Title | FIND GHAJINI |
Brand | GEETHA ARTS |
Product / Service | BOLLYWOOD FILM |
Category | A03. Consumer Services |
Entrant | HUNGAMA DIGITAL MEDIA ENTERTAINMENT Mumbai, INDIA |
Entrant Company: | HUNGAMA DIGITAL MEDIA ENTERTAINMENT Mumbai, INDIA |
Advertising/Web Design Agency: | HUNGAMA DIGITAL MEDIA ENTERTAINMENT Mumbai, INDIA |
Credits |
Name | Company | Position |
---|---|---|
Team Hungama | Hungama Digital Media Entertainment | Creative Team |
Ghajini, the film was Indian Cinema’s best kept secret having the classic mix of excitement. We created probably the most engaging film based viral across the internet. that India has seen. This is the first time any Indian film's communication teased the viewer to such a degree, never once revealing the plot. The innovative use of audio and video in the website and viral design gives consumers an engaging experience of the movie. It focuses on the protagonist’s search for the villain of the film. Within a span of two months, the website received 2.5 lakh unique visitors and over 5 million page views.