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Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Corporate Information
NIKON CONNECT!
NIKON CORPORATION
NIKON'S BUSINESS, DOMAINS AND CSR ACTIVITIES		 BIRDMAN Tokyo JAPAN
Short List
HP POWER TO CHANGE
HEWLETT-PACKARD
CORPORATE SOCIAL RESPONSIBILITY		 LEO BURNETT/ARC WORLDWIDE SINGAPORE SINGAPORE
Short List
MILLION DOLLAR PROJECT
L'OREAL CHINA
L'OREAL CENTENARY CAMPAIGN		 OGILVY SHANGHAI CHINA
Bronze
SPORTS NATION ONLINE
ADIDAS CHINA
ADIDAS		 OGILVY SHANGHAI CHINA
Short List
2010 NEWLY GRADUATE RECRUITING
HAKUHODO INC/HAKUHODO DY MEDIA PARTNERS
GRADUATE RECRUITING		 HAKUHODO I-STUDIO Tokyo JAPAN
Bronze
HAKUHODO I-STUDIO RECRUIT 2010 MAKE CLICKS
HAKUHODO I-STUDIO.INC
GRADUATE RECRUITING INFORMATION		 HAKUHODO I-STUDIO Tokyo JAPAN
Short List
SHIRITORI-RING
TAKAHASHI SHUZOH
SPIRITS MAKER		 OGILVY & MATHER JAPAN Tokyo JAPAN
Silver
A02 Consumer Products
DUNK
NIKE JAPAN
NIKE DUNK		 BEACON COMMUNICATIONS Tokyo JAPAN
Short List
PLAY A SPORT
ADIDAS CHINA
ADIDAS WOMEN		 OGILVY SHANGHAI CHINA
Short List
INTERNAVI REALIZATION
HONDA MOTOR
CAR NAVIGATION SYSTEM		 DENTSU Tokyo JAPAN
Silver
LAST GUY EVERYWHERE
SONY COMPUTER ENTERTAINMENT INC.
PS3 GAME		 DENTSU Tokyo JAPAN

Gold Spike
UNIQLO TRY
UNIQLO
BRA TOP		 DENTSU Tokyo JAPAN
Short List
UNIQLO TRY #2 HEAT TECH
UNIQLO
HEAT TECH		 DENTSU Tokyo JAPAN
Bronze
TOKYO FASHION MAP
UNIQLO
VARIATED PARKA SERIES		 DENTSU Tokyo JAPAN
Silver
PROJECT SUN STOPPER
JOHNSON & JOHNSON
NEUTROGENA ULTRA SHEER		 DDB WORLDWIDE Singapore SINGAPORE
Short List
HONG KONG 10K – RUN AROUND THE EARTH
NIKE HONG KONG
SPORTSWEAR		 RAZORFISH Hong Kong HONG KONG
Short List
NIKE :: BE THE LEGEND
NIKE KOREA
NIKE FOOTBALL		 POSTVISUAL.COM Seoul KOREA
Short List
COKE WITH FOOD
COCA-COLA CHINA
COCA-COLA		 ISOBAR_WWWINS CONSULTING Shanghai CHINA
Bronze
WAKE UP YOUR FEELINGS
HEWLETT-PACKARD ASIA PACIFIC
HP TOUCHSMART HOME DESKTOP PCS		 XM ASIA PACIFIC Singapore SINGAPORE
Short List
A03 Consumer Services
NIKEID - REALCITY
NIKE JAPAN
CUSTOMISED SNEAKERS		 BEACON COMMUNICATIONS Tokyo JAPAN
Short List
MUSHI BATTLE PROJECT
TOKYU HANDS
MUSHI BATTLE PROJECT		 McCANN ERICKSON JAPAN Tokyo JAPAN
Bronze
STAR DATE GAME
MOBILE PHONE SERVICE/LG TELECOM
INTERNET SERVICE BY USING MOBILE PHONE/OZ		 PENTACLE Seoul KOREA
Bronze
PLAY PRIME
NTT DOCOMO
DOCOMO PRIME SERIES		 DENTSU Tokyo JAPAN
Short List
RUN/BAN JALLIKATU
BENNET COLEMAN & CO.
THE TIMES OF INDIA		 JWT INDIA Mumbai INDIA
Silver
GLOBAL ELECTORAL COLLEGE
THE ECONOMIST
GLOBAL ELECTORAL COLLEGE		 EIGHT PARTNERSHIP Causeway Bay HONG KONG
Short List
A04 Business Equipment & Services
SL STREET
LENOVO
LAPTOP		 OGILVY BEIJING CHINA
Short List
BEAT BILLY
ASSOCIATION OF ACCREDITED ADVERTISING AGENCIES OF SINGAPORE (4AS)
CROWBAR AWARDS CALL FOR ENTRIES		 EURO RSCG SINGAPORE SINGAPORE

Gold Spike
A05 Public Service, Charity & Fund Raising
PLANET PROTECTOR
CANON
ENVIROMENTAL AWARENESS		 OGILVY BEIJING CHINA
Silver
NATIONAL COMPLAINING CHAMPIONSHIP
JAPANESE TRADE UNION CONFERENCE
BOOING.JP		 TOKYU AGENCY Tokyo JAPAN
Bronze
WHALE SHARK GAMBLE
SEA SHEPHERD CONSERVATION SOCIETY
PUBLIC AWARENESS		 BBDO PROXIMITY SINGAPORE SINGAPORE
Short List
HARAPEKO: SAVE THE CHILDREN FROM HUNGER
THE UNITED NATIONS WORLD FOOD PROGRAMME
FIGHTING HUNGER WORLDWIDE		 DENTSU Tokyo JAPAN

Gold Spike
B02 Consumer Products
F50: KEEPY UPPY
ADIDAS JAPAN
FOOTBALL		 TBWA\HAKUHODO Tokyo JAPAN
Short List
ADIPURE: BILLIARD
ADIDAS JAPAN
FOOTBALL		 TBWA\HAKUHODO Tokyo JAPAN
Bronze
ADIDAS PROFESSIONAL: HOLE
ADIDAS JAPAN
BASEBALL		 TBWA\HAKUHODO Tokyo JAPAN
Short List
CAPTURE
MINI MALAYSIA
MINI COOPER S		 BBDO/PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA
Bronze
SAMURAI WEAPON
KOEI
NOBUNAGA'S AMBITION FOR NINTENDO DS		 CONTENTS Tokyo JAPAN

Gold Spike
B03 Consumer Services
POLLUTION
SINGAPORE TELECOMMUNICATIONS
SINGTEL MIO TV		 INTERUPTIVE COMMUNICATION Singapore SINGAPORE
Short List
WITH SOUND, ANYONE CAN BE A SCULPTOR
MTRC
ELEMENTS MALL		 McCANN WORLDGROUP Hong Kong HONG KONG
Short List
B05 Public Service, Charity & Fund Raising
SCRIBBLE
JAPAN AD COUNCIL
PUBLIC MESSAGE		 DENTSU Tokyo JAPAN
Silver
LEND A HAND
UNIVERSAL PEACE FEDERATION MALAYSIA (POWER OF 10 SEN)
CHARITY		 CREATIVE JUICE\SIL Kuala Lumpur MALAYSIA
Bronze
GREENPEACE
GREENPEACE
STOP THE DEFORESTATION CAMPAIGN		 BATES141 Mumbai INDIA
Bronze
C01 Best Use of Email Marketing
DISCOVERING THE 250 METERS DEEP SPRING E-ADVERTISING.
NESTLÉ DEEP SPRING
NATURAL MINERAL WATER		 PUBLICIS SHANGHAI CHINA
Short List
C02 Best Use of Viral
THINGS WE FORGET
3M
POST-IT NOTES		 BBDO PROXIMITY SINGAPORE SINGAPORE
Bronze
I.SAW
BBH ASIA PAC
USB CHAINSAW		 BBH ASIA PAC Singapore SINGAPORE
Bronze
RAFFLES PLACE GHOST
GMP RECRUITMENT SERVICES
RECRUITMENT AND HR CONSULTANCY		 McCANN ERICKSON SINGAPORE SINGAPORE

Gold Spike
COKE WITH FOOD
COCA-COLA CHINA
COCA-COLA		 ISOBAR_WWWINS CONSULTING Shanghai CHINA
Bronze
BRUCE LEE POWER
NOKIA
NOKIA N96 BRUCE LEE LIMITED EDITION		 JWT BEIJING CHINA

Gold Spike
C03 Interactive Tools & Applications, including mobile advertising
WISH I COULD BE TRUE TO MYSELF
SONY MUSIC ENTERTAINMENT
ARTIST PROMOTION		 ROBOT COMMUNICATIONS Tokyo JAPAN
Grand Prix
BLOG GROUND MUSIC
PETABIT CORPORATION
CORPORATION IMAGE		 DAIKO ADVERTISING Osaka JAPAN
Short List
COTO-TAMA
NHK ENTERPRISES
DIGITAL ART FESTIVAL TOKYO 2008		 HAKUHODO Tokyo JAPAN
Silver
K-TRA, KE-TAI TRAVELER
HONDA MOTOR CO.
HONDA CARS		 DENTSU Tokyo JAPAN
Short List
RECOMMENDED INFO SAVER
SONY MARKETING (JAPAN)
SONY BLU-RAY		 DENTSU Tokyo JAPAN
Silver
FATE'S IN YOUR HANDS
WWF CHINA
MOBILE APPLICATION		 BBH CHINA Shanghai CHINA

Gold Spike
SAMURAI WEAPON
KOEI CO.
NOBUNAGA'S AMBITION FOR NINTENDO DS		 CONTENTS Tokyo JAPAN
Bronze
IIDA CALLING
KDDI
MOBILE PHONE		 GROUND Tokyo JAPAN
Short List
GUINNESS PASSPORT TO GREATNESS
DIAGEO GREATER CHINA LIMITED
ALCOHOLIC BEVERAGES		 OGILVYONE WORLDWIDE HONG KONG HONG KONG
Silver
C04 Digital Innovation
NIKEID GENERATOR
NIKE JAPAN
ID STUDIO IN NIKEFUKUOKA		 BEACON COMMUNICATIONS Tokyo JAPAN
Silver
JUMPLAND
SHUEISHA
SHONEN JUMP, WEEKLY MANGA MAGAZINE		 DENTSU Tokyo JAPAN
Bronze
D01 Integrated Digital Campaign
HP POWER TO CHANGE
HEWLETT-PACKARD
CORPORATE SOCIAL RESPONSIBILITY		 LEO BURNETT/ARC WORLDWIDE SINGAPORE SINGAPORE
Short List
ONE WALK
JET' LI ONE FOUNDATION
CHARITY		 McCANN WORLDGROUP Hong Kong HONG KONG
Short List
QUESTIONING MAN
AUDI JAPAN KK
AUDI BRAND		 OGILVY & MATHER JAPAN Tokyo JAPAN
Short List
RAFFLES PLACE GHOST
GMP RECRUITMENT SERVICES
RECRUITMENT AND HR CONSULTANCY		 McCANN ERICKSON SINGAPORE SINGAPORE
Bronze
RUN/BAN JALLIKATU
BENNET COLEMAN & CO.
THE TIMES OF INDIA		 JWT INDIA Mumbai INDIA
Bronze