Title | #DIVERSITYISSTRENGTH |
Brand | AIG JAPAN HOLDINGS |
Product / Service | AIG |
Category | B11. Consumer Services |
Entrant | AOI PRO. INC. Tokyo, JAPAN |
Idea Creation | TBWA\HAKUHODO INC. Tokyo, JAPAN |
Production | AOI PRO. INC. Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Kazoo Sato | TBWA\HAKUHODO Inc. | Chief Creative Officer |
Takahiro Hosoda | TBWA\HAKUHODO Inc. | Senior Creative Director |
Shuhei Tsuji | TBWA\HAKUHODO Inc. | Creative Director |
Keisuke Shimizu | TBWA\HAKUHODO Inc. | Senior Art Director |
Yosuke Sugioka | TBWA\HAKUHODO Inc. | Art Director |
Kana Takarada | TBWA\HAKUHODO Inc. | Designer |
Peter Souter | TBWA\HAKUHODO Inc. | Copy Writer |
Tomoko Kasugai | TBWA\HAKUHODO Inc. | Copy Writer |
Kei Tominaga | TBWA\HAKUHODO Inc. | Activation Planner |
Hideyuki Kobayashi | TBWA\HAKUHODO Inc. | PR Planner |
Shinri Abe | TBWA\HAKUHODO Inc. | Film Director (Making movie) |
Masa Okazaki | TBWA\HAKUHODO Inc. | Executive Planning Director |
Keita Kawakatsu | TBWA\HAKUHODO Inc. | Strategic Planning Director |
Chigusa Ogasawara | TBWA\HAKUHODO Inc. | Strategic Planning Supervisor |
Yoku Ishida | TBWA\HAKUHODO Inc. | Strategic Planner |
Kei Kaneko | TBWA\HAKUHODO Inc. | Senior Account Director |
Tatsuya Horikoshi | TBWA\HAKUHODO Inc. | Account Director |
Kasumi Shimada | TBWA\HAKUHODO Inc. | Account Supervisor |
Keisuke Egami | TBWA\HAKUHODO Inc. | Account Supervisor |
Mami Konisho | TBWA\HAKUHODO Inc. | Account Supervisor |
Toshihiko Sakurai | SAQULAI,inc | Costume Designer and Producer |
Chika Sai | SAQULAI,inc | Costume Director |
Keisuke Mizusako | AOI Pro. Inc. | Producer |
Masahiro Kawaguchi | AOI Pro. Inc. | Producer |
Hisashi Eto | CluB_A | Director |
Justin Brown | Lux Artists Ltd. | DoP |
Wataru Ito | amana | Producer |
DYSK | DYSK PHOTOGRAPHY LLC | Photographer |
Kazuya Yamazaki | NUSH Incorporated | Designer |
Shinnosuke Arima | EDP graphic works Co.,Ltd. | Motion Graphic Designer |
AIG, in partnership with the New Zealand All Blacks (whom they sponsor), raised their voice to let the whole world know that AIG was and always will be a friend and supporter of the LGBTQ community. As a symbol of this movement, the ""Pride Jersey"" (a jersey top made from a material that is black when normal, but reveals the colors of the rainbow when stretched) and an anthem film were produced, to send a message of diversity and inclusion to the people of Japan and the world; to become one team in the fight against discrimination and prejudice.