Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
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Title Brand Product / Service Entrant Company Location PR Location Award
A12 Not-for-profit / Charity / Government
STOP DOWNLOADKILL
BUSAN METROPOLITAN POLICE AGENCY
BUSAN METROPOLITAN POLICE AGENCY 		CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE
Seoul
 SOUTH KOREA
Bronze
RE:SCAM
NETSAFE
CYBER SECURITY 		DDB NEW ZEALAND Auckland NEW ZEALAND DDB NEW ZEALAND
Auckland
MANGO
Auckland
 NEW ZEALAND
Silver
HELLO IN ELEPHANT
DAVID SHELDRICK WILDLIFE TRUST
DAVID SHELDRICK WILDLIFE TRUST 		whiteGREY SYDNEY AUSTRALIA
WHERE'S THE DNA?
GORDON THOMAS HONEYWELL
GOVERNMENT AFFAIRS CONSULTING 		OGILVY INDIA Gurgaon INDIA OGILVY INDIA
Gurgaon
 INDIA
Short List
WORLD FOOD INDIA 2017
MINISTRY OF FOOD PROCESSING INDUSTRIES, GOVT OF INDIA
GOVERNANCE & POLICY 		OGILVY INDIA Gurgaon INDIA OGILVY INDIA
Gurgaon
 INDIA
THE SCENT OF NORTHTALGIA
MINISTRY OF UNIFICATION
UNIFICATION PERFUME/EXHIBITION 		BBDO KOREA Seoul SOUTH KOREA
WHAT THE FLUFF CHALLENGE 2.0
SPCA
PET ADOPTION PROGRAMME 		IRIS SINGAPORE SINGAPORE IRIS SINGAPORE
 SINGAPORE
BLACK DOG WHITENING PROJECT
CARE
ADOPTION SERVICE 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
MARRIAGE EQUALITY - 'FOR EVERY BACHELOR AND BACHELORETTE'
THE EQUALITY CAMPAIGN AUSTRALIA
MARRIAGE EQUALITY AUSTRALIA 		THE EQUALITY CAMPAIGN Sydney AUSTRALIA
ALIBABA - CROPS DREAM
ALIBABA GROUP
RURAL E-COMMERCE PLATFORM 		FRED & FARID SHANGHAI CHINA ALIBABA GROUP
Hangzhou
 CHINA
FUELLING A FINTECTONIC METAMORPHOSIS IN INDIA
ANDHRA PRADESH ELECTRONICS & IT AGENCY (APEITA)
FINTECH VALLEY VIZAG 		MSL Mumbai INDIA MSL
Mumbai
 INDIA
IVORY LANE
IVORY LANE
IVORY LANE - ILLEGAL WILDLIFE TRADE 		WWF SINGAPORE SINGAPORE WWF SINGAPORE
 SINGAPORE
STORY CAN STOP BULLYING
COCA-COLA FOUNDATION
ANTI-BULLYING ADVOCACY 		OGILVY Taipei City CHINESE TAIPEI OGILVY
Taipei City
 CHINESE TAIPEI
ANIT-HONKING RICKSHAW
AWAAZ FOUNDATION
NON-PROFIT 		BBDO INDIA Mumbai INDIA
#CHANGEISNEAR
THE SAIFEE BURHANI UPLIFTMENT TRUST
THE BHENDI BAZAAR REDEVELOPMENT PROJECT 		MSL Mumbai INDIA MSL
Mumbai
 INDIA
B01 Corporate Image, Communication & Reputation Management
PROJECT FREE PERIOD
STAYFREE
SANITARY NAPKINS 		DDB MUDRA Mumbai INDIA DDB MUDRA
Mumbai
 INDIA
MAN ON THE CURTAIN
LEOPALACE21 CORPORATION
MAN ON THE CURTAIN 		DENTSU INC. Tokyo JAPAN DENTSU INC.
Tokyo
 JAPAN
#REPRESENTLOVE
TINDER
TINDER 		MARCEL SYDNEY AUSTRALIA THE AUDIENCE AGENCY
Paddington
MBOOTH
New York
PIABO PR
Berlin
 AUSTRALIA
USA
GERMANY
EYES OF THE FUTURE
ROHTO PHARMACEUTICAL
EYE-DROPS 		ADK Tokyo JAPAN
B02 Public Affairs & Lobbying
CHANGE THE CLAP
APTN
TRANSGENDER RIGHTS 		BBDO PAKISTAN Lahore PAKISTAN MINT PR AND IMAGE CONSULTANCY
Lahore
 PAKISTAN
Silver
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BUSAN METROPOLITAN POLICE AGENCY
BUSAN METROPOLITAN POLICE AGENCY 		CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE
Seoul
 SOUTH KOREA
WHERE'S THE DNA?
GORDON THOMAS HONEYWELL
GOVERNMENT AFFAIRS CONSULTING 		OGILVY INDIA Gurgaon INDIA OGILVY INDIA
Gurgaon
 INDIA
MARRIAGE EQUALITY - 'FOR EVERY BACHELOR AND BACHELORETTE'
THE EQUALITY CAMPAIGN AUSTRALIA
MARRIAGE EQUALITY AUSTRALIA 		THE EQUALITY CAMPAIGN Sydney AUSTRALIA
ANIT-HONKING RICKSHAW
AWAAZ FOUNDATION
NON-PROFIT 		BBDO INDIA Mumbai INDIA
B03 Crisis Communication & Issue Management
PADMAAVAT - MISSING LETTER
BOOKMYSHOW
BOOKMYSHOW APP 		BBH INDIA Mumbai INDIA GENESIS BURSON-MARSTELLER
Mumbai
 INDIA
NAYI UMMEED (A NEW HOPE) #CHANGEISNEAR
THE SAIFEE BURHANI UPLIFTMENT TRUST
THE BHENDI BAZAAR REDEVELOPMENT PROJECT 		MSL Mumbai INDIA MSL
Mumbai
 INDIA
B04 Business Citizenship / Corporate Responsibility & Environmental
PROJECT FREE PERIOD
STAYFREE
SANITARY NAPKINS 		DDB MUDRA Mumbai INDIA DDB MUDRA
Mumbai
 INDIA
Bronze
NAMELESS CHORES
DAIWA HOUSE INDUSTRY CO., LTD.
Kaji Share House 		DENTSU PUBLIC RELATIONS Tokyo JAPAN DENTSU PUBLIC RELATIONS
Tokyo
 JAPAN
SAFETY HACKS
NHK
APP/ NHK NEWS 		TBWA\HAKUHODO INC. Tokyo JAPAN
MANYATA: #DONTFORGETMOMS
MSD FOR MOTHERS
MANYATA 		WEBER SHANDWICK Haryana INDIA WEBER SHANDWICK
Haryana
 INDIA
HYUNDAI SWACHH CAN
HYUNDAI
HYUNDAI 		INNOCEAN WORLDWIDE COMMUNICATION New Delhi INDIA
PRIDE JERSEY
AIG JAPAN
CSR 		TBWA\HAKUHODO INC. Tokyo JAPAN
Bronze
SINDOOR KHELA - NO CONDITIONS APPLY
THE TIMES OF INDIA
NEWSPAPER 		FCBULKA Gurgaon INDIA
KONTRIBUSI UNTUK NEGERI
PT. KRAMA YUDHA TIGA BERLIAN MOTOR
MISTUBISHI FUSO 		AD PLANET DAIKO INDONESIA Jakarta Selatan INDONESIA VECTOR INDONESIA
Jakarta
 INDONESIA
THE GIVING GATE
YAHOO JAPAN CORPORATION
CSR 		DENTSU LAB TOKYO JAPAN DENTSU PUBLIC RELATIONS
Tokyo
 JAPAN
DALDA - PEHLE TUM
BUNGE INDIA
DALDA - COOKING OIL 		LEO BURNETT INDIA Mumbai INDIA MADISON COMMUNICATIONS
Mumbai
 INDIA
CHOOSE FOR CHANGE
P&G
SHIKSHA 		LEO BURNETT INDIA Mumbai INDIA MADISON COMMUNICATIONS
Mumbai
 INDIA
LOCOMO CHALLENGE
LOCOMO CHALLENGE COUNCIL
LOCOMOTIVE SYNDROME (A NEW HEALTHCARE CONCEPT) 		LOCOMO CHALLENGE COUNCIL Tokyo JAPAN HAKUHODO INC.
Tokyo
J. PUBLIC RELATIONS
Tokyo
OZMA
Tokyo
 JAPAN
Short List
PLASTIC BAG FREE
COUNTDOWN (PROGRESSIVE ENTERPRISES LIMITED)
COUNTDOWN SUPERMARKETS 		FUSE NETWORK LIMITED Auckland NEW ZEALAND FUSE NETWORK LIMITED
Auckland
PORTER NOVELLI
Auckland
 NEW ZEALAND
B06 Media Relations
WORLD FOOD INDIA 2017
MINISTRY OF FOOD PROCESSING INDUSTRIES, GOVT OF INDIA
GOVERNANCE & POLICY 		OGILVY INDIA Gurgaon INDIA OGILVY INDIA
Gurgaon
 INDIA
B07 Use of Events & Stunts
SPAMUSEMENT PARK PROJECT
BEPPU CITY
TOURISM PROMOTION 		DENTSU INC. Tokyo JAPAN DRILL
Tokyo
CATCHBALL
Tokyo
 JAPAN
Bronze
FUTURE CUISINE RESTAURANT IBUKI
JAXA (JAPAN AEROSPACE EXPLORATION AGENCY)
ARTIFICIAL SATELLITE 'IBUKI' 		ADK Tokyo JAPAN
BHARAT YATRA
KAILASH SATYARTHI CHILDREN'S FOUNDATION
BHARAT YATRA 		GUTENBERG COMMUNICATIONS New Delhi INDIA GUTENBERG COMMUNICATIONS
New Delhi
 INDIA
THE IKEA HUMAN CATALOGUE
IKEA
IKEA CATALOGUE 		BBH Singapore SINGAPORE BBH
Singapore
 SINGAPORE
Silver
THE BRIDAL UNIFORM
UN WOMEN / ALI XEESHAN THEATER STUDIO
ANTI-CHILD-MARRIAGES 		BBDO PAKISTAN Lahore PAKISTAN MINT PR AND IMAGE CONSULTANCY
Lahore
 PAKISTAN
Short List
PROPILOT HOTEL
NISSAN MOTOR CO.,LTD.
PROPILOT 		TBWA\HAKUHODO INC. Tokyo JAPAN
BEST ACTRESS HIJACK
RAINLILY
THE ASSOCIATION AGAINST SEXUAL VIOLENCE IN HONG KONG 		CHEIL WORLDWIDE Hong Kong HONG KONG
VOLVO LIGHTNING POWERED BILLBOARD
VOLVO
VOLVO CAR S90 T8 PLUG-IN HYBRID 		GREYNJ UNITED Bangkok THAILAND MSL
Bangkok
 THAILAND
THE HAIR FALLING BILLBOARD
PANTENE
PANTENE 		GREYNJ UNITED Bangkok THAILAND
COSPLAY ENCYCLOPEDIA
KODANSHA
ANIMAL ENCYCLOPEDIA "MOVE" 		DENTSU INC. Tokyo JAPAN DENTSU INC.
Tokyo
 JAPAN