Title Client Product/Service Entrant Company Country Production Company Country Award
* denotes Entrant Company
A01 Food & Drink
FOODIES ANONYMOUS
PIZZA HUT / PIZZA
OGILVY SINGAPORE* SINGAPORE HOGARTH WORLDWIDE Singapore SINGAPORE
THE SECRET
MONDE NISSIN (THAILAND) CO., LTD. / VOIZ WAFFLE CHOCOLATE
OGILVY Bangkok* THAILAND FACTORY01 Bangkok THAILAND
Silver Spike
MONSTER HUNTERS HAVE PROBLEMS, TOO
SUNTORY HOLDINGS LIMITED / DEKAVITA C JELLY
SUNTORY Tokyo* / DENTSU INC. Tokyo JAPAN DASH Tokyo JAPAN
BOSS
RIDE ON EXPRESS CO.,LTD. / GIN NO SARA
DENTSU INC. Tokyo* JAPAN DENTSU CREATIVE X INC. Tokyo JAPAN
STAIRS
RIDE ON EXPRESS CO.,LTD. / GIN NO SARA
DENTSU INC. Tokyo* JAPAN DENTSU CREATIVE X INC. Tokyo JAPAN
SLEEP
RIDE ON EXPRESS CO.,LTD. / GIN NO SARA
DENTSU INC. Tokyo* JAPAN DENTSU CREATIVE X INC. Tokyo JAPAN
BAD FRIENDS
RIDE ON EXPRESS CO.,LTD. / GIN NO SARA
DENTSU INC. Tokyo* JAPAN DENTSU CREATIVE X INC. Tokyo JAPAN
VEGEMITE, TASTES LIKE AUSTRALIA
BEGA / VEGEMITE
THINKERBELL Melbourne* AUSTRALIA THINKERBELL Melbourne AUSTRALIA
THE DANCE
LION / SPEIGHTS
DDB NEW ZEALAND Auckland* NEW ZEALAND THE SWEET SHOP Auckland / PERCEPTUAL ENGINEERING Auckland NEW ZEALAND
THE UNCAGED
HEINEKEN ASIA PACIFIC PTE. LTD. / TIGER BEER
MARCEL SYDNEY* AUSTRALIA ACADEMY FILMS London / EXILE Santa Monica UNITED KINGDOM / USA
DATE
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
BIKE COURIER
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
ENTRANCE
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
JEALOUSY
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
SECRET
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
LIE
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
PROPOSAL
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
TAXI
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
ZOO
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
LONG LONG LIMOUSINE
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
TRUE LOVE
UHA MIKAKUTO / GUMMY
HAKUHODO INC. Tokyo* JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
NISSIN CURRY MESHI : NO MORE NOODLES
NISSIN FOODS / NISSIN CURRY MESHI
SAMURAI Tokyo / HAKUHODO INC. Tokyo JAPAN HAKUHODO PRODUCT'S Tokyo JAPAN
THE NEXT STEP
DIAGEO / JOHNNIE WALKER
LEO BURNETT SYDNEY* / DIAGEO AUSTRALIA Sydney AUSTRALIA JUNGLE Sydney / NYLON STUDIOS Sydney AUSTRALIA
HOW “CRISP” LED TO A BREAKUP?_
KYOCHON CHICKEN / KYOCHON CHICKEN
TBWA\KOREA Seoul* SOUTH KOREA
HOW "CRISP" MADE IT WORSE?__________
KYOCHON CHICKEN / KYOCHON CHICKEN
TBWA\KOREA Seoul* SOUTH KOREA
THE SECRET "CRISP" OF YOUR GRAMMA'S ROMANCE
KYOCHON CHICKEN / KYOCHON CHICKEN
TBWA\KOREA Seoul* SOUTH KOREA
GOWARDHAN PANEER
GOWARDHAN PANEER / GOWARDHAN PANEER
J. WALTER THOMPSON INDIA Mumbai INDIA UBIK FILM Mumbai* INDIA
AKUMA KIMURA
NISSIN FOODS HOLDINGS CO., LTD. / AKUMA KIMURA
DENTSU INC. Tokyo* JAPAN GEEK PICTURES Tokyo / SCIENCE SARU Tokyo JAPAN
FATHER-SON
COCA COLA / SHARE A COKE
McCANN INDIA Mumbai* INDIA
Short List
* denotes Entrant Company
A02 Other FMCG
BODYBUILDER
UNILEVER / POND'S MEN LIGHTNING OIL SCRUB
OGILVY SINGAPORE* SINGAPORE STINK Shanghai / CHIMNEY Singapore CHINA / SINGAPORE
Short List
PINOCCHIO
CABOT'S AUSTRALIA / PREMIUM WOODCARE RANGE
FICTION FILM COMPANY Melbourne* AUSTRALIA FICTION FILM COMPANY Melbourne AUSTRALIA
Short List
THE FAB FOUR
TEMPO / TEMPO
LEO BURNETT HONG KONG* HONG KONG LEO BURNETT HONG KONG HONG KONG
* denotes Entrant Company
A03 Healthcare
MOSQUITOES
THAI HEALTH PROMOTION FOUNDATION / THAI HEALTH PROMOTION FOUNDATION
LEO BURNETT Bangkok* THAILAND MUM FILMS Bangkok THAILAND
RX WHEN "AH"
SINSIN PHARMACEUTICAL / SINSIN PATCH RX
McCANN SEOUL* SOUTH KOREA McCANN SEOUL SOUTH KOREA
A DIFFERENT FATHER'S DAY STORY
HI-PRECISION DIAGNOSTIC CENTER, INC. / NON-INVASIVE PATERNITY TEST
DENTSU JAYME SYFU Makati City* THE PHILIPPINES UNITEL STRAIGHT SHOOTERS MEDIA Manila / ENGINE ROOM Manila THE PHILIPPINES
* denotes Entrant Company
A04 Consumer Durables
COMPANY ADVERTISEMENT:PRECISION HAND SPINNER
MINEBEAMITSUMI INC. / HAND SPINNER
DENTSU INC. Tokyo* JAPAN DENTSU CREATIVE X INC. Tokyo JAPAN
GOD OF DOOR
DIERRE DOOR / DIERRE DOOR
ADK TAIWAN Taipei City* CHINESE TAIPEI AOI ASIA BEIJING CHINA
KUNGFU WATER
VATTI / TRINITY HEALTHY DISHWASHER
THE NINE Shanghai* / INSIGHT GROUP Shanghai CHINA THE NINE Shanghai CHINA
Silver Spike
PAANI SE PANGA MAT LO
HAVELLS / WATER PURIFIERS
BBH INDIA Delhi* INDIA
PEP TALK
VIVO / SMART PHONE
BBDO HONG KONG* HONG KONG
FASTRACK - #SHUTTHEFAKEUP
FASTRACK / FASTRACK WATCHES, BAGS, SUNGLASSES, WALLETS, BELTS.
HAPPY mcgarrybowen Bangalore* INDIA
YOU GOTTA BE BONDS
BONDS / BONDS
LEO BURNETT MELBOURNE AUSTRALIA PHOTOPLAY FILMS Sydney* AUSTRALIA
THE QUEENDOM
BONDS / BONDS
LEO BURNETT MELBOURNE AUSTRALIA PHOTOPLAY FILMS Sydney* AUSTRALIA
* denotes Entrant Company
A05 Automotive
RUNNING ART
SYM / SCOOTER & MOTORCYCLE
CREATEGIC Taipei* CHINESE TAIPEI
MIDNIGHT DRIVE
GM KOREA, CHEVROLET / MALIBU
CHEIL WORLDWIDE Seoul* SOUTH KOREA LOVE AND MONEY Seoul SOUTH KOREA
TOUGH CONVERSATIONS
MERCEDES-BENZ VANS / X-CLASS
THE ROYALS Melbourne* / MERCEDES-BENZ VANS Mulgrave AUSTRALIA THE ROYALS Melbourne / WHOOSHKAA Sydney AUSTRALIA
BISON
CHEVROLET / EQUINOX
McCANN SHANGHAI* CHINA
CENTRE OF EVERYTHING
HONDA AUSTRALIA / HONDA BRAND
LEO BURNETT MELBOURNE* AUSTRALIA SCOUNDREL Sydney / THE BUTCHERY Melbourne AUSTRALIA
SQUIRREL
CHEVROLET / EQUINOX
McCANN SHANGHAI* CHINA
* denotes Entrant Company
A06 Retail
EVEN
EVEN / EVEN WIG
BUZZCROW Hiroshima* JAPAN BUZZCROW Hiroshima JAPAN