Title Brand Product / Service Entrant Company Location Production Company Location Award
B01 Internet Film
LEGO BLACK OPS
ACTIVISION / GAME PROMOTION
MEC Sydney AUSTRALIA
A06 Clothing, Footwear & Accessories
SOCCERBALL
MIKI SHOKO / CHILDREN'S CLOTHING BRAND
DENTSU KANSAI Tokyo JAPAN / PROTEAN IMAGE GROUP Venice / USA
A02 Beverages - Alcoholic & Non-Alcoholic
TORTOISE
FOSTERS GROUP / CARLTON NATURALS
CLEMENGER BBDO MELBOURNE AUSTRALIA
B01 Internet Film
TOUGHBOOK 31 VS. ATV
PANASONIC / TOUGHBOOK
OFFICE I'S Osaka JAPAN
A08 Cars & Automotive Services
ONE WAY IN, ONE WAY OUT
TOYOTA / FJ CRUISER
SAATCHI & SAATCHI Sydney AUSTRALIA @radical.media Sydney AUSTRALIA
A16 Public Service, Charity & Fund Raising
TOGETHER
EARTH HOUR GLOBAL / EARTH HOUR PLUS
LEO BURNETT CHICAGO AUSTRALIA @radical.media Sydney AUSTRALIA
B01 Internet Film
ONE WAY IN, ONE WAY OUT
TOYOTA / FJ CRUISER
SAATCHI & SAATCHI Sydney AUSTRALIA @radical.media Sydney AUSTRALIA
A16 Public Service, Charity & Fund Raising
BREATHE
CARE AUSTRALIA / FUNDRAISING APPEAL
DDB GROUP MELBOURNE AUSTRALIA @radical.media Sydney AUSTRALIA
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
ELEPHANT
PFIZER / VIAGRA
McCANN HEALTHCARE Sydney AUSTRALIA 166 PRODUCTIONS Sydney AUSTRALIA
A16 Public Service, Charity & Fund Raising
CARP STREAMERS
AC JAPAN / DISASTER SUPPORT
ADK JAPAN Tokyo JAPAN 21INCORPORATION Osaka JAPAN
PASS IT ON WHEN YOU'RE DONE WITH IT
SRI LANKA EYE DONATION SOCIETY / SRI LANKA EYE DONATION SOCIETY
LEO BURNETT SOLUTIONS Colombo SRI LANKA 24 FRAMES Colombo SRI LANKA
Bronze Spike
A06 Clothing, Footwear & Accessories
BRING IT ON
ADIDAS INDIA / ADIDAS
TBWA\INDIA Mumbai INDIA 30 SECS OF FAME Mumbai INDIA
A12 Financial Products & Services
NO FUN
BANK SA / HOME LOANS
CLEMENGER BBDO ADELAIDE AUSTRALIA 8COM Sydney AUSTRALIA
A16 Public Service, Charity & Fund Raising
MATEMORPHOSIS
MOTOR ACCIDENT COMMISSION OD SOUTH AUSTRALIA / REGIONAL ROAD SAFETY
CLEMENGER BBDO ADELAIDE AUSTRALIA 8COM Sydney AUSTRALIA
A08 Cars & Automotive Services
DAY AFTER DAY
HYUNDAI / HYUNDAI I30
INNOCEAN WORLDWIDE Seoul KOREA 8COM Sydney AUSTRALIA
B01 Internet Film
ITCHERCISE 1
SANJIU MEDICINE / MEDICINE
JWT SHANGHAI CHINA A NEW LIFE FILMS Shanghai CHINA
ITCHERCISE 2
SANJIU MEDICINE / MEDICINE
JWT SHANGHAI CHINA A NEW LIFE FILMS Shanghai CHINA
HELP JAPAN
PHILIPPINE RED CROSS / RED CROSS
DRAFTFCB MANILA THE PHILIPPINES ABRACADABRA Makati City THE PHILIPPINES
A03 Home Furnishing, Appliances, Maintenance & Household Products
PLATO
PROCTER & GAMBLE / JOY DISHWASHING LIQUID
CAMPAIGNS & GREY Makati City THE PHILIPPINES ABRACADABRA Makati City THE PHILIPPINES
A01 Food Products
CHICKEN IN A CUP
FANTASTIC / CHICKEN NOODLES
CLEMENGER BBDO ADELAIDE AUSTRALIA ANIFEX Adelaide AUSTRALIA
B01 Internet Film
ADIZERO VS MINISKIRT
ADIDAS JAPAN / RUNNING APPAREL
TBWA\HAKUHODO Tokyo JAPAN AOI ADVERTISING Tokyo JAPAN
A01 Food Products
DRESS
PERFETTI VAN MELLE EXPORT FAR EAST JAPAN REPRESENTATIVE OFFICE/KRACIE FOODS / FRISK MINTS
TBWA\HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo / CAVIAR Tokyo JAPAN
LETTER
PERFETTI VAN MELLE EXPORT FAR EAST JAPAN REPRESENTATIVE OFFICE/KRACIE FOODS / FRISK MINTS
TBWA\HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo / CAVIAR Tokyo JAPAN
FRAGILE
PERFETTI VAN MELLE EXPORT FAR EAST JAPAN REPRESENTATIVE OFFICE/KRACIE FOODS / FRISK MINTS
TBWA\HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo / CAVIAR Tokyo JAPAN
A16 Public Service, Charity & Fund Raising
DEAR JAPAN, FROM PHUKET
DEAR JAPAN PROJECT / DEAR JAPAN PROJECT
HAKUHODO KETTLE Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
Bronze Spike
B01 Internet Film
SPACE TRIP WITH GOOGLE EARTH
GOOGLE JAPAN / GOOGLE EARTH
HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
Silver Spike
TAB PLAY
GOOGLE JAPAN / GOOGLE CHROME
HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
AIR SKYDIVING
GOOGLE JAPAN / GOOGLE EARTH
HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
Silver Spike
STREETVIEW ROAD RACE
GOOGLE JAPAN / GOOGLE STREETVIEW
HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
Silver Spike
B03 Interactive Film
SOUR/MIRROR
ZENITH CO. / BAND PROMOTION
PARTY Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
Bronze Spike
A03 Home Furnishing, Appliances, Maintenance & Household Products
PUMPS
V-GUARD / WATER PUMPS FOR THE HOME
TBWA Bangalore INDIA APOSTROPHE FILMS Mumbai INDIA
ORIENT FREEZE, SOLID FREEZE
ORIENT ELECTRONICS / REFRIGERATORS
JWT Lahore PAKISTAN APPLEBOX ASIA Kuala Lumpur MALAYSIA
A01 Food Products
TINAPAY
A. TUNG CHINGCO MANUFACTURING CORP. / LIGO MEATLOAF
CAMPAIGNS & GREY Makati City THE PHILIPPINES ARKEO FILMS Makati City THE PHILIPPINES
LOLO
A. TUNG CHINGCO MANUFACTURING CORP. / LIGO SARDINES
CAMPAIGNS & GREY Makati City THE PHILIPPINES ARKEO FILMS Makati City THE PHILIPPINES
LOTTO
A. TUNG CHINGCO MANUFACTURING CORP. / LIGO SARDINES
CAMPAIGNS & GREY Makati City THE PHILIPPINES ARKEO FILMS Makati City THE PHILIPPINES
LUTONG BAHAY
A. TUNG CHINGCO MANUFACTURING CORP. / LIGO SARDINES
CAMPAIGNS & GREY Makati City THE PHILIPPINES ARKEO FILMS Makati City THE PHILIPPINES
A16 Public Service, Charity & Fund Raising
FAMILY
CANCER PATIENTS AID ASSOCIATION / ANTI-SMOKING AWARENESS
CONTRACT INDIA Mumbai INDIA ASYLUM FILMS Mumbai INDIA
B01 Internet Film
THE EVOQUE EFFECT
LAND ROVER CHINA / RANGE ROVER EVOQUE
WUNDERMAN CHINA ATO ATO INTEGRATED MEDIA Shanghai CHINA
BUZZ MY HEART
L'OREAL CHINA / YUE SAI
WUNDERMAN CHINA ATO ATO INTEGRATED MEDIA Shanghai CHINA
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
SHEEP
BAYER / FLU REMEDY
BBDO CHINA Shanghai CHINA AUTUMN Shanghai CHINA
A06 Clothing, Footwear & Accessories
MILLIONAIRE KID
BATA PAKISTAN / B.FIRST SCHOOL SHOES
JWT Lahore PAKISTAN AZAD FILMS Karachi PAKISTAN
B01 Internet Film
HOSTAGE
LG ELECTRONICS / LG OPTIMUS ONE
BBH CHINA Shanghai CHINA BACKYARD PRODUCTIONS Los Angeles USA
PUFFER FISH
LG ELECTRONICS / LG OPTIMUS ONE
BBH CHINA Shanghai CHINA BACKYARD PRODUCTIONS Los Angeles USA
SPEECH
LG ELECTRONICS / LG OPTIMUS ONE
BBH CHINA Shanghai CHINA BACKYARD PRODUCTIONS Los Angeles USA
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
DIVA
UNILEVER / SURE
LOWE SINGAPORE SINGAPORE BANG BANG FILMS Mumbai INDIA
A04 Consumer Electronics
PLAY TO THE EXTREME!
SONY ERICSSON / XPERIA PLAY SMARTPHONE
EURO RSCG HONG KONG HONG KONG BINGO PRODUCTIONS Hong Kong / OOMBA OOMBA CO. Bangkok CHINA / THAILAND
A01 Food Products
HAPPY VALENTINE
GODIVA / DUO CHOCOLATE COLLECTION
BIS Tokyo JAPAN BIS Tokyo JAPAN
A09 Retail Outlets, Fast Food Outlets & Restaurants
EGG ROLL
PX MART / STORE CARD
OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI BLUE MOON FILMS Taipei CHINESE TAIPEI
SHAMPOO
PX MART / STORE CARD
OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI BLUE MOON FILMS Taipei CHINESE TAIPEI
Short List
B01 Internet Film
ZHENG BANGBANG
ALI PAY / ALI PAY
LOWE CHINA Shanghai CHINA BRIGHTNESS FILMS Shanghai CHINA