Title Brand Product / Service Entrant Company Location Award
A01 Use of an Artist as a Spokesperson/Ambassador in Partnership with a Brand or a Cause
SHOW YOUR COLOR
BEATS BY DR. DRE
BEATS SOLO2 WIRELESS
R/GA Shanghai CHINA
6 PACK BAND
HINDUSTAN UNILEVER
BROOKE BOND RED LABEL TEA
MINDSHARE Mumbai INDIA
Short List
GWEN STEFANI'S PRICELESS SURPRISE
MASTERCARD
MASTERCARD PRICELESS CITIES
OCTAGON Singapore SINGAPORE
THE FADING SYMPHONY
MND AUSTRALIA
MND AUSTRALIA
THE WORKS SYDNEY AUSTRALIA
PROJECT OF CONNECTION : THE SINGLE RELEASE
SK TELECOM
NETWORKING BUSINESS
SK PLANET Seoul SOUTH KOREA
TAIWAN STAR - T STAR ACADEMY
TAIWAN STAR TELECOM
TELECOM SERVICE
X-LINE HYPERMEDIA Taipei CHINESE TAIPEI
ONE BIG GIG
VIRGIN MOBILE AUSTRALIA
TELECOMMUNICATIONS
ONE GREEN BEAN Sydney AUSTRALIA
Short List
A02 Use of Social/Digital Platform
FORTUNE FAVOURS THE BRAVE
ANZ BANK
ANZ TERTIARY
WHYBIN\TBWA AUCKLAND NEW ZEALAND
PLAYING WITH FIRE
GOOGLE AUSTRALIA
GOOGLE PLAY
R/GA SYDNEY AUSTRALIA
Short List
CHAM I SUL LIVE
HITE JINRO
LIQUOR
NEWEARLY Seoul SOUTH KOREA
KFC SINGING TRAY MAT
KFC
KFC SINGING TRAY MAT
TRIO ISOBAR Shanghai CHINA
CLOUD-CODINATED MUSIC VIDEO
MITSUBISHI ELECTRIC CORPORATION
KIRIGAMINE STYLE
HAKUHODO INC. Tokyo JAPAN
KIT MAIL HOLOGRAM
NESTLÉ JAPAN, JAPAN POST
KIT KAT
J. WALTER THOMPSON JAPAN Tokyo JAPAN
MEOWSIC VIDEO
UNIVERSAL MUSIC JAPAN
SHINEE
DENTSU INC. Tokyo JAPAN
A DOUBLEMINT THAT SINGS
WRIGLEY'S, MARS
DOUBLEMINT
BBDO ASIA Guangzhou CHINA
A03 Fan Engagement/Community Building
SONGS OF TRANSIENCE
TEAM EAR MUSIC
SONGS OF TRANSIENCE
MEDIALAND DIGITAL STRATEGY Taipei CHINESE TAIPEI
MEOWSIC VIDEO
UNIVERSAL MUSIC JAPAN
SHINEE
DENTSU INC. Tokyo JAPAN
Short List
WHERE YOU ARE--RICOH 360 PRODUCT VIDEO
WEBER SHANDWICK OBO RICOH COMPANY,
RICOH THETA S 360 CAMERA
NOODLE HOUSE STUDIOS New Haven USA
A04 Use of Licenced or Remastered Music for a Brand or Campaign
#THEWORSTITEMNUMBER
ANGELS CLINIC
PUBLIC SERVICE ADVERTISEMENT
BOOT POLISSH FILMS Mumbai INDIA
A NEW YEAR SONG FOR YOU
APPLE
BRAND
TBWA\MEDIA ARTS LAB Shanghai CHINA
MUSIC THE WAY THE ARTIST INTENDED
BEATS BY DR. DRE
BEATS STUDIO WIRELESS & BEATS PROS
R/GA Shanghai CHINA
SHOW YOUR COLOR
BEATS BY DR. DRE
BEATS SOLO2 WIRELESS
R/GA Shanghai CHINA
"NEVER WALK ALONE"
DANCHURCHAID (DCA)
DCA MINE ACTION
GREY GROUP Singapore SINGAPORE
DRYTUNES
DRY JULY
NOT DRINKING DURING JULY
CLEMENGER BBDO SYDNEY AUSTRALIA
PIANO OF UNIFICATION
MINISTRY OF UNIFICATION
MINISTRY OF UNIFICATION
CHEIL WORLDWIDE Seoul SOUTH KOREA
THE FADING SYMPHONY
MND AUSTRALIA
MND AUSTRALIA
THE WORKS SYDNEY AUSTRALIA
Short List
PROJECT OF CONNECTION : THE SINGLE RELEASE
SK TELECOM
NETWORKING BUSINESS
SK PLANET Seoul SOUTH KOREA
TATA TEA FUSION – EK GARAM CHAI KI PYALI HO
TATA GLOBAL BEVERAGE
TATA TEA FUSION
EDELMAN Mumbai INDIA
ANYTHING GOES
TOYOTA MOTOR CORPORATION AUSTRALIA
RAV4
BWM DENTSU Sydney AUSTRALIA
A DOUBLEMINT THAT SINGS
WRIGLEY'S, MARS
DOUBLEMINT
BBDO ASIA Guangzhou CHINA
DENG ADUT
WSU
UNIVERSITY
FINCH Sydney AUSTRALIA
Grand Prix
A05 Use of Original Composition for a Brand or Campaign
THE BIG-HEARTED BANK
AUSWIDE BANK
FINANCIAL PRODUCTS & SERVICES
McCANN BRISBANE Brisbane AUSTRALIA
KEBAB SHOPERA
DRY JULY
CHARITY
CLEMENGER BBDO SYDNEY AUSTRALIA
6 PACK BAND
HINDUSTAN UNILEVER
BROOKE BOND RED LABEL TEA
MINDSHARE Mumbai INDIA
SYMPHONY FROM AN UNEXPECTED PLACE
JAMES BOAG
ALCOHOL
ONE GREEN BEAN Sydney AUSTRALIA
MAMAMETAL
KATAOKA&CO.,LTD
VAN HOUTEN COCOA
AOI PRO Tokyo JAPAN
WORLD’S FIRST KAWAII MISO SOUP
MARUKOME
WORLD’S FIRST KAWAII MISO SOUP
TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
SPREAD WONDER THROUGH MUSIC
MONDELÉZ
OREO
CARAT ASIA PACIFIC Singapore SINGAPORE
REUNITING MEMORIES FROM 1947
OLX
OLX
LEO BURNETT INDIA Mumbai INDIA
SIZZLE
PANASONIC
RICE COCKER
OFFICE I'S Osaka JAPAN
RETHINK ROLE MODELS
SAMSUNG
BRAND AWARENESS
IRIS WORLDWIDE Sydney AUSTRALIA
Short List
THE ROSE WITH A THORN SPEAKS OUT THROUGH SONG
TAISHIN INTERNATIONAL BANK
ROSE CREDIT CARD
UNI-SURF DIGITAL MARKETING CO Taipei CHINESE TAIPEI
LONELY GUY ! LONELY SONG
TAIWAN FAMILYMART CO.,
FAMI ICE CREAM
UNI-SURF DIGITAL MARKETING CO Taipei CHINESE TAIPEI
SEVEN SUMO
TOYOTA MARKETING JAPAN
TOYOTA SAFETY SENSE
HAKUHODO KETTLE Tokyo JAPAN
TEXTBOOK MUSIC
TRY GROUP
TRY IT
DENTSU INC. Tokyo JAPAN
DIRT IS EQUALITY
UNILEVER
BREEZE
BIG SYNC MUSIC Singapore SINGAPORE
MAKE YOUR MOVE
UNILEVER
CLOSEUP
BIG SYNC MUSIC Singapore SINGAPORE
FINDING YOUR VOICE
UNILEVER
DOVE+MEN
BIG SYNC MUSIC Singapore SINGAPORE
ONE BIG GIG
VIRGIN MOBILE AUSTRALIA
TELECOMMUNICATIONS
ONE GREEN BEAN Sydney AUSTRALIA
Short List
A06 Use of Music Streaming Platform/Video Hosting Service/App
RHYTHM OF INDEPENDENCE
GP MUSIC
MUSIC STREAMING PLATFORM
MAGNITO DIGITAL Dhaka BANGLADESH