Title Brand Product / Service Entrant Company Location PR Location Award
C05 Influencer Communication & Social Amplification
MADE BY ME
WOMEN IN ENGINEERING
WOMEN IN ENGINEERING
TBWA\SYDNEY AUSTRALIA FLEISHMAN-HILLARD SYDNEY
AUSTRALIA
Short List
BLACKMORES WELLNESS TRIBE CAMPAIGN
BLACKMORES
BLACKMORES FULL RANGE OF PRODUCTS (SUPPLEMENTS)
EDELMAN Singapore SINGAPORE EDELMAN
Singapore
SINGAPORE
OPEN ROAD PROJECT
TOYOTA
TOYOTA I-ROAD
DENTSU INC. Tokyo JAPAN DENTSU INC.
Tokyo
JAPAN
C07 Co-Creation & User Generated Content
NAME IT BURGER CAMPAIGN
McDONALD'S JAPAN
HAMBURGER CHAIN
DENTSU INC. Tokyo JAPAN DENTSU INC.
Tokyo
JAPAN
THE BIG "OGIRI" FOR JAPAN
BURGER KING JAPAN CO.
BIG KING
DENTSU Y&R Tokyo JAPAN DENTSU Y&R
Tokyo
JAPAN
OPEN ROAD PROJECT
TOYOTA
TOYOTA I-ROAD
DENTSU INC. Tokyo JAPAN DENTSU INC.
Tokyo
JAPAN
NAIL BITING FOR RHINOS
WILDAID
WILDAID
OGILVY & MATHER BEIJING CHINA OGILVY & MATHER BEIJING
CHINA
Bronze
REWORD
HEADSPACE
REWORD
LEO BURNETT MELBOURNE AUSTRALIA INSIDEOUT
Crows Nest
AUSTRALIA
Silver
MAKE YOUR MAD AD
OLX
OLX
LEO BURNETT INDIA Mumbai INDIA
C08 Innovative Use of Social Media
THE FINGERBAND CAMPAIGN
MINISTRY OF HEALTH & WELFARE
ANTI-SMOKING CAMPAIGN
FLEISHMAN-HILLARD KOREA Seoul SOUTH KOREA FLEISHMAN-HILLARD KOREA
Seoul
SOUTH KOREA
C09 Use of New Technology
MR.SNIFF
LOTTE CO.
ACUO
DENTSU INC. Tokyo JAPAN SUNNY SIDE UP
Tokyo
DENTSU PUBLIC RELATIONS
Tokyo
JAPAN
Bronze
NO SALT RESTAURANT
ISHII CLINIC
ELECTRO ‘SALT-FLAVOURED’ FORK
J. WALTER THOMPSON JAPAN Tokyo JAPAN
THE WORLD’S FIRST VR MOBILE LIVE BASEBALL GAME BROADCAST, KT GIGA VR
KT
GIGA VR
CHEIL WORLDWIDE Seoul SOUTH KOREA
#BEFEARLESS
SAMSUNG ELECTRONICS
SAMSUNG ELECTRONICS
CHEIL WORLDWIDE Seoul SOUTH KOREA
EXPERIMENTAL EXPERIENCE
IBM JAPAN
SOFTLAYER
1-10HOLDINGS KYOTO JAPAN 1-10HOLDINGS
KYOTO
JAPAN
AMATEUR REPLAY
ALLIANZ
INSURANCE
OGILVY & MATHER SINGAPORE SINGAPORE OGILVY & MATHER SINGAPORE
SINGAPORE
REWORD
HEADSPACE
REWORD
LEO BURNETT MELBOURNE AUSTRALIA INSIDEOUT
Crows Nest
AUSTRALIA
Silver
DIG-LOG
SNOW SHOVELING NPO, " YUKIKAKI DOJO "
DIG-LOG
HAKUHODO INC. Tokyo JAPAN BLUECURRENT JAPAN
Tokyo
JAPAN
ASICS FLYTEDECK
ASICS CORPORATION
DYNAFLYTE
EDELMAN JAPAN Tokyo JAPAN EDELMAN JAPAN
Tokyo
JAPAN
GHOSTBUSTERS' GHOST TRAP
WALT DISNEY STUDIO SONY PICTURES RELEASING (SINGAPORE)
GHOSTBUSTERS' GHOST TRAP
VML Singapore SINGAPORE VML
Singapore
SINGAPORE
A.I. VS. HUMAN CREATIVE BATTLE
MONDELĒZ JAPAN
CLORETS MINT TAB
MONDELEZ INTERNATIONAL Tokyo JAPAN
D01 Integrated Campaign led by PR
“SMILE TABLE DAY” PROJECT
OTUKA FOODS CO.
BON CURRY
BILCOM Tokyo JAPAN BILCOM
Tokyo
JAPAN
MCWHOPPER
BURGER KING
FAST FOOD RESTAURANT
Y&R NZ Auckland NEW ZEALAND Y&R NZ
Auckland
NEW ZEALAND
UNLIMITED
WESTERN SYDNEY UNIVERSITY
UNIVERSITY (HIGHER EDUCATION)
RED AGENCY Sydney AUSTRALIA RED AGENCY
Sydney
AUSTRALIA
HOW ONE SMALL BUSINESS GAINED INTERNATIONAL ATTENTION FOR OPTUS
OPTUS
SMALL BUSINESS
WITH COLLECTIVE Sydney AUSTRALIA THRIVE
Alexandria
AUSTRALIA
DADS #SHARETHELOAD (INTEGRATED)
PROCTER & GAMBLE INDIA
ARIEL MATIC
BBDO INDIA Mumbai INDIA
THE NATION'S BIKE
BAJAJ AUTOMOBILES
BAJAJ V
LEO BURNETT INDIA Mumbai INDIA

Gold Spike

REJOICE CSO 'CHIEF SMOOTH OFFICER" LAUNCH EVENT
PROCTER & GAMBLE CHINA
REJOICE RICH GLORIFIED CONDITIONER
FLEISHMAN-HILLARD Beijing CHINA FLEISHMAN-HILLARD
Beijing
CHINA
D02 Costs / Creative Performance PR Campaign
SWIMMING SALMON FILLET
SHIZUOKA BROADCASTING STATION
EDUCATIONAL TV PROGRAM LEARNING ABOUT FISH
I&S BBDO Tokyo JAPAN
GATA BATTLE
SAGA CITY
CITY PROMOTION
GEOMETRY GLOBAL Tokyo JAPAN GEOMETRY GLOBAL
Tokyo
JAPAN
POCKET WITH LOVE
XIHAN ACTION /TENCENT
QIANG EMBROIDERY PROTECTION
PUBLICIS GUANGZHOU CHINA PUBLICIS GUANGZHOU
CHINA
Short List
HIGH SPEED SUSHI-GO- ROUND QUIZ
VISA WORLDWIDE.
VISA CARD
BBDO JAPAN Tokyo JAPAN
BLACKMORES WELLNESS TRIBE CAMPAIGN
BLACKMORES
BLACKMORES FULL RANGE OF PRODUCTS (SUPPLEMENTS)
EDELMAN Singapore SINGAPORE EDELMAN
Singapore
SINGAPORE
ENGLISH LEARNING COASTER
SPACE WORLD
ATTRACTION
SPACE WORLD Fukuoka JAPAN HAKUHODO INC.
Tokyo
JAPAN
#KNOCK KNOCK CATS PROJECT
NISSAN MOTOR CO.
CORPORATE INITIATIVE
TBWA\HAKUHODO Tokyo JAPAN TBWA\HAKUHODO
Tokyo
JAPAN
#HAIRLEYSANGELS
JASLOK HOSPITAL
ONCOLOGY
HAVAS WORLDWIDE INDIA Mumbai INDIA WHITE MARQUE SOLUTIONS
MUMBAI
INDIA