| Title | SCARY FACE |
| Brand | MERIAL JAPAN |
| Product / Service | CALDOMEC (FILARIA PREVENTIVE MEDICINE) |
| Category | C01. Poster inc. Point of Purchase |
| Entrant | OGILVY & MATHER JAPAN Tokyo, JAPAN |
| Entrant Company: | OGILVY & MATHER JAPAN Tokyo, JAPAN |
| Advertising Agency: | OGILVY & MATHER JAPAN Tokyo, JAPAN |
Credits | |
| Chief Creative Officer | Akira Odagiri |
| Executive Creative Director | Mark Collis |
| Creative Director | Akihito Abe |
| Copywriter | Takenori Hashimoto/Motonori Sugiyama |
| Art Director | Masahide Yoshimi |
| Photographer | Masahide Yoshimi/Motonori Sugiyama/Takenori Hashimoto/Katsuya Takahashi |
For dogs who hate tablets, we have tasty chewable heartworm disease prevention medicine.