Title | FATHER-SON |
Brand | COCA COLA |
Product / Service | SHARE A COKE |
Category | A01. Food & Drink |
Entrant | McCANN INDIA Mumbai, INDIA |
Idea Creation | McCANN INDIA Mumbai, INDIA |
Name | Company | Position |
---|---|---|
Kapil Batra | McCann Worlgroup | Creative Head |
Prasoon Joshi | McCann Wordgroup, India | CCO |
Prateek Bhardwaj | McCann Wordgroup, India | National Creative Director |
Vivek Kakkad | Curious Films | Director |
Set up in a train, this film involves a father and a son, and how the father lures his reluctant son with a Coke, to accept his friend request on a social media platform. In the end, the son gives in and succumbs to the refreshing taste of Coke.