Brief Explanation

The film is about a young, nervous BA crew on her maiden flight to India. She notices an old Indian woman struggling to wear her socks. The young girl helps her and the old lady blesses her affectionately. The young girl is completely moved. Later, she notices the old woman crying. The old lady says she’s missing her son back in London. The young girl comforts her and their bond grew stronger. On landing, the old woman invites her for festival celebrations to her house. The young lady goes a little apprehensively but is given a warm welcome and traditional Indian hospitality. She thoroughly integrates with the family and their culture. While parting the old lady and gives her a small gift which is a handkerchief she has embroidered herself. In the end, we find the young girl back on a plane looking at the little handkerchief smiling and reminiscing.

Execution

The short film titled #fuelledbylove was an emotional docu-drama inspired from a real life story of a young BA crew member and her relationship with an Indian grandmother that began on her maiden flight to India. A short real life story was turned into a powerful six-minute love story. The mood of the film followed a graph of apprehension on the part of the young BA crew flying to India; turning into a chance collision with an Indian granny in the aircraft; turning into an instant bond between the two; turning into a beautiful love story with the grandmother, her family and all of India, for the young girl. The film broke on all social media and the scale of the campaign can be judged by the fact that participation and response came from each and every corner of India and the globe.