Title | A RETIREMENT SPEECH |
Brand | MENNONITE CHRISTIAN HOSPITAL AT HUALIEN |
Product / Service | NEWBORN BABY CARE FUNDRAISING PLAN |
Category | A13. Not-for-profit / Charity |
Entrant | UNITED ADVERTISING Taipei, CHINESE TAIPEI |
Idea Creation | UNITED ADVERTISING Taipei, CHINESE TAIPEI |
Idea Creation 2 | MEDIALAND DIGITAL STRATEGY Taipei, CHINESE TAIPEI |
Production | UNITED ADVERTISING Taipei, CHINESE TAIPEI |
Name | Company | Position |
---|---|---|
Michael Dee | United Communication Group | CCO |
Kiki Chen | Medialand Digital Strategy Limited | Co-Founder |
Shihyen Lee | United Communication Group | ECD |
Iris Wang | Medialand Digital Strategy Limited | Creative Director |
Renee Chang | Medialand Digital Strategy Limited | Creative Director |
One out of 10 newborn babies is preterm. It's very hard for them to survive and they need to depend on life-saving equipment at all time. Our work raised awareness on preterm babies’ conditions and the funds crowed into the hospital helped renewing the life-saving equipment.