| Title | 0060 EVERYWHERE |
| Brand | PCCW HONG KONG |
| Product / Service | 0060 IDD |
| Category | C02. Best Use of Viral |
| Entrant | MINDSHARE Hong Kong, HONG KONG |
| Entrant Company: | MINDSHARE Hong Kong, HONG KONG |
| Advertising/Web Design Agency: | MINDSHARE Hong Kong, HONG KONG |
Credits | |
| Name | Company | Position |
|---|---|---|
| Eddie Ngan | Mindshare Hong Kong | Partner-invention |
| Sunny Ko | Mindshare Hong Kong | Manager-invention |
| Benny Ko | Contract Advertising | Managing Partner |
| Yan Lam | Groupm Hong Kong | Creative Specailist |
| Monica Lee | Groupm Hong Kong | Project Manager |
| Siuhung Tang | Groupm Hong Kong | Creative Specialist |
| Carol Fok | Mindshare Hong Kong | Executive- Invention |
0060 everywhere provides the most convenient and cost-effective overseas communications solution for the consumers to stay connected with their love one. Teenagers are usually reluctant to To effectively communicate with the teenagers “Speaking their languages” plays an important role to consider the communication strategies. Youtube video, Funny jokes, Music, Facebook, Rap star are the way to talk with the audience. Over 100,000 unique audience has view and reply the video and join the groups