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Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Corporate Information
SKY COMIC PROJECT
ADIDAS JAPAN / ADIDAS FOOTBALL		 TBWA\HAKUHODO Tokyo JAPAN
Silver Spike
ONE EMAIL ONE TREE
LG ELECTRONICS (THAILAND) / LG CORPORATE		 McCANN WORLDGROUP THAILAND Bangkok THAILAND
Bronze Spike
A02 Consumer Products
DIESEL X WEATHERCAST
DIESEL JAPAN CO. / '09 ‘WEATHER’ COLLECTION		 GREY TOKYO JAPAN
Short List
BEAUTY OF THE NIGHT
CANON / CANON POWERSHOT S90		 RAZORFISH Hong Kong HONG KONG
Short List
BIKEMAIL
RED BARON / MOTORCYCLE SALES CHAIN STORE		 RECRUIT MEDIA COMMUNICATIONS Nagoya JAPAN
Bronze Spike
NIKEID GENERATOR HARAJUKU
NIKE JAPAN / NIKE HARAJUKU (FLAGSHIP STORE)		 BEACON COMMUNICATIONS Tokyo JAPAN
Short List
IS PARADE
KDDI CORPORATION / IS SERIES		 HAKUHODO Tokyo JAPAN
Bronze Spike
NIHON-IRO/JAPAN COLOR
Canon Marketing Japan / EOS 5D MARK II		 DENTSU Tokyo JAPAN
Short List
UNIQLO COLLECTION TOKYO 2009
UNIQLO / UNIQLO		 DENTSU Tokyo JAPAN
Gold Spike
VERBATIM CHAMPIONSHIP
MITSUBISHI KAGAKU MEDIA CO. LTD. / VERBATIM STORAGE MEDIA		 IMG SRC Tokyo JAPAN
Bronze Spike
PHOTOCHAINS
CANON AUSTRALIA / EOS		 LEO BURNETT SYDNEY AUSTRALIA
Bronze Spike
CHUPA CHUPS, CHUCK'S CUP 2010
PERFETTI VAN MELLE / LOLLIPOP		 BBH ASIA PAC Singapore SINGAPORE
Bronze Spike
IIDA BROADCAST
KDDI CORPORATION / IIDA		 GROUND Tokyo JAPAN
Short List
A03 Consumer Services
YELLOW CHOCOLATE
YELLOW PAGES / YELLOW		 COLENSO BBDO Auckland NEW ZEALAND
Silver Spike
REAL-LIFE BETTING
DIM SUM TV / TELEVISION		 McCANN WORLDGROUP Hong Kong HONG KONG
Silver Spike
FUTURE DAILY ON APRIL FOOL
METRO PUBLISHING HONG KONG LIMITED / NEWSPAPER		 McCANN WORLDGROUP Hong Kong HONG KONG
Silver Spike
KOREAN WAVE. IT'S REALLY GREAT!
KOREA TOURISM ORGANIZATION / KOREA TOURISM ORGANIZATION		 CHEIL WORLDWIDE Seoul KOREA
Bronze Spike
GO GIRLS VIRGINITY MAP
TVNZ / TELEVISION PROGRAMME		 AIM PROXIMITY Auckland NEW ZEALAND
Bronze Spike
YUBIN-NENGA.JP
JAPAN POST SERVICE CO. / NEW YEAR'S CARD		 PUZZLE Tokyo JAPAN
Silver Spike
A05 Public Service, Charity & Fund Raising
LIVE RESCUE
COASTGUARD NZ / SEARCH & RESCUE		 TRIBAL DDB Auckland NEW ZEALAND
Bronze Spike
NAKANO QUEST
KENJI OKUDA / NAKANO CITY COUNCILOR		 1-10DESIGN Kyoto JAPAN
Silver Spike
B02 Consumer Products & Services
BLURRY MONITOR
VIRTUAL PERIPHERALS / KENSINGTON IGEL		 DDB SINGAPORE SINGAPORE
Bronze Spike
UNIQLO LUCKY SWITCH
UNIQLO / UNIQLO		 DENTSU Tokyo JAPAN
Grand Prix
GEORGE BUSH
JOHNSON & JOHNSON / PURELL HAND SANITISER		 JWT SYDNEY AUSTRALIA
Bronze Spike
IPAD TIP ME OVER
YELLOW / YELLOW		 RAPP NEW ZEALAND Auckland NEW ZEALAND
Bronze Spike
COMB
PROCTER & GAMBLE / PANTENE		 GREY HONG KONG HONG KONG
Bronze Spike
SAMSUNG MARINE- KOI POND
SAMSUNG / SAMSUNG MOBILE		 HUNGAMA DIGITAL MEDIA ENTERTAINMENT Mumbai INDIA
Short List
TATA DOCOMO - DIET SMS OTP
TATA DOCOMO / TATA DOCOMO MOBILE SERVICES		 INTERFACE BUSINESS SOLUTIONS MUMBAI INDIA
Short List
C01 Viral & Email Marketing
BIRDMAN'S REFRESHING JAPAN PROJECT
CADBURY JAPAN / HALLS		 ADK JAPAN Tokyo JAPAN
Short List
HELICOPTER BOYZ
NIKON CORPORATION / COOLPIX S1000PJ		 DDB JAPAN Tokyo JAPAN
Bronze Spike
A CUP OF GREETINGS
UNILEVER / LIPTON MILK TEA		 AKQA Shanghai CHINA
Short List
HOW TO WIN OVER 12 WOMEN
ISABELLE / ISABELLE WEDDING CAKE		 BATES TAIWAN Taipei CHINESE TAIPEI
Bronze Spike
UNIQLO LUCKY SWITCH
UNIQLO / UNIQLO		 DENTSU Tokyo JAPAN
Gold Spike
THE GLOVE LIVES ON
AMX AUDIOPHILES PTE LTD / MICHAEL JACKSON TRIBUTE		 XM ASIA PACIFIC Singapore SINGAPORE
Short List
TELEVISION'S MOMENT OF TRUTH ON SOCIAL MEDIA
STAR INDIA PVT LTD / SACH KA SAAMNA- TV SHOW		 MINDSHARE Mumbai INDIA
Short List
DESKTOP ORTHOPAEDIST
WOCKHARDT HOSPITALS / HARVARD MEDICAL INTERNATIONAL		 GREY WORLDWIDE INDIA Mumbai INDIA
Silver Spike
WHEN CUSTOMERS BECOME INVENTORY TRACKERS
PARLE AGRO / HIPPO BAKED MUNCHIES		 CREATIVELAND ASIA Mumbai INDIA
Short List
NIKE MUSIC SHOE
NIKE JAPAN / NIKE FREE RUN+		 TAIYO KIKAKU Tokyo JAPAN
Gold Spike
C02 Interactive Tools & Applications, including mobile advertising
GOO THERAPY
CADBURY / CREME EGGS		 TRIBAL DDB Auckland NEW ZEALAND
Short List
RED FLAG
VF ASIA / THE NORTH FACE		 OGILVY SHANGHAI CHINA
Bronze Spike
DOMINO'S
DOMINO'S PIZZA JAPAN / DOMINO'S PIZZA		 HAKUHODO Tokyo JAPAN
Bronze Spike
HIDDEN SOUND CAMPAIGN
ZOO RECORDS / ALTERNATIVE MUSIC SHOP		 LEO BURNETT Hong Kong HONG KONG
Silver Spike
A CALL FOR HELP
UNITED NATIONS DEVELOPMENT FUND FOR WOMEN (UNIFEM) / WOMEN'S RIGHTS		 DDB SINGAPORE SINGAPORE
Silver Spike
LIPTON MILLIONAIRE
LIPTON / LIPTON		 TRIBAL DDB HONG KONG HONG KONG
Bronze Spike
IBUTTERFLY COUPON ENTERTAINMENT!
DENTSU / APPLICATION FOR SMARTPHONE		 DENTSU Tokyo JAPAN
Bronze Spike
PHONEBOOK – POPO and MOMO Ride! Ride! –
KODANSHA / PHONEBOOK		 DENTSU Tokyo JAPAN
Gold Spike
COLES EGG RACER
COLES / COLES EASTER PROMOTION		 DDB GROUP MELBOURNE AUSTRALIA
Short List
TIME WILL TELL
LEVI'S / LEVI'S		 OGILVY BEIJING CHINA
Silver Spike
SINGING TWEET
KDDI CORPORATION / IIDA		 GROUND Tokyo JAPAN
Short List
C03 Other Digital Channels
TRACKBALL
NIKE / NIKE CTR360		 OGILVY SINGAPORE SINGAPORE
Bronze Spike
BUZZ BUBBLES
MUSEUM OF CONTEMPORARY ART TOKYO / MUSEUM CATALOGS		 DENTSU Tokyo JAPAN
Silver Spike
IMPOSSIBLE WALL
ADIDAS JAPAN / ADIDAS TENNIS		 TBWA\HAKUHODO Tokyo JAPAN
Silver Spike
D01 Digitally Led Integrated Campaign
ONE EMAIL ONE TREE
LG ELECTRONICS (THAILAND) / LG CORPORATE		 McCANN WORLDGROUP THAILAND Bangkok THAILAND
Bronze Spike
BRIC-A-BRAC BUYER TRAVELLING WORLDWIDE
PAPERBOY&CO. / CALAMEL! E-COMMERCE SITE		 TOKYU AGENCY Tokyo JAPAN
Bronze Spike