Title Brand Product / Service Entrant Company Location Production Company Location Award
A14 Commercial Public Services
INTERVIEW TILE
LIEN CHENG COMPUTER / COMPUTER EDUCATION CENTER
INSPIRE ADVERTISING Taipei CHINESE TAIPEI GREATLAND FILMS Taipei CHINESE TAIPEI
A02 Beverages - Alcoholic & Non-Alcoholic
TOAST MEN
NIHON SHURUI HANBAI CO. / NICOLAS FEUILLATTE CHAMPAGNE
DENTSU Tokyo JAPAN DENTSU CREATIVE X Tokyo JAPAN
Bronze Spike
A07 Miscellaneous
THINGS ARE ALWAYS CHANGING
PILOT CORPORATION / FRIXION GEL PENS
DENTSU Tokyo JAPAN M-ONE PRODUCTIONS Tokyo JAPAN
A09 Retail Outlets, Fast Food Outlets & Restaurants
ALIEN
KAPPA CREATE CO. / KAPPAZUSHI SUSHI RESTAURANT
DENTSU Tokyo JAPAN TYO PRODUCTIONS Tokyo JAPAN
A01 Food Products
HAPPY VALENTINE
GODIVA / DUO CHOCOLATE COLLECTION
BIS Tokyo JAPAN BIS Tokyo JAPAN
A10 Sports, Entertainment, Travel & Leisure
SMASH OF THE WORLD CLASS
TV TOKYO / WORLD TABLE TENNIS CAMPIONSHIPS
HAKUHODO Tokyo JAPAN HAKUHODO PRODUCT'S Tokyo JAPAN
A03 Home Furnishing, Appliances, Maintenance & Household Products
3 IN 1
SELLEYS / ADHESIVE, SEALANT & GAP FILLER
BELGIOVANE WILLIAMS MACKAY Ultimo AUSTRALIA GOODOIL FILMS Sydney AUSTRALIA
Bronze Spike
A11 Publications & Media
MADAM AND DETECTIVE
NIPPON BS BROADCASTING CORPORATION / BS11 - TV CHANNEL
DENTSU Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
A12 Financial Products & Services
HAT
JCB / CREDIT CARD
DENTSU Tokyo JAPAN ROBOT COMMUNICATIONS Tokyo JAPAN
A15 Corporate Image
BENTO BOX
TOKYO GAS / GAS SUPPLIER
DENTSU Tokyo JAPAN HORIPRO Tokyo JAPAN
A08 Cars & Automotive Services
SUBARU THE CARPARTS
FUJI HEAVY INDUSTRIES / SUBARU BRAND
DENTSU INC KANSAI Osaka JAPAN MARKENFILM Hamburg / LAFOURMI POSTPRODUCTION Hamburg GERMANY
A16 Public Service, Charity & Fund Raising
KIDS
UNICEF INDONESIA / UNICEF
LOWE INDONESIA Jakarta INDONESIA SQUARE BOX CINETECH Jakarta INDONESIA
Silver Spike
A06 Clothing, Footwear & Accessories
BRING IT ON
ADIDAS INDIA / ADIDAS
TBWA\INDIA Mumbai INDIA 30 SECS OF FAME Mumbai INDIA
B01 Internet Film
DROWN
AMNESTY INTERNATIONAL MALAYSIA / HUMAN RIGHTS AWARENESS
EURO RSCG KUALA LUMPUR MALAYSIA GOOD MORNING FILMS Mumbai INDIA
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
ELEPHANT
PFIZER / VIAGRA
McCANN HEALTHCARE Sydney AUSTRALIA 166 PRODUCTIONS Sydney AUSTRALIA
A04 Consumer Electronics
TRAVELING
ACER TAIWAN / ASPIRE NOTEBOOK/LAPTOP
Y&R WUNDERMAN TAIWAN Taipei CHINESE TAIPEI DN PRODUCTION Taipei CHINESE TAIPEI
B03 Interactive Film
AFTER DARK
LEVI STRAUSS (HK) / AFTER DARK COLLECTION
TBWA\HONG KONG HONG KONG WORKSHOP Hong Kong / THE LITTLE HONG KONG
B02 Other Screens
MORPHING
VOLKSWAGEN / PEOPLE'S CAR PROJECT
PROXIMITY CHINA Shanghai / GOODSTEIN & PARTNERS CHINA WEAREFLINK Hamburg GERMANY
A13 Business Equipment & Services
DELIVERY GUY
FEDEX / FEDEX
BBDO GUERRERO Makati City THE PHILIPPINES PRODIGY Sydney AUSTRALIA
ZOMBIE
FEDEX / FEDEX
BBDO GUERRERO Makati City THE PHILIPPINES PRODIGY Sydney AUSTRALIA
A07 Miscellaneous
FUN FACTS
THIEN LONG / STATIONERY
OGILVY & MATHER VIETNAM Ho Chi Minh City NEW ZEALAND CIRKUS Auckland NEW ZEALAND
A06 Clothing, Footwear & Accessories
PINK ELEPHANT
MIKI SHOKO / CHILDREN'S CLOTHING BRAND
DENTSU KANSAI Tokyo JAPAN DENTSU CREATIVE X Tokyo / PROTEAN IMAGE GROUP Venice JAPAN / USA
A08 Cars & Automotive Services
NEW LOVE
MERCEDES-BENZ / OLD-FOR-NEW PROMOTION
OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI SPRING FILMS Taipei CHINESE TAIPEI
A04 Consumer Electronics
ELEPHANT
LAMPTAN LIGHTING / LIGHTING RETAILER
OGILVY & MATHER THAILAND Bangkok THAILAND MUM FILMS Bangkok THAILAND
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
COMFIRM
DK HEALTH PRODUCT / NATUREGIFT SLIMMING COFFEE
OGILVY & MATHER THAILAND Bangkok THAILAND PHENOMENA Bangkok THAILAND
A14 Commercial Public Services
LIGHTBULBS
CURTIN UNIVERSITY / UNIVERSITY
THE BRAND AGENCY Perth AUSTRALIA PLAZA FILMS Sydney AUSTRALIA
A01 Food Products
CHICKEN IN A CUP
FANTASTIC / CHICKEN NOODLES
CLEMENGER BBDO ADELAIDE AUSTRALIA ANIFEX Adelaide AUSTRALIA
A02 Beverages - Alcoholic & Non-Alcoholic
ARIGATOGOJAIMASU!
EDON JAPAN / NIKKORI MAKKORI DRINK
DAIKO ADVERTISING Tokyo JAPAN DANCE NOT ACT Tokyo JAPAN
B01 Internet Film
8 COLOURS OF FUN (BLUE)
NESTLÉ / SMARTIES
JWT SYDNEY AUSTRALIA CURIOUS FILM Sydney AUSTRALIA
A16 Public Service, Charity & Fund Raising
FAMILY
UNICEF / UNICEF
LOWE INDONESIA Jakarta INDONESIA SQUARE BOX CINETECH Jakarta INDONESIA
Silver Spike
A15 Corporate Image
DISCONNECT TO CONNECT
TOTAL ACCESS COMMUNICATION / CORPORATE MESSAGE
Y&R THAILAND Bangkok THAILAND SUNSHINE ETC Bangkok THAILAND
A12 Financial Products & Services
ICEBERG
JCB / CREDIT CARD
DENTSU Tokyo JAPAN ROBOT COMMUNICATIONS Tokyo JAPAN
A11 Publications & Media
CHICKEN NAVIGATOR
YOMIURI SHIMBUN / NEWSPAPER
DENTSU Tokyo JAPAN TYO PRODUCTIONS Tokyo JAPAN
A03 Home Furnishing, Appliances, Maintenance & Household Products
STRENGTH
CHAMPION CERAMIC / CERAMIC TILES
INSPIRE ADVERTISING Taipei CHINESE TAIPEI DENNIS FILM PRODUCTION Taipei City CHINESE TAIPEI
A09 Retail Outlets, Fast Food Outlets & Restaurants
NEW ALIEN
KAPPA CREATE CO. / KAPPAZUSHI SUSHI RESTAURANT
DENTSU Tokyo JAPAN TYO PRODUCTIONS Tokyo JAPAN
A10 Sports, Entertainment, Travel & Leisure
SCREAMING HAS COME
FUJIQ AMUSEMENT PARK / AMUSEMENT PARK
DENTSU Tokyo JAPAN DENTSU CREATIVE X Tokyo JAPAN
B03 Interactive Film
TABIO SLIDE SHOW
TABIO / LEGWEAR
PROJECTOR Tokyo JAPAN TAIYO KIKAKU Tokyo JAPAN
Short List
B02 Other Screens
NAAKA MUKKA - NOW IN ENGLISH
BENNETT, COLEMAN & CO. / THE TIMES OF INDIA
JWT Mumbai INDIA JWT Chennai INDIA
B03 Interactive Film
SOUR/MIRROR
ZENITH CO. / BAND PROMOTION
PARTY Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
Bronze Spike
A10 Sports, Entertainment, Travel & Leisure
250KM WAVE
KYUSHU RAILWAY COMPANY / KYUSHU SHINKANSEN BULLET TRAIN
DENTSU Tokyo JAPAN ENGINE FILM Tokyo / T & E Fukuoka JAPAN
A11 Publications & Media
HAPPY HEAD
YOMIURI SHIMBUN / NEWSPAPER
DENTSU Tokyo JAPAN TYO PRODUCTIONS Tokyo JAPAN
A12 Financial Products & Services
GOLDRUSH
JCB / CREDIT CARD
DENTSU Tokyo JAPAN ROBOT COMMUNICATIONS Tokyo JAPAN
A16 Public Service, Charity & Fund Raising
KITCHEN
UNICEF / UNICEF
LOWE INDONESIA Jakarta INDONESIA SQUARE BOX CINETECH Jakarta INDONESIA
Silver Spike
A03 Home Furnishing, Appliances, Maintenance & Household Products
SPLASH
NIRMA / WASHING POWDER
THOUGHTSHOP ADVERTISING Mumbai INDIA CHROME PICTURES Mumbai INDIA
A02 Beverages - Alcoholic & Non-Alcoholic
ARIGATOGOJAIMASU! 60
EDON JAPAN / EDON NIKKORI MAKKORI
DAIKO ADVERTISING Tokyo JAPAN DANCE NOT ACT Tokyo JAPAN
A09 Retail Outlets, Fast Food Outlets & Restaurants
BATTLE FIELD
CENTRAL WATSON CO. / WATSON STORE CARD
Y&R THAILAND Bangkok THAILAND THE FILM FACTORY LIMITED Bangkok THAILAND
B01 Internet Film
XYLOPHONE
NTT DOCOMO / MOBILE PHONE
DRILL Tokyo / DENTSU Tokyo JAPAN ENGINE PLUS Tokyo / DRAWING AND MANUAL Tokyo JAPAN
Bronze Spike
A04 Consumer Electronics
PLAY TO THE EXTREME!
SONY ERICSSON / XPERIA PLAY SMARTPHONE
EURO RSCG HONG KONG HONG KONG BINGO PRODUCTIONS Hong Kong / OOMBA OOMBA CO. Bangkok CHINA / THAILAND
A01 Food Products
LAMBASSADOR
MEAT AND LIVESTOCK AUSTRALIA / LAMB
BMF Sydney AUSTRALIA JUNGLEBOYS Darlinghurst AUSTRALIA
Short List
A06 Clothing, Footwear & Accessories
SOCCERBALL
MIKI SHOKO / CHILDREN'S CLOTHING BRAND
DENTSU KANSAI Tokyo JAPAN / PROTEAN IMAGE GROUP Venice / USA