| Title | THE ANTI-BULLYING BULLYING VIDEOS |
| Brand | VOICE OF THE CHILDREN |
| Product / Service | VOICE OF THE CHILDREN |
| Category | B13. Not-for-profit / Charity / Government |
| Entrant | LEO BURNETT MALAYSIA Kuala Lumpur, MALAYSIA |
| Idea Creation | LEO BURNETT MALAYSIA Kuala Lumpur, MALAYSIA |
| Production | ANOTHER PLANET Shah Alam, MALAYSIA |
| Name | Company | Position |
|---|---|---|
| James Yap | Leo Burnett Malaysia | Creative Director |
| Jaz Lee | Leo Burnett Malaysia | Creative Group Head |
| Jennifer Hendroff | Leo Burnett Malaysia | Head of AV & Digital Content |
| Syed Madnuh | Another Planet Films Sdn Bhd | Film Director |
Videos of kids getting bullied going viral on our social media. We’ve all seen it. We’ve all shared it. This video hijacks these infamous bullying videos and turns them into an anti-bullying message as the helpless victim teaches viewers how to help beyond likes and shares.