Spikes Asia 2023

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Title Brand Product / Service	Entrant Company	Location	Production Company	Location	Award
D01 Curation of Data
TRAVEL ZODIAC CATHAY PACIFIC AIRWAYS CATHAY PACIFIC AIRWAYS	McCANN HONG KONG	HONG KONG
D02 Data Storytelling
REDEFINING DISTANCE NTT DOCOMO, INC. NTT DOCOMO 5G MOBILE NETWORK TECHNOLOGY	DENTSU INC. Tokyo	JAPAN	ELEVENPLAY Tokyo RHIZOMATIKS Tokyo P.I.C.S Tokyo DENTSU TEC Tokyo	JAPAN
EXPERIMENT FOR THE SMART TENCENT TENCENT	TENCENT Shenzhen	CHINA	FEATURE WORKS Shanghai MAGIC PAINT ADVERTISING Guangzhou	CHINA
PROJECT REVOICE THE ALS ASSOCIATION PROJECT REVOICE	BWM DENTSU Sydney	AUSTRALIA	LYREBIRD Montreal FINCH Sydney NAKATOMI Sydney RUMBLE STUDIOS Sydney	CANADA AUSTRALIA	Short List
YEAR WITH UBER UBER YEAR WITH UBER	R/GA SINGAPORE	SINGAPORE	R/GA SINGAPORE	SINGAPORE
FRAGRANT MEMORIES FLOWER GIFT LES MILLE FEUILLES DE LIBERTE LES MILLE FEUILLES DE LIBERTE	DENTSU ISOBAR Tokyo	JAPAN
BONS-AI TDK CORPORATE	ADK Tokyo	JAPAN	CEREVO Tokyo IDEALUMP Tokyo ADK ARTS Tokyo	JAPAN
ANTICIPATING HUNGRY MOMENTS MCDONALD'S HONG KONG MCDELIVERY	OMD HONG KONG Hong Kong	HONG KONG	OMD HONG KONG Hong Kong	HONG KONG
A RETURN JOURNEY THROUGH SCENT CATHAY PACIFIC AIR TRAVEL	McCANN SYDNEY	AUSTRALIA	McCANN SYDNEY	AUSTRALIA
THE NUMBERS GAME TELSTRA TELSTRA	R/GA SYDNEY	AUSTRALIA
AUTOADS CARSALES.COM.AU ONLINE AUTOMOTIVE CLASSIFIEDS	CHE PROXIMITY Melbourne	AUSTRALIA	CHE PROXIMITY Melbourne GUILTY CONTENT Melbourne	AUSTRALIA	Bronze
AO SMITH - WOMEN'S HISTORY MONTH AO SMITH WATER PURIFIERS	DIGITAS Mumbai	INDIA	DIGITAS Mumbai	INDIA
SOUNDS OF PROGRESS NEDA (NATIONAL ECONOMIC AND DEVELOPMENT AUTHORITY) GROWTH OF PHILIPPINE ECONOMY	LOUDBOX STUDIOS Makati City	THE PHILIPPINES	LOUDBOX STUDIOS Makati City	THE PHILIPPINES
D03 Data Visualisation
MAKE IT METAL SONY MUSIC LABELS (JAPAN) INC. CROSSFAITH (MUSIC ARTISTS)	OGILVY JAPAN Tokyo	JAPAN
THE TANGIBLE MANNER ALL NIPPON AIRWAYS IS JAPAN COOL? DOU	ENJIN Tokyo	JAPAN	BIRDMAN Tokyo	JAPAN
HEART SIGNATURE MITSUFUJI CORPORATION HAMON	DENTSU INC. Tokyo	JAPAN	AID-DCC Osaka TAIYO KIKAKU Tokyo J.C. SPARK Tokyo	JAPAN
DUSTSEE SEOUL METROPOLITAN GOVERNMENT PUBLIC HEALTH AND SAFETY AWARENESS	CHEIL WORLDWIDE Seoul	SOUTH KOREA	IM FINE Seoul SOMEDAY SPRING Seoul ORANGE CODE SOUND FACTORY Seoul FAT BOY Seoul FIREWORKS Seoul	SOUTH KOREA	Short List
STAR CHORUS STAR FLYER INC. CORPORATE	HAKUHODO INC. Tokyo	JAPAN	TAIYO KIKAKU Tokyo INVISIBLE DESIGNS LAB Tokyo	JAPAN
DIGI "CYBERSAFE" DIGI TELECOMMUNICATIONS SDN BHD TELECOMMUNICATIONS	NAGA DDB TRIBAL Petaling Jaya	MALAYSIA	NAGA DDB TRIBAL Petaling Jaya	MALAYSIA
THE NUMBERS GAME TELSTRA TELSTRA	R/GA SYDNEY	AUSTRALIA
HEARPRINT COCHLEAR COCHLEAR HEARING IMPLANTS	CHE PROXIMITY Melbourne	AUSTRALIA	CHE PROXIMITY Melbourne REVOLVER/WILL O'ROURKE Sydney NOISE INTERNATIONAL Sydney	AUSTRALIA
INFINITE FUTURES UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE	McCANN MELBOURNE	AUSTRALIA	McCANN MELBOURNE	AUSTRALIA	Silver
CREATIVE FLOW_ER FUJI XEROX CO., LTD. CORPORATE	McCANN TOKYO	JAPAN	PARAGON Tokyo LITTLESOFTWARE INC. Tokyo	JAPAN
E01 AR, VR & Mixed Reality
BOCCIA RULER JAPAN BOCCIA ASSOCIATION BOCCIA RULER	DENTSU INC. Tokyo	JAPAN	ANNO LAB Fukuoka QONCEPT Tokyo	JAPAN
JAPAN – INTERACTIVE VISION JAPAN NATIONAL TOURISM ORGANIZATION VISIT JAPAN	ENJIN Tokyo	JAPAN	KAYAC Kanagawa	JAPAN
AUDI MR EXPERIENCE AUDI KOREA AUDI KOREA	AUDI KOREA Seoul	SOUTH KOREA
VR DIGITAL PUPPETRY MELBOURNE INTERNATIONAL FILM FESTIVAL MELBOURNE INTERNATIONAL FILM FESTIVAL	McCANN MELBOURNE	AUSTRALIA	McCANN MELBOURNE	AUSTRALIA
E02 Innovative Use of Technology
REDEFINING DISTANCE NTT DOCOMO, INC. NTT DOCOMO 5G MOBILE NETWORK TECHNOLOGY	DENTSU INC. Tokyo	JAPAN	ELEVENPLAY Tokyo RHIZOMATIKS Tokyo P.I.C.S Tokyo DENTSU TEC Tokyo	JAPAN
MAKE IT METAL SONY MUSIC LABELS (JAPAN) INC. CROSSFAITH (MUSIC ARTISTS)	OGILVY JAPAN Tokyo	JAPAN
SAFETY SPOKES EYES, JAPAN CO. LTD. FUKUSHIMA WHEELS	OGILVY JAPAN Tokyo	JAPAN
SELFIESTIX MARS NZ PEDIGREE DENTASTIX	COLENSO BBDO Auckland	NEW ZEALAND	FINCH Auckland FRANKLIN RD Auckland	NEW ZEALAND	Short List
HOUSE OF EMOTIONS INTEL AI	OGILVY BEIJING	CHINA	INTEL INSIDE AGENCY San Francisco RADICAL MEDIA New York THE MISSION STUDIO Los Angeles	USA
CHATTY SCHOOL BUS HYUNDAI MOTOR COMPANY HYUNDAI PR	HYUNDAI MOTOR COMPANY Seoul	SOUTH KOREA	PLANIT PRODUCTION Seoul TRUMAKUS Seoul ELIOT Seoul DR. HOOK Seoul	SOUTH KOREA	Bronze
PROJECT REVOICE THE ALS ASSOCIATION PROJECT REVOICE	BWM DENTSU Sydney	AUSTRALIA	LYREBIRD Montreal FINCH Sydney NAKATOMI Sydney RUMBLE STUDIOS Sydney	CANADA AUSTRALIA	Bronze
MAN ON THE CURTAIN LEOPALACE21 CORPORATION MAN ON THE CURTAIN	DENTSU INC. Tokyo	JAPAN	DENTSU INC. Tokyo	JAPAN
RE:SCAM NETSAFE CYBER SECURITY	DDB NEW ZEALAND Auckland	NEW ZEALAND	DDB NEW ZEALAND Auckland	NEW ZEALAND
FRAGRANT MEMORIES FLOWER GIFT LES MILLE FEUILLES DE LIBERTE LES MILLE FEUILLES DE LIBERTE	DENTSU ISOBAR Tokyo	JAPAN
KFC – AWAKEN HISTORY WITH TECHNOLOGY KFC KFC X NATIONAL MUSEUM OF CHINA	ISOBAR CHINA GROUP Shanghai	CHINA	ISOBAR CHINA GROUP Shanghai	CHINA
XIAOAI NESTLE NESTLÉ XIAOAI	OGILVY BEIJING	CHINA	OGILVY BEIJING	CHINA
SPARC \| DELIVERING THE PERFECT PAGE FOR ECOMMERCE REVLON SPARC DIGITAL SHELF ANALYTICS	MEDIACOM Sydney	AUSTRALIA
LIFELINELUNCHBOX HAKUHODO I-STUDIO LIFELINELUNCHBOX	HAKUHODO I-STUDIO Tokyo	JAPAN	HAKUHODO I-STUDIO Tokyo TAIYO KIKAKU Tokyo	JAPAN
HEARPRINT COCHLEAR COCHLEAR HEARING IMPLANTS	CHE PROXIMITY Melbourne	AUSTRALIA	CHE PROXIMITY Melbourne REVOLVER/WILL O'ROURKE Sydney NOISE INTERNATIONAL Sydney	AUSTRALIA	Short List
MASH UP BONDS YOUTH WOMENS UNDERWEAR	HANNES AUSTRALIA (BONDS) Melbourne	AUSTRALIA	BIG ACTIVE London	UNITED KINGDOM
HYPER COURT NIKE NIKE	MEDIAMONKS Amsterdam	THE NETHERLANDS	MEDIAMONKS Amsterdam	THE NETHERLANDS
CREATIVE FLOW_ER FUJI XEROX CO., LTD. CORPORATE	McCANN TOKYO	JAPAN	PARAGON Tokyo LITTLESOFTWARE INC. Tokyo	JAPAN
HOPE PAGE UNICEF UNICEF HOPE PAGE	VML Sydney	AUSTRALIA			Short List
REXBOT EDUCATES INDIAN YOUTH ON HEALTHY SEX RECKITT BENCKISER DUREX	INTERACTIVE AVENUES Gurgaon	INDIA	INTERACTIVE AVENUES Gurgaon	INDIA
E03 Technological Achievement in Digital Craft
REDEFINING DISTANCE NTT DOCOMO, INC. NTT DOCOMO 5G MOBILE NETWORK TECHNOLOGY	DENTSU INC. Tokyo	JAPAN	ELEVENPLAY Tokyo RHIZOMATIKS Tokyo P.I.C.S Tokyo DENTSU TEC Tokyo	JAPAN
SELFIESTIX MARS NZ PEDIGREE DENTASTIX	COLENSO BBDO Auckland	NEW ZEALAND	FINCH Auckland FRANKLIN RD Auckland	NEW ZEALAND
OBSESSION FOR SMOOTHNESS DOUBLE A DOUBLE A	SIX INC. Tokyo	JAPAN	AOI PRO. INC. Tokyo	JAPAN	Grand Prix

D01 Curation of Data
TRAVEL ZODIAC
CATHAY PACIFIC AIRWAYS / CATHAY PACIFIC AIRWAYS

McCANN HONG KONG

HONG KONG

D02 Data Storytelling
REDEFINING DISTANCE
NTT DOCOMO, INC. / NTT DOCOMO 5G MOBILE NETWORK TECHNOLOGY

DENTSU INC. Tokyo

JAPAN

ELEVENPLAY
Tokyo
RHIZOMATIKS
Tokyo
P.I.C.S
Tokyo
DENTSU TEC
Tokyo

JAPAN
EXPERIMENT FOR THE SMART
TENCENT / TENCENT

TENCENT Shenzhen

CHINA

FEATURE WORKS
Shanghai
MAGIC PAINT ADVERTISING
Guangzhou

CHINA
PROJECT REVOICE
THE ALS ASSOCIATION / PROJECT REVOICE

BWM DENTSU Sydney

AUSTRALIA

LYREBIRD
Montreal
FINCH
Sydney
NAKATOMI
Sydney
RUMBLE STUDIOS
Sydney

CANADA
AUSTRALIA

Short List
YEAR WITH UBER
UBER / YEAR WITH UBER

R/GA SINGAPORE

SINGAPORE

R/GA SINGAPORE

SINGAPORE
FRAGRANT MEMORIES FLOWER GIFT
LES MILLE FEUILLES DE LIBERTE / LES MILLE FEUILLES DE LIBERTE

DENTSU ISOBAR Tokyo

JAPAN
BONS-AI
TDK / CORPORATE

ADK Tokyo

JAPAN

CEREVO
Tokyo
IDEALUMP
Tokyo
ADK ARTS
Tokyo

JAPAN
ANTICIPATING HUNGRY MOMENTS
MCDONALD'S HONG KONG / MCDELIVERY

OMD HONG KONG Hong Kong

HONG KONG

OMD HONG KONG
Hong Kong

HONG KONG
A RETURN JOURNEY THROUGH SCENT
CATHAY PACIFIC / AIR TRAVEL

McCANN SYDNEY

AUSTRALIA

McCANN SYDNEY

AUSTRALIA
THE NUMBERS GAME
TELSTRA / TELSTRA

R/GA SYDNEY

AUSTRALIA
AUTOADS
CARSALES.COM.AU / ONLINE AUTOMOTIVE CLASSIFIEDS

CHE PROXIMITY Melbourne

AUSTRALIA

CHE PROXIMITY
Melbourne
GUILTY CONTENT
Melbourne

AUSTRALIA

Bronze
AO SMITH - WOMEN'S HISTORY MONTH
AO SMITH / WATER PURIFIERS

DIGITAS Mumbai

INDIA

DIGITAS
Mumbai

INDIA
SOUNDS OF PROGRESS
NEDA (NATIONAL ECONOMIC AND DEVELOPMENT AUTHORITY) / GROWTH OF PHILIPPINE ECONOMY

LOUDBOX STUDIOS Makati City

THE PHILIPPINES

LOUDBOX STUDIOS
Makati City

THE PHILIPPINES