| Title | HISTORY COMES ALIVE |
| Brand | INTEL |
| Product / Service | INTEL REALSENSE |
| Category | C03. Omni-Channel Storytelling |
| Entrant | J. WALTER THOMPSON BEIJING, CHINA |
| Idea Creation | J. WALTER THOMPSON BEIJING, CHINA |
| Name | Company | Position |
|---|---|---|
| Polly Chu | J. Walter Thompson Beijing | CCO |
| Shankun Sun | J. Walter Thompson Beijing | ECD |
| Gino Zheng, Ziko Zhao | J. Walter Thompson Beijing | Executive Account |
| MediaMonks | MediaMonks | Production |
| Paul Lu | Intel | Campaign Director |
| Angela Xi, Spin Peng | Intel | Campaign Manager |
| Junlai Yin | 3D Mapping | Production |
| Woofly | Woofly | Behind the scene production |
| Lu Xiao | J. Walter Thompson Beijing | Digital Director |
| Roy Cheung, XiaoChuan Liu | J. Walter Thompson Beijing | Creative Director |
| Neo Ping, Handy Fan, Pinkyo Zhou, YuanNing liu, Mona Li | J. Walter Thompson Beijing | Art Director |
| Todd Lv,Gary Li | J. Walter Thompson Beijing | Producer |
| Anki Tong, Ethan Wang | J. Walter Thompson Beijing | Account Director |
| Yoyo Wu, Mia Song, Page Peng | J. Walter Thompson Beijing | Copy Writer |
| Echo Zhu, Ziqi Wang, Seraph Zhu, Qiang Zhang | J. Walter Thompson Beijing | Digital Executive |
Intel awaken the ancient history in China using newest technology. Realsense Technology bridges the past and the future by turning the user to experience as the historical hero in the actual location in History.
We selected the Great Wall in an ancient city with over 5,000 years’ history in an outdoor environment. We produced four 3D historical animatic video covered 4 dynasties with different key historical heroes to be projected on the great wall. During the event, participants were invited to experience Intel RealSense 3D facial scan. A 3D animated historical character with their own face will then be generated instantly by cloud animation rendering server through 4G broadband network. They will become part of the history in the real location. The animated historical video with characters they presented were projected onto the Great Wall for a stunning cinematic viewing experience.