Title Client Product/Service Entrant Company Country Award
A01 Interface & Navigation (UI)
GLICODE
EZAKI GLICO CO., LTD. / CORPORATE
DENTSU INC. Tokyo JAPAN
Short List
CYBERBULLYING VACCINE
KOREA ASSOCIATION OF SCHOOL VIOLENCE VICTIMS FAMILIES / APPLICATION
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
Short List
A02 Digital Illustration
THROUGH THE DARK
GOOGLE / GOOGLE PLAY MUSIC
R/GA SYDNEY AUSTRALIA
Bronze Spike
HISTORY OF THE INTERNET
YAHOO! JAPAN / YAHOO!
BIRDMAN Tokyo JAPAN
Bronze Spike
A03 Video / Moving Image
THROUGH THE DARK
GOOGLE / GOOGLE PLAY MUSIC
R/GA SYDNEY AUSTRALIA
Grand Prix
HITOTOKI CLOCK
KING JIM CO., LTD. / HITOTOKI
DENTSU INC. Tokyo JAPAN
Bronze Spike
5572320 / MASHUP MUSIC PLAYER
NISSIN CISCO CO., LTD. / COCONUT SABLE
DENTSU INC. Tokyo JAPAN
Short List
GRAVITY CAT
SONY INTERACTIVE ENTERTAINMENT INC. / GRAVITY DAZE 2
HAKUHODO INC. Tokyo JAPAN
Bronze Spike
INDUSTRIAL JP
Komatsu Spring Industrial Co., Ltd. / Asaiseisakusyo.Co.Ltd. / Shin Ei Industry / SMES IN JAPAN
DENTSU INC. Tokyo JAPAN
Bronze Spike
ArtScience Museum: Into the Wild
GOOGLE, LENOVO AND WWF / LENOVO PHAB 2 PRO AND GOOGLE TANGO
MEDIAMONKS Amsterdam THE NETHERLANDS
Short List
A04 Image Design
AMAZON FASHION WEEK TOKYO 2017 S/S OPENING ACT
AMAZON JAPAN G.K. / AMAZON FASHION
McCANN TOKYO JAPAN
Short List
A05 Music / Sound Design
INDUSTRIAL JP
Komatsu Spring Industrial Co., Ltd. / Asaiseisakusyo.Co.Ltd. / Shin Ei Industry / SMES IN JAPAN
DENTSU INC. Tokyo JAPAN
Silver Spike
A07 Overall Aesthetic Design
THROUGH THE DARK
GOOGLE / GOOGLE PLAY MUSIC
R/GA SYDNEY AUSTRALIA
Silver Spike
MY SOLE STORY
NIKE / RUNNING
AKQA Shanghai CHINA
Bronze Spike
B01 User Experience Design (UX)
GLICODE
EZAKI GLICO CO., LTD. / CORPORATE
DENTSU INC. Tokyo JAPAN
Silver Spike
KIBO SCIENCE 360 - A SPACE EXPERIMENT WITH GOOGLE
GOOGLE JAPAN G.K. / GOOGLE
DENTSU TEC Tokyo JAPAN
Silver Spike
ELECTION IN THE DARK
YAHOO JAPAN CORPORATION / WEBSERVICE
DENTSU INC. Tokyo JAPAN
Short List
B03 Experience Design: Multi-platform
DRAW AND RELEASE
SAMSUNG ELECTRONICS / GALAXY S7 EDGE
DENTSU INC. Tokyo JAPAN
Bronze Spike
B04 Overall Functional Design
AAMI SMARTPLATES
SUNCORP / AAMI INSURANCE
OGILVY AUSTRALIA Melbourne AUSTRALIA
Bronze Spike
D01 Curation of Data
GREEN LIGHT RUN
ADIDAS JAPAN / PUREBOOST
TBWA\HAKUHODO Tokyo JAPAN
Silver Spike
AAMI SMARTPLATES
SUNCORP / AAMI INSURANCE
OGILVY AUSTRALIA Melbourne AUSTRALIA
Short List
KNOW YOU AGAIN
Baidu / BAIDU AI GLASSES FOR THE ALZHEIMER'S DISEASE
BAIDU Beijing CHINA
Short List
D02 Data Storytelling
THE BILLION POINT GIVEAWAY
VELOCITY FREQUENT FLYER / VELOCITY FREQUENT FLYER POINTS
CHE PROXIMITY Sydney AUSTRALIA
Short List
MY SOLE STORY
NIKE / RUNNING
AKQA Shanghai CHINA
Gold Spike
E01 Augmented Reality (AR)
ArtScience Museum: Into the Wild
GOOGLE, LENOVO AND WWF / LENOVO PHAB 2 PRO AND GOOGLE TANGO
MEDIAMONKS Amsterdam THE NETHERLANDS
Gold Spike
E02 Virtual Reality (VR)
VRECRUITMENT
DEFENCE FORCE RECRUITING / THE AUSTRALIAN DEFENCE FORCE
HAVAS AUSTRALIA Sydney AUSTRALIA
Short List
E03 Innovative Use of Technology
GLICODE
EZAKI GLICO CO., LTD. / CORPORATE
DENTSU INC. Tokyo JAPAN
Short List
DRAW AND RELEASE
SAMSUNG ELECTRONICS / GALAXY S7 EDGE
DENTSU INC. Tokyo JAPAN
Short List
ArtScience Museum: Into the Wild
GOOGLE, LENOVO AND WWF / LENOVO PHAB 2 PRO AND GOOGLE TANGO
MEDIAMONKS Amsterdam THE NETHERLANDS
Short List
E04 Technological Achievement in Digital Craft
THROUGH THE DARK
GOOGLE / GOOGLE PLAY MUSIC
R/GA SYDNEY AUSTRALIA
Short List
ArtScience Museum: Into the Wild
GOOGLE, LENOVO AND WWF / LENOVO PHAB 2 PRO AND GOOGLE TANGO
MEDIAMONKS Amsterdam THE NETHERLANDS
Bronze Spike