Title Brand Product / Service Entrant Company Location Production Company Location Award
C03 Other Digital Channels
BYE BYE STRESS
AIRASIA / AIRASIA
PLAYGROUP Jakarta INDONESIA
C01 Viral & Email Marketing
HOMEWORK
CHINA MERCHANTS BANK / CHINA MERCHANTS BANK
NEWSUN/JWT ADVERTISING Guangzhou CHINA
A02 Consumer Products
LIFE FEELS GOOD
LG ELECTRONICS / CHOCOLATE MOBILE PHONE
MINDSHARE SINGAPORE SINGAPORE
A03 Consumer Services
CELEBRATING TECHNOLOGY
SPH MAGAZINES / HARDWAREZONE.COM
OOMPH! MEDIA Singapore SINGAPORE
A01 Corporate Information
GREY SHINES THE WORLD
GREY GROUP / GREY GROUP
GREY TOKYO / GREY GROUP G2 TOKYO JAPAN
A05 Public Service, Charity & Fund Raising
LIVE RESCUE
COASTGUARD NZ / SEARCH & RESCUE
TRIBAL DDB Auckland NEW ZEALAND
Bronze Spike
C02 Interactive Tools & Applications, including mobile advertising
GOO THERAPY
CADBURY / CREME EGGS
TRIBAL DDB Auckland NEW ZEALAND
Short List
A04 Business Equipment & Services
CREATIVE JAN-KEN
DAIKO ADVERTISING / DAIKO CREATIVE WORKSHOP 2010
DAIKO ADVERTISING Osaka JAPAN
B04 Public Service, Charity & Fund Raising
A LONESOME CURSOR
ADVERTISING COUNCIL JAPAN / ADVERTISING COUNCIL JAPAN
DAIKO ADVERTISING Osaka JAPAN
D01 Digitally Led Integrated Campaign
DDTV
ADIDAS CHINA / ADIDAS
OGILVY SHANGHAI CHINA
B03 Business Equipment & Services
WIND-CITY
SUZLON ENERGY / WIND POWER EQUIPMENT
GREY GROUP CHINA Beijing CHINA
B02 Consumer Products & Services
SCROLL AND STRIP BANANA BANANA-ER
DOLE JAPAN / DOLE BANANA
DENTSU Y&R Tokyo JAPAN
B01 Corporate Information
ANY WINEHOUSE
RE:SPECT MAGAZINE / RE:SPECT MAGAZINE
GREY HONG KONG HONG KONG
MADOWNLOAD
RE:SPECT MAGAZINE / RE:SPECT MAGAZINE
GREY HONG KONG HONG KONG
B02 Consumer Products & Services
CRAZY FROG
BMW MOTORRAD / BMW BIKE SERVICE
NAGA DDB/RAPP Selangor MALAYSIA
C03 Other Digital Channels
PLANT FLOWER SEEDLING
WATSONS WATER / WATSONS WATER
GREY HONG KONG HONG KONG
A01 Corporate Information
SAMSUNG VANCOUVER 2010
SAMSUNG ELECTRONICS / WINTER OLYMPIC GAMES
CHEIL WORLDWIDE Seoul KOREA
A05 Public Service, Charity & Fund Raising
TAP×MUSIC
THE JAPAN COMMITTEE FOR UNICEF / TAP PROJECT 2010
HAKUHODO I-STUDIO Tokyo JAPAN
B03 Business Equipment & Services
FLICK A PICKLE
McDONALD'S / McDONALD'S RESTAURANT
DDB SYDNEY AUSTRALIA
D01 Digitally Led Integrated Campaign
GOLD 120
VF ASIA / LEE
OGILVY SHANGHAI CHINA
C02 Interactive Tools & Applications, including mobile advertising
ANONYMOUS SMELLING REPORTING
UNILEVER CHINA / REXONA WINTER CAMPAIGN
OGILVY SHANGHAI CHINA
A02 Consumer Products
CANON SELPHY
CANON / CANON SELPHY
OOMPH! MEDIA Singapore SINGAPORE
C01 Viral & Email Marketing
LOLLIPOP
CHINA MERCHANTS BANK / CHINA MERCHANTS BANK
NEWSUN/JWT ADVERTISING Guangzhou CHINA
A04 Business Equipment & Services
SHIFTING REALITIES
IMMERSE COMMUNICATIONS / IMMERSE COMMUNICATIONS
IMMERSE COMMUNICATIONS Petaling Jaya MALAYSIA
A03 Consumer Services
WIND-CITY
SUZLON ENERGY / WIND POWER EQUIPMENT
GREY GROUP CHINA Beijing CHINA
B04 Public Service, Charity & Fund Raising
GOOD LUCK/GOOD QUITTING
PFIZER HONG KONG / CHAMPIX
TRIBAL DDB HONG KONG HONG KONG
A04 Business Equipment & Services
KINETIC(PEDIA)
KINETIC SINGAPORE / KINETIC SINGAPORE
KINETIC SINGAPORE SINGAPORE
B03 Business Equipment & Services
BECAUSE THE RIGHT COLOUR MATTERS
HEWLETT PACKARD ASIA PACIFIC / HP DREAMCOLOR SUITE
XM ASIA PACIFIC Singapore SINGAPORE
C03 Other Digital Channels
DOMINATING TELCO SEARCH FOR NICHE AUDIENCE
SINGTEL / EXPAT PACKAGE
GROUPM Singapore SINGAPORE
A05 Public Service, Charity & Fund Raising
NAKANO QUEST
KENJI OKUDA / NAKANO CITY COUNCILOR
1-10DESIGN Kyoto JAPAN
Silver Spike
C01 Viral & Email Marketing
SOYA SAUCE
CHINA MERCHANTS BANK / CHINA MERCHANTS BANK
NEWSUN/JWT ADVERTISING Guangzhou CHINA
A02 Consumer Products
DIESEL X WEATHERCAST
DIESEL JAPAN CO. / '09 ‘WEATHER’ COLLECTION
GREY GROUP G2 TOKYO JAPAN
Short List
C02 Interactive Tools & Applications, including mobile advertising
GOLD 120
VF ASIA / LEE
OGILVY SHANGHAI CHINA
D01 Digitally Led Integrated Campaign
RED FLAG
VF ASIA / THE NORTH FACE
OGILVY SHANGHAI CHINA
A03 Consumer Services
ANA BEAUTY GIRLS
ANA BEIJING / ANA FLIGHT FROM CHINA TO JAPAN
BEIJING DENTSU ADVERTISING Beijing CHINA
A01 Corporate Information
HAKUHODO & HAKUHODO DY MEDIA PARTNERS RECRUIT 2011
HAKUHODO INC/HAKUHODO DY MEDIA PARTNERS / 2011 NEWLY GRADUATE RECRUITING
HAKUHODO I-STUDIO Tokyo JAPAN
B02 Consumer Products & Services
BLOWN AWAY
PANASONIC MALAYSIA / FAN - NAMI SERIES
NAGA DDB/RAPP Selangor MALAYSIA
B01 Corporate Information
THE WHITE STOP
RE:SPECT MAGAZINE / RE:SPECT MAGAZINE
GREY HONG KONG HONG KONG
BIUR
RE:SPECT MAGAZINE / RE:SPECT MAGAZINE
GREY HONG KONG HONG KONG
A03 Consumer Services
HAPPY TILL DEATH
DIGI TELECOMMUNICATIONS / HAPPY PREPAID
GREY GROUP KUALA LUMPUR MALAYSIA
D01 Digitally Led Integrated Campaign
EVERYONE CONNECTS
TELEKOM MALAYSIA / TM CORPORATE
DRAFTFCB Kuala Lumpur MALAYSIA
C02 Interactive Tools & Applications, including mobile advertising
RED FLAG
VF ASIA / THE NORTH FACE
OGILVY SHANGHAI CHINA
Bronze Spike
C01 Viral & Email Marketing
ANONYMOUS SMELL REPORTING
UNILEVER CHINA / REXONA WINTER CAMPAIGN
OGILVY SHANGHAI CHINA
A02 Consumer Products
SEE THE LOVE
FRANZ CHINA COLLECTION / FRANZ CHINA PORCELAIN COLLECTION
OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI
A01 Corporate Information
KAYAC
KAYAC / KAYAC
KAYAC Kanagawa JAPAN
B02 Consumer Products & Services
THE ULTIMATE START UP SPACE
PERNOD RICARD / MARTELL VSOP
TBWA\TEQUILA SINGAPORE SINGAPORE
A05 Public Service, Charity & Fund Raising
LITTLE PLANET
WWF JAPAN / EARTH HOUR
BEACON COMMUNICATIONS Tokyo JAPAN
C03 Other Digital Channels
TRACKBALL
NIKE / NIKE CTR360
OGILVY SINGAPORE SINGAPORE
Bronze Spike
A04 Business Equipment & Services
SALT FILMS
SALT FILMS / FILM PRODUCTION
KINETIC SINGAPORE SINGAPORE
LETS TALK IDEAS
3M INDIA / COMMERCIAL GRAPHICS
EDC CREATIVE TECHNOLOGY SOLUTIONS Bangalore INDIA