UNIQLO TRY #2 HEAT TECH
| Title | UNIQLO TRY #2 HEAT TECH |
| Brand | UNIQLO |
| Product / Service | HEAT TECH |
| Category | A02. Consumer Products |
| Entrant | DENTSU Tokyo, JAPAN |
| Entrant Company: | DENTSU Tokyo, JAPAN |
| Advertising/Web Design Agency: | DENTSU Tokyo, JAPAN |
Credits | |
Credits
| Name | Company | Position |
|---|---|---|
| Hiroki Nakamura | Dentsu | Creative Director |
| Shoichi Tamura | Dentsu | Copywriter |
| Yusuke Kitani | Kaibutsu | Art Director |
| Shinsaku Ogawa | Dentsu Tec | Agency Producer |
| Miyo Sekimoto | Dentsu | Agency Producer |
| Harry Kitajima | Bascule | Interactive Designer |
| Go Kameda | Bascule | Interactive Designer |
| Takeshi Kanamaru | Dentsu | Director |
| Yohei Kawabe | Dentsu | Director |
| Rei Harakami | Music/Sound |
Brief Explanation
UNIQLO's "HEATTECH" is a functional inner wear that can absorb sweat and generate heat. To feel and experience the technology, A giveaway campaign has launched to gather movies of before/after of HEATTECH from the world. 21,000 HEATTECHs were sended to users live in any countries with his movie or image. This website shows the impression from the world.