Spikes Asia 2023

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Title Brand Product / Service	Entrant Company	Location	Media Placement	Location	Award
B06 Use of Events
STAR VENTURE HEINEKEN THAILAND HEINEKEN	J. WALTER THOMPSON BANGKOK	THAILAND	RED STAR Bangkok	THAILAND
TAP FOR YOUR TOWN MASTERCARD CONTACTLESS PAYMENT	McCANN SYDNEY	AUSTRALIA	CARAT Sydney	AUSTRALIA	Silver
SHELL RIMULA HEROES LEAGUE SHELL RIMULA MOTOR OIL	MEDIACOM Shanghai	CHINA	MEDIACOM Shanghai	CHINA
SAMSUNG'S EMOJI FACELIFT SAMSUNG GALAXY S9 AND S9+	LEO BURNETT SYDNEY	AUSTRALIA	STARCOM Sydney	AUSTRALIA
NOON ASSEMBLY KWALITY LTD. KWALITY MILK	McCANN INDIA Mumbai	INDIA
B07 Use of Stunts
THE BRIDAL UNIFORM UN WOMEN / ALI XEESHAN THEATER STUDIO ANTI-CHILD-MARRIAGES	BBDO PAKISTAN Lahore	PAKISTAN
ICE-COLD SHAVING SCHICK JAPAN K.K. SCHICK HYDRO5 PREMIUM	J. WALTER THOMPSON JAPAN Tokyo	JAPAN
HOME IS NOT A BOXING RING WOMEN AND MEN PROGRESSIVE FOUNDATION WOMEN AND MEN PROGRESSIVE FOUNDATION	J. WALTER THOMPSON BANGKOK	THAILAND	VERVE Bangkok	THAILAND	Silver
NIKE REACT STUNT NIKE NIKE REACT SNICKERS	WIEDEN+KENNEDY SHANGHAI	CHINA	MINDSHARE CHINA Shanghai KINETIC WORLDWIDE Shanghai	CHINA
FRIED CHICKEN BATH BOMBS KFC KFC FRIED CHICKEN BATH BOMBS	GEOMETRY GLOBAL Tokyo	JAPAN	ADK Tokyo	JAPAN
7-DAY INSURANCE SHELL THAILAND SHELL HELIX	J. WALTER THOMPSON BANGKOK	THAILAND	MEDIACOM Bangkok	THAILAND
FEEL THE GAP SODAS GREEN PEOPLE'S POWER GREEN PEOPLE'S POWER	McCANN TOKYO	JAPAN
SNICKERS AIR MARS WRIGLEY SNICKERS	MEDIACOM Beijing	CHINA	MEDIACOM Beijing STARCOM Beijing	CHINA
BEATING THE UNBEATABLE DORITOS/PEPSICO. DORITOS LAUNCH IN CHINA	MINDSHARE CHINA Shanghai	CHINA	MINDSHARE CHINA Shanghai	CHINA	Short List
ANIT-HONKING RICKSHAW AWAAZ FOUNDATION NON-PROFIT	BBDO INDIA Mumbai	INDIA
B08 Use of Digital Platforms
#POWERLESSQUEEN PROJECT NANHI KALI NON PROFIT ORGANISATION	WATCONSULT Mumbai	INDIA
RE:SCAM NETSAFE CYBER SECURITY	DDB NEW ZEALAND Auckland	NEW ZEALAND			Short List
FULL STOP DELIVERY MCDONALD'S MCDELIVERY	TBWA\THAILAND Bangkok	THAILAND	OMD Bangkok	THAILAND
30,000 HYPNO-CATS MARS JAPAN LIMITED SHEBA	BBDO JAPAN Tokyo	JAPAN
SEARCH ENGINE FOR REAL LIFE - CHEVROLET DIGITAL BRANDING CAMPAIGN SAIC-GM CHEVROLET	HYLINK DIGITAL SOLUTIONS Beijing	CHINA	HYLINK DIGITAL SOLUTIONS Beijing	CHINA
AUTOADS CARSALES.COM.AU ONLINE AUTOMOTIVE CLASSIFIEDS	CHE PROXIMITY Melbourne	AUSTRALIA	CHE PROXIMITY Melbourne	AUSTRALIA	Short List
THE BIGGEST LAUNCH FOR THE BIGGEST STORE UNIQLO/FAST RETAILING UNIQLO STORES	MINDSHARE CHINA Shanghai	CHINA	MINDSHARE CHINA Shanghai	CHINA
ALIBABA - CROPS DREAM ALIBABA GROUP RURAL E-COMMERCE PLATFORM	FRED & FARID SHANGHAI	CHINA	ALIBABA GROUP Hangzhou	CHINA
PIRACY VS. PIRACY GLOBE TELECOM GLOBE TELECOM	PUBLICIS JIMENEZBASIC Makati City	THE PHILIPPINES
NIGHTLIGHT PROJECT RONALD MCDONALD HOUSE CHARITY AIRBNB	VML Sydney	AUSTRALIA
#UNPOSE RECKITT BENCKISER VEET	HAVAS Haryana	INDIA
B09 Use of Mobile
MOON LIVE SONY MUSIC ENTERTAINMENT URU	DENTSU INC. Tokyo	JAPAN
SELFIESTIX MARS NZ PEDIGREE DENTASTIX	COLENSO BBDO Auckland	NEW ZEALAND	WAVEMAKER Auckland	NEW ZEALAND
EXPERIMENT FOR THE SMART TENCENT TENCENT	TENCENT Shenzhen	CHINA	TENCENT Shenzhen	CHINA
OREO OBOX MONDELEZ OREO COOKIE	INSPIRE ADVERTISING & COMMUNICATION CO., LTD Shanghai	CHINA	CARAT Shanghai	CHINA
DISAPPEARING PERSON ALERTS QUEENSLAND POLICE SERVICE DISAPPEARING PERSON ALERTS	BWM DENTSU Melbourne	AUSTRALIA	VIZEUM Sydney	AUSTRALIA	Short List
PREDICT TO PREVENT SAMSUNG DEPRESSION AWARENESS CAMPAIGN	BBDO BANGKOK	THAILAND
THE MEETUP TICKET TOKYO TOWER TOKYO TOWER TOP DECK TOUR	DENTSU INC. Tokyo	JAPAN	DENTSU INC. Tokyo	JAPAN
CAT CRITIC - GIVING CATS A VOICE FRISKIES CAT FOOD	McCANN SYDNEY	AUSTRALIA
THE FLIXONASE ALLERGY MONITOR GSK FLIXONASE NASAL ALLERGY SPRAY	MEDIACOM Beijing	CHINA	MEDIACOM Beijing	CHINA
WIN OVER CHINA GIFTING SEASON UNIQLO/FAST RETAILING UNIQLO SENIOR SERIES	MINDSHARE CHINA Shanghai	CHINA	MINDSHARE CHINA Shanghai	CHINA	Bronze
B10 Use of Social Platforms
720 HOURS OF YOUTH Y!MOBILE Y!MOBILE	HAKUHODO KETTLE INC Tokyo	JAPAN			Silver
AUSSIE NEWS TODAY TOURISM AUSTRALIA AUSTRALIA	CLEMENGER BBDO SYDNEY	AUSTRALIA	UM Sydney	AUSTRALIA	Short List
MACH JOBS LIVESENSE CORPORATE ADVERTISING	DENTSU INC. Tokyo	JAPAN
DORITOS COLLIDE CLOTHING COLLECTION PEPSICO DORITOS COLLIDE CORN CHIPS	PHD Sydney	AUSTRALIA	PHD Sydney	AUSTRALIA
GIFT - SHOW CASE WANTHAI CHINNEY REAL ESTATE (SHENZHEN) CO., LTD. REAL ESTATE PROPERTY	DANS DIGITAL TECHNOLOGY CO. Shenzhen	CHINA	DANS DIGITAL TECHNOLOGY CO. Shenzhen	CHINA
DISAPPEARING PERSON ALERTS QUEENSLAND POLICE SERVICE DISAPPEARING PERSON ALERTS	BWM DENTSU Melbourne	AUSTRALIA	VIZEUM Sydney	AUSTRALIA	Short List
FLY TO FLEE WANNA TRAVEL LIMITED WANNA TRAVEL	J. WALTER THOMPSON HONG KONG	HONG KONG	WANNA TRAVEL LIMITED Hong Kong	HONG KONG
BEHIND THE PHOTOGENIC-STORIES ACTION AGAINST CHILD EXPLOITATION (ACE JAPAN) THE PROBLEM OF CHILD LABOR	DENTSU DIGITAL Tokyo	JAPAN	DENTSU DIGITAL Tokyo	JAPAN
SACRIFICE FOR THE CROWN NETFLIX THE CROWN: NETFLIX'S ORIGINAL SERIES	RABBIT DIGITAL GROUP Bangkok	THAILAND	RABBIT DIGITAL GROUP Bangkok	THAILAND
DREAMJOB VODAFONE FOUNDATION VODAFONE DREAMLAB APP	J. WALTER THOMPSON Sydney	AUSTRALIA	WAVEMAKER Sydney	AUSTRALIA	Short List
ASB: ALL BLACKS: UNSKIPABLE ASB HOME LOANS	WITH COLLECTIVE Sydney	AUSTRALIA	CARAT Auckland	NEW ZEALAND
DOODELIVERY MCDONALD'S PHILIPPINES MCDONALD'S	LEO BURNETT MANILA	THE PHILIPPINES	OMD PHILIPPINES Makati City	THE PHILIPPINES
BLUIE THE STAR BLUIE	BASHFUL Sydney	AUSTRALIA
WIN OVER CHINA GIFTING SEASON UNIQLO/FAST RETAILING UNIQLO SENIOR SERIES	MINDSHARE CHINA Shanghai	CHINA	MINDSHARE CHINA Shanghai	CHINA

B06 Use of Events
STAR VENTURE
HEINEKEN THAILAND / HEINEKEN

J. WALTER THOMPSON BANGKOK

THAILAND

RED STAR
Bangkok

THAILAND
TAP FOR YOUR TOWN
MASTERCARD / CONTACTLESS PAYMENT

McCANN SYDNEY

AUSTRALIA

CARAT
Sydney

AUSTRALIA

Silver
SHELL RIMULA HEROES LEAGUE
SHELL / RIMULA MOTOR OIL

MEDIACOM Shanghai

CHINA

MEDIACOM
Shanghai

CHINA
SAMSUNG'S EMOJI FACELIFT
SAMSUNG / GALAXY S9 AND S9+

LEO BURNETT SYDNEY

AUSTRALIA

STARCOM
Sydney

AUSTRALIA
NOON ASSEMBLY
KWALITY LTD. / KWALITY MILK

McCANN INDIA Mumbai

INDIA