Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
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Title Brand Product / Service Entrant Company Location Award
A01 Creation of a new Brand Identity
CEBIT 2017 OPENING CEREMONY | JAPAN SHOW ACT
JAPANESE GOVERNMENT
CEBIT 2017 		DENTSU INC. Tokyo JAPAN
EIGHT FOR EQUALITY
DDB GROUP PHILIPPINES
INTERNATIONAL WOMEN'S DAY INITIATIVE 		TRIBAL WORLDWIDE PHILIPPINES Taguig City THE PHILIPPINES
FLORA FOR FAUNA
COLOMBIA MINISTRY OF ENVIRONMENT & WILDBOND HONG KONG
CHONTADURO 		GEOMETRY GLOBAL Hong Kong HONG KONG
HITOTOKI CLOCK
KING JIM CO., LTD.
HITOTOKI 		DENTSU INC. Tokyo JAPAN
MORI SHUSUI MUSEUM OF ART
MORI SHUSUI MUSEUM OF ART
MORI SHUSUI MUSEUM OF ART 		EDP GRAPHIC WORKS Tokyo JAPAN
NEW ANGLE, NEW WORLD.
NIHON UNIVERSITY COLLEGE OF ART
NIHON UNIVERSITY COLLEGE OF ART 		TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
Short List
OSMO STAMP MAKING MACHINE
SHACHIHATA
OSMO STAMP MAKING MACHINE 		DENTSU INC. Tokyo JAPAN
THE LAMPPOST PROJECT
The Looms Workshops
INNOVATION 		DDB GROUP SINGAPORE SINGAPORE
A02 Rebrand / Refresh of an existing Brand
BENGAL CLASSICAL MUSIC FESTIVAL
BLUES COMMUNICATION
BENGAL CLASSICAL MUSIC FESTIVAL 		IKIGAI DESIGN Dhaka BANGLADESH
Silver
BLOOMING GIFT
CARAN D'ACHE JAPAN LIMITED
ECRIDOR 		I&S BBDO Tokyo JAPAN
CUT THROUGH THE COLOUR, OREO
MONDELEZ JAPAN
OREO CRISPY 		MONDELEZ INTERNATIONAL Tokyo JAPAN
IN FULL BLOOM
ADFEST
LOTUS TROPHY DESIGN 		DDB PHILIPPINES Taguig City THE PHILIPPINES
QANTAS BRAND IDENTITY REFRESH
QANTAS
QANTAS AIRLINES 		HOUSTON Sydney AUSTRALIA
REPOSITIONING AND REBRANDING FOOTBALL IN AUSTRALIA
FOOTBALL FEDERATION AUSTRALIA
FOOTBALL 		HULSBOSCH COMMUNICATIONS Sydney AUSTRALIA
SHACKLETON'S RETURN
HYUNDAI MOTOR
HYUNDAI MOTOR BRAND CAMPAIGN 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
Short List
SMART AND SHARP
V-KEY
V-KEY BRAND REFRESH 		APD Singapore SINGAPORE
TAKE PHYSICAL CONDITIONING GYM
TAKE PHYSICAL CONDITIONING INC.
TAKE PHYSICAL CONDITIONING GYM 		DENTSU INC. Tokyo JAPAN
THE JOURNEY
SAKURA PAXX CORP.
SAKURA PAXX CORP. 		EDP GRAPHIC WORKS Tokyo JAPAN
THE LIFE-SAVING FURNITURE
BHUMISIRISUK CO.,LTD
FIRE EXTINGUISHER 		DENTSU X Bangkok THAILAND
WWF DISAPPEARING TIGER
HEINEKEN TIGER
DESIGN 		JONES KNOWLES RITCHIE Singapore SINGAPORE
Short List
B01 Publications & Brand Collateral
BRING THE PUB HOME - LIVING ROOM/KITCHEN/DINING ROOM
ASIA PACIFIC BREWERIES SINGAPORE
GUINNESS 		BBDO ASIA Singapore SINGAPORE
CEBIT 2017 OPENING CEREMONY | JAPAN SHOW ACT
JAPANESE GOVERNMENT
CEBIT 2017 		DENTSU INC. Tokyo JAPAN
EMERGENCY COLLECTIBLES
KOBE SHIMBUN
DISASTER PREVENTION 		DENTSU INC. Tokyo JAPAN
Silver
KING GOTHIC FONT
DYNAFONT
FONTS 		OGILVYONE WORLDWIDE Taipei CHINESE TAIPEI
MCDONALD'S APPLICATION FRIES
GOLDEN ARCHES DEVELOPMENT CORPORATION (MCDONALD'S)
MCDONALD'S 		TBWA\SANTIAGO MANGADA PUNO Makati City THE PHILIPPINES
NOTHING SAYS LOVE LIKE TODAY’S PAPER. A TREASURE FOREVER.
OTSUKA PHARMACEUTICAL CO., LTD
ORONAMIN C DRINK 		ADK Tokyo JAPAN
ODNARO TRAVEL AGENCY BROCHURE
TRAVEL PORTLAND
TRAVEL PORTLAND BRAND 		WIEDEN+KENNEDY TOKYO JAPAN
RELEASE THE PRESSURE
PEPSICO
MIRINDA 		BBDO INDIA Gurgaon INDIA
SAN TZU CHING TO HELP MOMS
FRISO
FRISO 		mcgarrybowen Shanghai CHINA
THAI FARMER CALENDAR
ICP FERTILIZER CO., LTD
MABIN FERTILIZER 		DENTSU (THAILAND) Bangkok THAILAND
Short List
THE EDIBLE BUSINESS CARD
SAGA CITY
SAGA NORI (SEAWEED) / CITY PROMOTION 		GEOMETRY GLOBAL Tokyo JAPAN
Bronze
THE WEDDING CARD THAT SENT GIRLS TO SCHOOL
PROJECT NANHI KALI
PROJECT NANHI KALI'S GIRL CHILD EDUCATION SPONSORSHIP 		FAMOUS INNOVATIONS Mumbai INDIA
TWO LIVES
INDIA FIRST LIFE INSURANCE
INSURANCE 		EDELMAN Mumbai INDIA
ULTRA CHALLENGING ORIGAMI
DAINIHON JOCHUGIKU CO.,LTD.
KINCHOL(INSECTICIDE SPRAYER) 		DENTSU INC. Osaka JAPAN
B02 Promotional Item Design
‘COLIN SPLODGE AND THE SIZZLEDODGE’
EDGEWELL - BANANA BOAT
BANANA BOAT SUNSCREEN 		J. WALTER THOMPSON Sydney AUSTRALIA
100 MEAT KARUTA
SHIZUOKA BROADCASTING SYSTEM
TV PROGRAM PROMO 		I&S BBDO Tokyo JAPAN
21 DAY WARM GREETINGS CAMPAIGN
DYNAFONT
FONTS 		OGILVYONE WORLDWIDE Taipei CHINESE TAIPEI
AIR-INK
HEINEKEN ASIA PACIFIC PTE. LTD.
TIGER BEER 		HEINEKEN ASIA PACIFIC Singapore SINGAPORE
Short List
AN EXPERIMENT OF THE IMAGINATION
NIKKEI INC
THE HOSHI AWARD: QUESTIONING THE SCIENTIFIC IMAGINATION IN LITERATURE 		DENTSU INC. Tokyo JAPAN
ART OF THE SIAMESE FIGHTING FISH
PERFECTCOMPANION CO.,LTD. / SHUTTERSTOCK, INC
OPTIMUM BETTA / SHUTTERSTOCK 		OGILVY Bangkok THAILAND
Short List
ARTFRAME
LONGHUI ARTFRAME
ARTFRAME 		PROXIMITY CHINA Shanghai CHINA
CASTLE KEEPSAKE
SAKURA PAXX CORP.
MINIATURE KUMAMOTO CASTLE CARDBOARD MODEL KIT 		DENTSU PUBLIC RELATIONS Tokyo JAPAN
CLLBR8
NATIONAL CANCER SOCIETY OF MALAYSIA
NOT-FOR-PROFIT CANCER ORGANISATION 		BBDO MALAYSIA Kuala Lumpur MALAYSIA
DNA GLASS
SUNTORY HOLDINGS LIMITED
DNA GLASS 		DENTSU INC. Tokyo JAPAN
DUDE-O-VISION
TRAVEL PORTLAND
TRAVEL PORTLAND BRAND 		WIEDEN+KENNEDY TOKYO JAPAN
GENDER EQUALITY INDEX CHOCOLATE
THE KOREAN INSTITUTE FOR GENDER EQUALITY PROMOTION AND EDUCATION
PUBLIC SERVICE 		THE CREAM UNION Seoul SOUTH KOREA
GIRLS BREAK UP ICE CREAM
NEON
NEONTV.CO.NZ 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
HEAT TECH WINDOW
UNIQLO
HEAT TECH 		CHEIL WORLDWIDE Seoul SOUTH KOREA

Gold Spike
HONDA. GREAT JOURNEY. TRAVEL STICKER BOOK
HONDA MOTOR CO., LTD.
HONDA 		DENTSU INC. Tokyo JAPAN
IN FULL BLOOM
ADFEST
LOTUS TROPHY DESIGN 		DDB PHILIPPINES Taguig City THE PHILIPPINES