Title Brand Product / Service Entrant Company Location Award
B03 Consumer Services
CLEANING OF SHIRTS
CLEANERS TORAYA / DRY CLEANERS
TOKYU AGENCY Tokyo JAPAN
B05 Public Service, Charity & Fund Raising
TIGERS SAVES TIGERS!
JAPAN WILDLIFE CONSERVATION SOCIETY / TIGER CONSERVATION FUND
DENTSU Tokyo JAPAN
Short List
A04 Direct Response Digital Media
SOFT NEGOTIATOR
MITSUBISHI ELECTRIC / HOME APPLIANCES
DENTSU TEC Tokyo JAPAN
B02 Consumer Products
SOFT NEGOTIATOR
MITSUBISHI ELECTRIC / HOME APPLIANCES
DENTSU TEC Tokyo JAPAN
B04 Business Equipment & Services
BITES YOU BACK
IBM / BUSINESS SOLUTIONS
OGILVY BEIJING CHINA
A05 Alternative Media
HOTLINE SERVICE FOR DRINKERS
DUVEL / BEER
PUBLICIS SHANGHAI CHINA
D02 New Product Launch/Re-launch
SAVE THE WORDS
OXFORD FAJAR / OXFORD DICTIONARY
Y&R Singapore SINGAPORE
Silver Spike
D03 Merchandising/In- store Marketing inc. Promotional Packaging
LET'S SHINE THROUGH SUBSTANCE
EDEN CHOCOLATES / CHOCOLATE
UNISONO FIELDMARKETING Shanghai CHINA
A02 Premiums & Giveaways
MEMO PAD
PANTOGAR / HAIR REVITALISER
JWT HK Hong Kong HONG KONG
Short List
D01 Event and Field Marketing
LISTEN
KOREA HEART FEDERATION / HEART DISEASE CAMPAIGN
CREATIVIA Seoul KOREA
Bronze Spike
A01 Mailings
X-RAY PHOTO
TAIWAN SMOKER’S HELPLINE / SMOKER’S HELPLINE
BATES TAIWAN Taipei CHINESE TAIPEI
C01 Integrated Direct Mail Campaign
FLY FASTER
AMERICAN EXPRESS / CREDIT CARD
OGILVYONE WORLDWIDE HONG KONG HONG KONG
B01 Corporate Information
VERB DICTIONARY
IBM INDIA / COMPANY CLIENT COMMUNICATION
OGILVY & MATHER Bangalore INDIA
Short List
A03 Company Literature
NOTEBOOK
TENCENT / ONLINE PORTAL
TBWA\ Beijing CHINA
B03 Consumer Services
MINI MOVIE
WEGO LOVE MOTEL / MOTEL
OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI
Silver Spike
D01 Event and Field Marketing
COMPARISON DEMONSTRATION
TOSHIBA CORPORATION / QUIE VACUM CLEANER
CAT Tokyo JAPAN
B02 Consumer Products
FLATFISH & WINTER YELLOWTAIL
YAMAZAKI SEAFOOD MARKET / SEAFOOD
GREY TOKYO JAPAN
A05 Alternative Media
HANDWRITTEN NEWSPAPER
SCHWAN-STABILO MARKETING / MARATHON PEN
NAGA DDB/RAPP MALAYSIA SELANGOR MALAYSIA
Short List
B04 Business Equipment & Services
CREATOR HUNTER
CAPCOM / RECRUITING
DENTSU KANSAI Osaka JAPAN
A04 Direct Response Digital Media
STREAK
IBM / BUSINESS EQUIPMENT
OGILVY BEIJING CHINA
B05 Public Service, Charity & Fund Raising
SENEHASA
SRI LANKA ARMY / SL AMRY SEVA VANITHA
TRIAD Colombo SRI LANKA
D02 New Product Launch/Re-launch
STORY. THE SEQUEL
CANON HONG KONG / PIXMA SERIES PRINTER
RAZORFISH Hong Kong HONG KONG
A01 Mailings
PULL-BACK CAR
EXPRESS PAC / COURIER COMPANY
OGILVY ACTION Colombo SRI LANKA
A02 Premiums & Giveaways
BIG STOMACH
GLAXOSMITHKLINE LTD. / ENO TOTE BAG
GREY HONG KONG HONG KONG
D03 Merchandising/In- store Marketing inc. Promotional Packaging
MEDAL CHASE
ANTA / SPORTS
JWT SHANGHAI CHINA
Short List
C01 Integrated Direct Mail Campaign
DONKEY THRASHES TIGER
SANCTUARY ASIA / SANCTUARY MAGAZINE
CONTRACT ADVERTISING INDIA Mumbai INDIA
Bronze Spike
A03 Company Literature
STAIRS
ASIA REPUBLIC / BUSINESS CARDS
ASIA REPUBLIC Seoul KOREA
B01 Corporate Information
PAPER BATTLEFIELD
NIKE HONG KONG / NIKE BASKETBALL LEAGUE
McCANN WORLDGROUP Hong Kong HONG KONG
Short List
D03 Merchandising/In- store Marketing inc. Promotional Packaging
3D MCNUGGETS DIP
McDONALD'S RESTAURANT / RESTAURANT
DDB WORLDWIDE Hong Kong HONG KONG
C01 Integrated Direct Mail Campaign
NATUR-E JOURNEY TO BEAUTY
DARYA VARIA LABORATORIA / E-VITAMINE SUPPLEMENT
CIRCLE Jakarta INDONESIA
A02 Premiums & Giveaways
GROW FASTER
GLAXOSMITHKLINE LTD. / SCOTT'S
GREY HONG KONG HONG KONG
D02 New Product Launch/Re-launch
BUBBLECLUB
CADBURY JAPAN / BUBBLEGUM
ADK Tokyo JAPAN
B03 Consumer Services
MOM - I LOVE YOU
MAHINDRA RETAIL / RETAIL STORE
EURO RSCG INDIA Bangalore INDIA
A01 Mailings
RIP
CEASE CRISIS CENTRE / AGAINST SEXUAL VIOLENCE CAMPAIGN
LEO BURNETT Hong Kong HONG KONG
B05 Public Service, Charity & Fund Raising
LIGHTS OUT LETTER
WWF / EARTH HOUR
OGILVY BEIJING CHINA
A04 Direct Response Digital Media
STORY. THE SEQUEL
CANON HONG KONG / CANON PIXMA SERIES PRINTER
RAZORFISH Hong Kong HONG KONG
B04 Business Equipment & Services
HP ORIGINAL REWARDS PROGRAM
HEWLETT-PACKARD / TONER CARTRIDGES
ACCENTIV' SURFGOLD Hong Kong HONG KONG
A05 Alternative Media
MADE IN KOREA
KOREA TOURISM ORGANIZATION / KOREAN TOURISM
CHEIL WORLDWIDE Seoul KOREA
D01 Event and Field Marketing
AVERAGE AGE
HOTEL DEVELOPERS / HILTON COLOMBO
LEO BURNETT SOLUTIONS Colombo SRI LANKA
B02 Consumer Products
TANGLE
GARMIN CHINA / NÜVI®765 NAVIGATION SYSTEM
OGILVY ACTION Shanghai CHINA
Bronze Spike
A03 Company Literature
RELOCATING HOME
ABH INTERNATIONAL PACKERS & MOVERS / PACKERS AND MOVERS
McCANN ERICKSON INDIA Mumbai INDIA
TURNTABLE
GLOBAL SOUND / DJ BUSINESS CARD
McCANN ERICKSON INDIA Mumbai INDIA
D01 Event and Field Marketing
EYE IN THE SKY
KG SCIENTIFIC AUTOMATION / GPS-BASED PET TRACKING DEVICE
OGILVY ACTION Shanghai CHINA
Bronze Spike
A05 Alternative Media
ELUSIVE COASTER
SAB MILLER INDIA / SOCIAL RESPONSIBILITY CAMPAIGN
OGILVY & MATHER Bangalore INDIA
B05 Public Service, Charity & Fund Raising
SPILLED BLOOD
OCEANNENVIRONMENT / ANTI-SHARK'S FIN CAMPAIGN
Y&R Singapore SINGAPORE
B04 Business Equipment & Services
RAFFLES PLACE GHOST
GMP RECRUITMENT SERVICES / RECRUITMENT AND HR CONSULTANCY
McCANN ERICKSON SINGAPORE SINGAPORE
Gold Spike
A02 Premiums & Giveaways
BEADS
SONY MALAYSIA / PLAYSTATION
CREATIVE JUICE\SIL Kuala Lumpur MALAYSIA
B02 Consumer Products
STAINBROIDERY
PROCTOR & GAMBLE / TIDE DETERGENTS
LEO BURNETT INDIA Mumbai INDIA
B03 Consumer Services
BLANK INVITE
SET MULTISCREEN MEDIA / SONY TV CHANNEL
LEO BURNETT INDIA Mumbai INDIA
D02 New Product Launch/Re-launch
LEGAL LETTERS
OLYMPUS MALAYSIA / WS-331M DIGITAL VOICE RECORDER
BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA