| Title | SOFT BREAD |
| Brand | STANSON MARKETING |
| Product / Service | HIGH 5 BREAD |
| Category | C01. Poster inc. Point of Purchase |
| Entrant | JWT KUALA LUMPUR, MALAYSIA |
| Entrant Company: | JWT KUALA LUMPUR, MALAYSIA |
| Advertising Agency: | JWT KUALA LUMPUR, MALAYSIA |
Credits | |
| Executive Creative Director | Edwin Leong |
| Copywriter | May Yong |
| Account Manager | Nicole Tan/Jess Seow |
| Producer | Kamal Chima |
| Art Director | Angie Sim |
| Photographer | Boon Chee Fuy ( Character Studio ) |