokyo JAPAN
Short List
B02 Native & Built-in Feature Integration
GONE GIRL
JUSTICE AND CARE / NON PROFIT SOCIAL AWARENESS
FACEBOOK CREATIVE SHOP Singapore SINGAPORE
D01 Curation of Data
AAMI SMARTPLATES
SUNCORP / AAMI INSURANCE
OGILVY AUSTRALIA Melbourne AUSTRALIA OGILVY AUSTRALIA Melbourne AUSTRALIA
Short List
TASTECH ENGINE
NONGRID / TASTECH ENGINE
HAKUHODO INC. Tokyo JAPAN NON-GRID Tokyo JAPAN
A03 Video / Moving Image
HONDA. GREAT JOURNEY.
HONDA MOTOR CO., LTD. / HONDA
DENTSU INC. Tokyo JAPAN TYO DRIVE Tokyo / CREATIVE POWER UNIT Tokyo JAPAN
E01 Augmented Reality (AR)
PPAP LIVE @ YOUTUBE FANFEST
GOOGLE INC. / YOUTUBE
PARTY Tokyo / DENTSU INC. Tokyo JAPAN BIRDMAN Tokyo / T’S CORPORATION Tokyo JAPAN
E03 Innovative Use of Technology
CYBER TELEPORTATION TOKYO
NTT / CYBER TELEPORTATION TOKYO
NIPPON TELEGRAPH AND TELEPHONE CORPORATION Yokosuka / AOI PRO. INC. Osaki, Tokyo JAPAN NIPPON TELEGRAPH AND TELEPHONE CORPORATION Yokosuka / AOI PRO. INC. Osaki, Tokyo JAPAN
A01 Interface & Navigation (UI)
POCKET MUSTANG
FORD MOTOR COMPANY / FORD MUSTANG
GTB Shanghai CHINA RESN Wellington NEW ZEALAND
B03 Experience Design: Multi-platform
BEYOND DUAL SCREEN
INFINITI / QX30
CHEIL WORLDWIDE Beijing CHINA
A02 Digital Illustration
CLEAN START
JOHNSON & JOHNSON PHILS. / LISTERINE
J. WALTER THOMPSON PHILIPPINES Makati City THE PHILIPPINES J. WALTER THOMPSON PHILIPPINES Makati City THE PHILIPPINES
C03 Omni-channel Storytelling
ADIDAS Z.N.E –“FIND FOCUS”
ADIDAS / ADIDAS Z.N.E COLLECTIONS
PROXIMITY CHINA Shanghai CHINA
B01 User Experience Design (UX)
THE HEARING TEST IN DISGUISE
COCHLEAR / COCHLEAR IMPLANTS
CHE PROXIMITY Sydney AUSTRALIA REVOLVER/WILL O'ROURKE Sydney / NOISE INTERNATIONAL Sydney AUSTRALIA
D02 Data Storytelling
THE BILLION POINT GIVEAWAY
VELOCITY FREQUENT FLYER / VELOCITY FREQUENT FLYER POINTS
CHE PROXIMITY Sydney AUSTRALIA GOODOIL FILMS Sydney AUSTRALIA
Short List
A05 Music / Sound Design
LIVE FOREVER
HP SINGAPORE / HP SPROCKET
GOODSTUPH Singapore SINGAPORE GOODSTUPH Singapore SINGAPORE