Title Brand Product / Service Entrant Company Location Production Company Location Award
D01 Curation of Data
THE EMOTIONAL TRAILER
MELBOURNE INTERNATIONAL FILM FESTIVAL / MELBOURNE INTERNATIONAL FILM FESTIVAL
McCANN MELBOURNE AUSTRALIA McCANN MELBOURNE AUSTRALIA
Short List
D02 Data Storytelling
THE EMOTIONAL TRAILER
MELBOURNE INTERNATIONAL FILM FESTIVAL / MELBOURNE INTERNATIONAL FILM FESTIVAL
McCANN MELBOURNE AUSTRALIA McCANN MELBOURNE AUSTRALIA
Short List
D03 Data Visualisation
THE EMOTIONAL TRAILER
MELBOURNE INTERNATIONAL FILM FESTIVAL / MELBOURNE INTERNATIONAL FILM FESTIVAL
McCANN MELBOURNE AUSTRALIA McCANN MELBOURNE AUSTRALIA
Gold Spike
E03 Innovative Use of Technology
THE EMOTIONAL TRAILER
MELBOURNE INTERNATIONAL FILM FESTIVAL / MELBOURNE INTERNATIONAL FILM FESTIVAL
McCANN MELBOURNE AUSTRALIA McCANN MELBOURNE AUSTRALIA
Bronze Spike
B01 User Experience Design (UX)
REWORD
HEADSPACE / REWORD
LEO BURNETT MELBOURNE AUSTRALIA
D01 Curation of Data
REWORD
HEADSPACE / REWORD
LEO BURNETT MELBOURNE AUSTRALIA
E04 Technological Achievement in Digital Craft
REWORD
HEADSPACE / REWORD
LEO BURNETT MELBOURNE AUSTRALIA
B01 User Experience Design (UX)
ADF ACTIVE APP
DEFENCE FORCE RECRUITING / AUSTRALIAN DEFENCE FORCE
HAVAS WORLDWIDE AUSTRALIA Sydney AUSTRALIA PRECINCT Sydney AUSTRALIA
B04 Overall Functional Design
ADF ACTIVE APP
DEFENCE FORCE RECRUITING / AUSTRALIAN DEFENCE FORCE
HAVAS WORLDWIDE AUSTRALIA Sydney AUSTRALIA PRECINCT Sydney AUSTRALIA
D03 Data Visualisation
INTERACTIVE BUILDINGS: 3D.I.Y.
NSW PLANNING & ENVIRONMENT / 3D.I.Y. INTERACTIVE BUILDINGS
WUNDERMAN-BIENALTO Sydney AUSTRALIA WUNDERMAN-BIENALTO Sydney AUSTRALIA
E02 Virtual Reality (VR)
EBAY AUSTRALIA VIRTUAL REALITY DEPARTMENT STORE
EBAY / EBAY
TRAFFIK Sydney / PULSE COMMUNICATIONS Sydney AUSTRALIA TRAFFIK Sydney AUSTRALIA
A01 Interface & Navigation (UI)
VIVID SYDNEY 2016
DESTINATION NSW / VIVID SYDNEY FESTIVAL 2016
DRIFTER Sydney AUSTRALIA DRIFTER Sydney AUSTRALIA
D01 Curation of Data
BRAINBAND
SAMSUNG AUSTRALIA / SAMSUNG BRAINBAND
LEO BURNETT SYDNEY AUSTRALIA LEO BURNETT SYDNEY / THE POOL COLLECTIVE Sydney AUSTRALIA
Short List
E03 Innovative Use of Technology
BRAINBAND
SAMSUNG AUSTRALIA / SAMSUNG BRAINBAND
LEO BURNETT SYDNEY AUSTRALIA LEO BURNETT SYDNEY / THE POOL COLLECTIVE Sydney AUSTRALIA
Short List
A03 Video / Moving Image
PLAYING WITH FIRE
GOOGLE AUSTRALIA / GOOGLE PLAY
R/GA SYDNEY AUSTRALIA R/GA SYDNEY / 85P Sydney AUSTRALIA
E03 Innovative Use of Technology
PLAYING WITH FIRE
GOOGLE AUSTRALIA / GOOGLE PLAY
R/GA SYDNEY AUSTRALIA R/GA SYDNEY / 85P Sydney AUSTRALIA
UMOOD
UNIQLO / UNIQLO T-SHIRTS
ISOBAR South Melbourne AUSTRALIA ISOBAR South Melbourne AUSTRALIA
E04 Technological Achievement in Digital Craft
UMOOD
UNIQLO / UNIQLO T-SHIRTS
ISOBAR South Melbourne AUSTRALIA ISOBAR South Melbourne AUSTRALIA
D02 Data Storytelling
UMOOD
UNIQLO / UNIQLO T-SHIRTS
ISOBAR South Melbourne AUSTRALIA ISOBAR South Melbourne AUSTRALIA
A01 Interface & Navigation (UI)
ANZ BANKER DESKTOP
ANZ / BANKING PLATFORM
ISOBAR South Melbourne AUSTRALIA
A07 Overall Aesthetic Design
ANZ BANKER DESKTOP
ANZ / BANKING PLATFORM
ISOBAR South Melbourne AUSTRALIA
B01 User Experience Design (UX)
ANZ BANKER DESKTOP
ANZ / BANKING PLATFORM
ISOBAR South Melbourne AUSTRALIA
B04 Overall Functional Design
ANZ BANKER DESKTOP
ANZ / BANKING PLATFORM
ISOBAR South Melbourne AUSTRALIA
Short List
E03 Innovative Use of Technology
TOYOTA SHOWROOM 360
TOYOTA AUSTRALIA / AN INTERACTIVE REAL-TIME VEHICLE CONFIGURATION AND DISCOVERY TOOL.
ROTOR STUDIOS Sydney AUSTRALIA ROTOR STUDIOS Sydney AUSTRALIA
A07 Overall Aesthetic Design
AUSTRALIAN BRANDENBURG ORCHESTRA
AUSTRALIAN BRANDENBURG ORCHESTRA / AUSTRALIAN BRANDENBURG ORCHESTRA WEBSITE
ACCENTURE INTERACTIVE Fitzroy AUSTRALIA ACCENTURE INTERACTIVE Fitzroy AUSTRALIA
A03 Video / Moving Image
AUDI R8 BLINK
AUDI AUSTRALIA / AUDI R8
HOLLER SYDNEY AUSTRALIA HOLLER SYDNEY AUSTRALIA
D02 Data Storytelling
AUDI R8 BLINK
AUDI AUSTRALIA / AUDI R8
HOLLER SYDNEY AUSTRALIA HOLLER SYDNEY AUSTRALIA
THE MINDFUL OCEAN
BLACKMORES / STORE LAUNCH & BRAIN HEALTH PRODUCTS
HOLLER SYDNEY AUSTRALIA HOLLER SYDNEY AUSTRALIA
A03 Video / Moving Image
MY INNER SPACE
DOUBAN.COM / DOUBAN.COM BRANDING
W Shanghai CHINA W Shanghai CHINA
A07 Overall Aesthetic Design
MY INNER SPACE
DOUBAN.COM / DOUBAN.COM BRANDING
W Shanghai CHINA W Shanghai CHINA
Silver Spike
A03 Video / Moving Image
FOOD AND FASHION BY HUIMEI
HUIMEI GROUP / HUIMEI SUMMER COLLECTION 2016
VML SOCIAL Shanghai CHINA
C03 Omni-Channel Storytelling
MASTER KONG KUNGFU OF NOODLES
MASTER KONG / NOODLES
TRIO ISOBAR Shanghai CHINA TRIO ISOBAR Shanghai CHINA
A04 Image Design
CREATE THE CURRENT FACE OF MISSING CHILDREN
BAOBEIHUIJIA / BAOBEIHUIJIA
HAVAS WORLDWIDE SHANGHAI CHINA SHINEWORKS Shanghai CHINA
D01 Curation of Data
CREATE THE CURRENT FACE OF MISSING CHILDREN
BAOBEIHUIJIA / BAOBEIHUIJIA
HAVAS WORLDWIDE SHANGHAI CHINA SHINEWORKS Shanghai CHINA
A03 Video / Moving Image
“YOU ARE FAR FROM KNOWING ME” & “GONE WITH YOUR COMMENTS ON JIANGWEN”
DIANPING.COM / ONLINE MOVIE TICKETS SELLING
W Shanghai CHINA W Shanghai CHINA
A07 Overall Aesthetic Design
“YOU ARE FAR FROM KNOWING ME” & “GONE WITH YOUR COMMENTS ON JIANGWEN”
DIANPING.COM / ONLINE MOVIE TICKETS SELLING
W Shanghai CHINA W Shanghai CHINA
B01 User Experience Design (UX)
KFC ORIGINAL+ STORE
KFC / A NEW ORDERING SYSTEM
TRIO ISOBAR Shanghai CHINA TRIO ISOBAR Shanghai CHINA
E02 Virtual Reality (VR)
FAW-VW THE NEXT GENERATION MAGOTAN LAUCH DIGITAL CAMPAIGN
FAW-VW / MAGOTAN
TRIO ISOBAR Shanghai CHINA TRIO ISOBAR Shanghai CHINA
A01 Interface & Navigation (UI)
NIKE NSW : SNEAKER SLAM
NIKE GREATER CHINA / NIKE SNEAKER GENEALOGY
AKQA Shanghai CHINA
Short List
A03 Video / Moving Image
BUD 3D SELFIE
BUDWEISER CHINA / BUDWEISER
OGILVYONE WORLDWIDE SHANGHAI CHINA
B02 Native & Built-In Feature Integration
BUD 3D SELFIE
BUDWEISER CHINA / BUDWEISER
OGILVYONE WORLDWIDE SHANGHAI CHINA
E04 Technological Achievement in Digital Craft
BUD 3D SELFIE
BUDWEISER CHINA / BUDWEISER
OGILVYONE WORLDWIDE SHANGHAI CHINA
B01 User Experience Design (UX)
FEAST NEW ZEALAND CHALLENGE
AIR NEW ZEALAND / AIR NEW ZEALAND
PANDEMIC Shanghai CHINA
A06 Typography
WE ARE JUST A CHARACTER AWAY
DIANPING.COM / ONLINE RESTAURANT GROUP PURCHASE
W Shanghai CHINA W Shanghai CHINA
E03 Innovative Use of Technology
COKE PHOENIX
COCA-COLA / NON-BEVERAGES
ISOBAR CHINA GROUP Shanghai CHINA ISOBAR CHINA GROUP Shanghai CHINA
A01 Interface & Navigation (UI)
THE RESPONSIVE LOOKBOOK
DIESEL / CLOTHING
FRED & FARID SHANGHAI CHINA FRED & FARID SHANGHAI CHINA
C03 Omni-Channel Storytelling
HISTORY COMES ALIVE
INTEL / INTEL REALSENSE
J. WALTER THOMPSON BEIJING CHINA
Silver Spike
E03 Innovative Use of Technology
EVERY GREETING PASSED IT'S ECLIPSE!
WRIGLEY JR. COMPANY / ECLIPSE
ARTGITAL INTERACTIVE SOLUTIONS Taipei CHINESE TAIPEI ARTGITAL INTERACTIVE SOLUTIONS Taipei CHINESE TAIPEI
C03 Omni-Channel Storytelling
THE LONGEST RED ENVELOPE
THE BALVENIE / THE BALVENIE WHISKY
MCCANN WORLDGROUP TAIWAN Taipei CHINESE TAIPEI
A03 Video / Moving Image
DADS #SHARETHELOAD
PROCTER & GAMBLE INDIA / ARIEL MATIC
BBDO INDIA Mumbai INDIA