Title Client Product/Service Entrant Company Country Award
A01 Use of an Artist as a Spokesperson/Ambassador in Partnership with a Brand or a Cause
SHOW YOUR COLOR
BEATS BY DR. DRE / BEATS SOLO2 WIRELESS
R/GA Shanghai CHINA
PROJECT OF CONNECTION : THE SINGLE RELEASE
SK TELECOM / NETWORKING BUSINESS
SK PLANET Seoul SOUTH KOREA
GWEN STEFANI'S PRICELESS SURPRISE
MASTERCARD / MASTERCARD PRICELESS CITIES
OCTAGON Singapore SINGAPORE
6 PACK BAND
HINDUSTAN UNILEVER / BROOKE BOND RED LABEL TEA
MINDSHARE Mumbai INDIA
Short List
THE FADING SYMPHONY
MND AUSTRALIA / MND AUSTRALIA
THE WORKS SYDNEY AUSTRALIA
ONE BIG GIG
VIRGIN MOBILE AUSTRALIA / TELECOMMUNICATIONS
ONE GREEN BEAN Sydney AUSTRALIA
Short List
TAIWAN STAR - T STAR ACADEMY
TAIWAN STAR TELECOM / TELECOM SERVICE
X-LINE HYPERMEDIA Taipei CHINESE TAIPEI
A02 Use of Social/Digital Platform
KIT MAIL HOLOGRAM
NESTLÉ JAPAN, JAPAN POST / KIT KAT
J. WALTER THOMPSON JAPAN Tokyo JAPAN
CHAM I SUL LIVE
HITE JINRO / LIQUOR
NEWEARLY Seoul SOUTH KOREA
PLAYING WITH FIRE
GOOGLE AUSTRALIA / GOOGLE PLAY
R/GA SYDNEY AUSTRALIA
Short List
FORTUNE FAVOURS THE BRAVE
ANZ BANK / ANZ TERTIARY
WHYBIN\TBWA AUCKLAND NEW ZEALAND
CLOUD-CODINATED MUSIC VIDEO
MITSUBISHI ELECTRIC CORPORATION / KIRIGAMINE STYLE
HAKUHODO INC. Tokyo JAPAN
MEOWSIC VIDEO
UNIVERSAL MUSIC JAPAN / SHINEE
DENTSU INC. Tokyo JAPAN
A DOUBLEMINT THAT SINGS
WRIGLEY'S, MARS / DOUBLEMINT
BBDO ASIA Guangzhou CHINA
KFC SINGING TRAY MAT
KFC / KFC SINGING TRAY MAT
TRIO ISOBAR Shanghai CHINA
A03 Fan Engagement/Community Building
SONGS OF TRANSIENCE
TEAM EAR MUSIC / SONGS OF TRANSIENCE
MEDIALAND DIGITAL STRATEGY Taipei CHINESE TAIPEI
WHERE YOU ARE--RICOH 360 PRODUCT VIDEO
WEBER SHANDWICK OBO RICOH COMPANY, / RICOH THETA S 360 CAMERA
NOODLE HOUSE STUDIOS New Haven USA
MEOWSIC VIDEO
UNIVERSAL MUSIC JAPAN / SHINEE
DENTSU INC. Tokyo JAPAN
Short List
A04 Use of Licenced or Remastered Music for a Brand or Campaign
TATA TEA FUSION – EK GARAM CHAI KI PYALI HO
TATA GLOBAL BEVERAGE / TATA TEA FUSION
EDELMAN Mumbai INDIA
DENG ADUT
WSU / UNIVERSITY
FINCH Sydney AUSTRALIA
Grand Prix
MUSIC THE WAY THE ARTIST INTENDED
BEATS BY DR. DRE / BEATS STUDIO WIRELESS & BEATS PROS
R/GA Shanghai CHINA
SHOW YOUR COLOR
BEATS BY DR. DRE / BEATS SOLO2 WIRELESS
R/GA Shanghai CHINA
ANYTHING GOES
TOYOTA MOTOR CORPORATION AUSTRALIA / RAV4
BWM DENTSU Sydney AUSTRALIA
PROJECT OF CONNECTION : THE SINGLE RELEASE
SK TELECOM / NETWORKING BUSINESS
SK PLANET Seoul SOUTH KOREA
A NEW YEAR SONG FOR YOU
APPLE / BRAND
TBWA\MEDIA ARTS LAB Shanghai CHINA
#THEWORSTITEMNUMBER
ANGELS CLINIC / PUBLIC SERVICE ADVERTISEMENT
BOOT POLISSH FILMS Mumbai INDIA
DRYTUNES
DRY JULY / NOT DRINKING DURING JULY
CLEMENGER BBDO SYDNEY AUSTRALIA
PIANO OF UNIFICATION
MINISTRY OF UNIFICATION / MINISTRY OF UNIFICATION
CHEIL WORLDWIDE Seoul SOUTH KOREA
THE FADING SYMPHONY
MND AUSTRALIA / MND AUSTRALIA
THE WORKS SYDNEY AUSTRALIA
Short List
A DOUBLEMINT THAT SINGS
WRIGLEY'S, MARS / DOUBLEMINT
BBDO ASIA Guangzhou CHINA
"NEVER WALK ALONE"
DANCHURCHAID (DCA) / DCA MINE ACTION
GREY GROUP Singapore SINGAPORE
A05 Use of Original Composition for a Brand or Campaign
SIZZLE
PANASONIC / RICE COCKER
OFFICE I'S Osaka JAPAN
LONELY GUY ! LONELY SONG
TAIWAN FAMILYMART CO., / FAMI ICE CREAM
UNI-SURF DIGITAL MARKETING CO Taipei CHINESE TAIPEI
THE BIG-HEARTED BANK
AUSWIDE BANK / FINANCIAL PRODUCTS & SERVICES
McCANN BRISBANE Brisbane AUSTRALIA
THE ROSE WITH A THORN SPEAKS OUT THROUGH SONG
TAISHIN INTERNATIONAL BANK / ROSE CREDIT CARD
UNI-SURF DIGITAL MARKETING CO Taipei CHINESE TAIPEI
SPREAD WONDER THROUGH MUSIC
MONDELÉZ / OREO
CARAT ASIA PACIFIC Singapore SINGAPORE
SEVEN SUMO
TOYOTA MARKETING JAPAN / TOYOTA SAFETY SENSE
HAKUHODO KETTLE Tokyo JAPAN
DIRT IS EQUALITY
UNILEVER / BREEZE
BIG SYNC MUSIC Singapore SINGAPORE
MAKE YOUR MOVE
UNILEVER / CLOSEUP
BIG SYNC MUSIC Singapore SINGAPORE
FINDING YOUR VOICE
UNILEVER / DOVE+MEN
BIG SYNC MUSIC Singapore SINGAPORE
WORLD’S FIRST KAWAII MISO SOUP
MARUKOME / WORLD’S FIRST KAWAII MISO SOUP
TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
KEBAB SHOPERA
DRY JULY / CHARITY
CLEMENGER BBDO SYDNEY AUSTRALIA
RETHINK ROLE MODELS
SAMSUNG / BRAND AWARENESS
IRIS WORLDWIDE Sydney AUSTRALIA
Short List
TEXTBOOK MUSIC
TRY GROUP / TRY IT
DENTSU INC. Tokyo JAPAN
REUNITING MEMORIES FROM 1947
OLX / OLX
LEO BURNETT INDIA Mumbai INDIA
6 PACK BAND
HINDUSTAN UNILEVER / BROOKE BOND RED LABEL TEA
MINDSHARE Mumbai INDIA
MAMAMETAL
KATAOKA&CO.,LTD / VAN HOUTEN COCOA
AOI PRO Tokyo JAPAN
SYMPHONY FROM AN UNEXPECTED PLACE
JAMES BOAG / ALCOHOL
ONE GREEN BEAN Sydney AUSTRALIA
ONE BIG GIG
VIRGIN MOBILE AUSTRALIA / TELECOMMUNICATIONS
ONE GREEN BEAN Sydney AUSTRALIA
Short List
A06 Use of Music Streaming Platform/Video Hosting Service/App
SAFE&SOUND MUSIC PLAYER
LMG INSURANCE / ROAD SAFETY AWARENESS CAMPAIGN
BBDO BANGKOK THAILAND