NECK

TitleNECK
BrandGABRIELA
Product / ServiceSPOUSAL ABUSE HOTLINE
CategoryB02. Best use of Ambient Advertising: Special Build
EntrantDDB DM9 JAYMESYFU Makati City, THE PHILIPPINES
Entrant Company:DDB DM9 JAYMESYFU Makati City, THE PHILIPPINES
Advertising Agency:DDB DM9 JAYMESYFU Makati City, THE PHILIPPINES

Credits

Chief Creative OfficerMerlee Jayme
Executive Creative DirectorEugene Demata
Creative DirectorMerlee Jayme/Eugene Demata/Louie Sotto
CopywriterRonnie Amador
Account ManagerMerlee Jayme/Marj Aznar
ProducerSheila Villanueva
Art DirectorRonnie Amador/Allan Montayre
IllustratorAllan Montayre
PhotographerPaolo Gripo/Dmv Studios

Execution

Community-based effort to promote the Spousal Abuse Hotline. The execution made use of ropes to hang the installation.