| Title | DREAM PROTECTOR |
| Brand | A.P. HONDA CO., LTD. |
| Product / Service | CSR (HELMET) |
| Category | E02. Small Scale Special Solutions |
| Entrant | RABBIT DIGITAL GROUP Bangkok, THAILAND |
| Idea Creation | RABBIT DIGITAL GROUP Bangkok, THAILAND |
| Media Placement | RABBIT DIGITAL GROUP Bangkok, THAILAND |
| Production | MEOUR Bangkok, THAILAND |
| Name | Company | Position |
|---|---|---|
| Saroj Laohasiri | Rabbit Digital Group | Chief Marketing Officer |
| Chayanin Prasertsuk | Rabbit Digital Group | Planner Team Lead |
| Bodin Boonsiriphant | Rabbit Digital Group | Strategic Planner |
| Noranit Yasopa | Rabbit Digital Group | Executive Creative Director |
| Noranit Yasopa | Rabbit Digital Group | Executive Creative Director |
| Arm Buddhaphol | Rabbit Digital Group | Associate Creative Director |
| Papop Chaowanapreecha | Rabbit Digital Group | Creative Director |
| Arm Buddhaphol | Rabbit Digital Group | Associate Creative Director |
| Varut Pipattanabancha | Rabbt Digital Group | Copy Writer |
| Noranit Yasopa | Rabbit Digital Group | Executive Creative Director |
| Nutthaporn Teppitak | Rabbit Digital Group | Art Director |
| Kathleen Wongsanganan | Rabbit Digital Group | Client Service Director |
| Sakunnapak Chaipracha | Rabbit Digital Group | Group Account Director |
| Chanokporn Chotwannawiwat | Rabbit Digitl Group | Account Director |
| Ploynapas Rungpakornpreecha | Rabbit Digital Group | Account Manager |
| Ananya Eiamsherangkoon | Rabbit Digital Group | Account Executive |
| Achara Kamolpechara | Rabbit Digital Group | Senior Strategic Planner |
| Chayut Sripirom | Rabbit Digital Group | Media Director |
| Prajak Phusri | Rabbit Digital Group | Media Buyer |
| Theerasak Suttha | Rabbit Digital Group | Media Optimization Specialist |
| Plaimas Promvichitkul | Rabbit Digital Group | Media Planner |
| Sibb Sattakhunchutipas | Rabbit Digital Group | Design Director |
| Pattarida Achariya-Anuchon | Rabbit Digital Group | Senior Project Manager |
| Saratoon Chanvichit | Rabbit Digital Group | Senior Graphic Designer |
| Aunshasa Pattawansorn | Rabbit Digital Group | Senior Graphic Designer |
| Teewin Varapaskul | Meour Production | Film Director |
| Thanaphorn Phiansomphol | Meour Production | Film Producer |
| Setthawut Samathimongkol | Meour Production | Director of Photography |
| Bheradol Amarin | Meour Production | Film Editor |
| Sathapat Teeranitayapap | Meour Production | Sound |
The Dream Protector Kits were given to protect the dream of 5,000 families through 1,500 schools across Thailand. The Kits were also sent to influencers and bloggers followed by more than 5 millions of parents.
The Dream Protector Kit contains special coating helmet with rewritable surface (same as whiteboard), non-chemical whiteboard markers and dream occupation stickers. It was designed to let children illustrate their dream occupations on the surface transforming a regular helmet into the helmet that inspires parents to wear them with their kids as the protection of their family’s dream and future.