NIKON CONNECT!

Short List
TitleNIKON CONNECT!
ClientNIKON CORPORATION
Product / ServiceNIKON'S BUSINESS, DOMAINS AND CSR ACTIVITIES
CategoryA01. Corporate Information
EntrantBIRDMAN Tokyo, JAPAN
Entrant Company:BIRDMAN Tokyo, JAPAN
Advertising/Web Design Agency:BIRDMAN Tokyo, JAPAN

Credits

Brief Explanation

THE BRIEF: These are the elements of the web-based branding campaign of Nikon, the Japanese optic device manufacturer. The aim of this site is to present the wide range of services and products that Nikon offers. SOLUTION: The essential message is that Nikon does not only provide cameras, but also products and technologies that website visitors have been in contact with many times without realising. Instead of an all-too-common one-way branding message, we deliver it as an enjoyable experience.Connecting to people by using light – the experience users have on the website - is,in fact, what Nikon's brand stands for.

Credits

Name Company Position
Roy Ryo Tsukiji Birdman Art Director/Planner
Yeon Wook Choi Birdman Designer
Yoichi Kanazawa Birdman Technical Director
Kazumasa Tsukamoto Birdman Flash Author
Komei Sato Birdman Flash Author
Takashi Tsushima Birdman Flash Author
Koichi Takahashi Birdman System Programmer
Masaharu Miyasaka Copywriter
Tadashi Ura Gleamix Illustrator
Yuichiro Oku Ohuj Sound Designer