Title | SMOOTH LEGS |
Brand | PROCTER & GAMBLE |
Product / Service | GILLETTE VENUS |
Category | B02. Consumer Products |
Entrant | BBDO/PROXIMITY MALAYSIA Kuala Lumpur, MALAYSIA |
Entrant Company: | BBDO/PROXIMITY MALAYSIA Kuala Lumpur, MALAYSIA |
Advertising/Web Design Agency: | BBDO/PROXIMITY MALAYSIA Kuala Lumpur, MALAYSIA |
Credits |
Name | Company | Position |
---|---|---|
Ronald Ng | BBDO/Proximity Malaysia | Chief Creative Officer |
Nina Mohamed-Nor | BBDO/Proximity Malaysia | Creative Director |
Mundzir Abdul Latif | BBDO/Proximity Malaysia | Art Director |
Andrea Yap | BBDO/Proximity Malaysia | Copywriter |
Mundzir Abdul Latif | BBDO/Proximity Malaysia | Web Designer |
Alfred Tan | BBDO/Proximity Malaysia | Programmer |
Sidney Quah | BBDO/Proximity Malaysia | Web Designer |
We wanted to show that using Gillette Venus razors gave you seriously smooth legs. So, we created a video banner that required user interaction to illustrate just how smooth a pair of legs could be.