Title | MUSEUM OF THAI CORRUPTION |
Brand | ACT ANTI-CORRUPTION ORGANIZATION OF THAILAND |
Product / Service | ACT ANTI-CORRUPTION ORGANIZATION OF THAILAND |
Category | A07. Live Brand Experience |
Entrant | CHOOJAI Bangkok, THAILAND |
Idea Creation | CHOOJAI Bangkok, THAILAND |
Name | Company | Position |
---|---|---|
Phairat Uaphadunglert | Choojai and friends | Founder |
Pom Chaiyaporn | Choojai and friends | Founder |
Prasit Vitayasamrit | Choojai and friends | Founder |
Boonchai Suksuriyayothin | Choojai and friends | Founder |
Komsan Wattanawanichakorn | Choojai and friends | Founder |
Peachaya Kongjampa | Choojai and friends | Agency Producer |
Sorasit Papartummaruk | Choojai and friends | Art Director |
Kwanprapa Unarat | Choojai and friends | Art Director |
Chubcheevit studio | Chubcheevit studio | Production House |
StudioAsterisk | StudioAsterisk | Production House |
Museum of Corruption It is the first museum built to condemn shameful crooks. Artists were invited to create sculptures storytelling controversial corruption cases that were obvious yet have never been arbitrated until dates.
implementation : museum, sculpture, infographic, online museum timeline 5 sept 15 - 31 oct 15
The museum has made corruption issue a public agenda. More than 10 million people talked about this topic. It appeared in top-tier TV, newspapers, and online community pages as well as foreign press. lifestyle magazines and sports websites felt the need to write about it. Even Prime Minister and Ministers also gave the museum a visit. And This is a statement he made. "To put cases that are pending or yet have been put in justice process into the process. This is my committed duty." Afterwards 4 out of 10 cases presented at the museum have been put back in the justice process after a long idle while.
we turn the hard content like corruption issue and corruption trick into the entertaining way by transforms it into sculptures and repackaging all the corruption content into the new form as museum to make people easy to engage
How can we awake thai people to aware and have conversation about corruption issue. So we repackaged the corruption content and detail of the corruption cases that still has no one to convict, turn into sculpture To tell the corruption story