HISTORY OF THE INTERNET

TitleHISTORY OF THE INTERNET
BrandYAHOO JAPAN CORPORATION
Product / ServiceYAHOO! JAPAN
CategoryA04. Digital Image Design
EntrantBIRDMAN Tokyo, JAPAN
Idea Creation BIRDMAN Tokyo, JAPAN
Idea Creation 2 YAHOO JAPAN CORPORATION Tokyo, JAPAN
Idea Creation 3 DENTSU INC. Tokyo, JAPAN
Media Placement YAHOO JAPAN CORPORATION Tokyo, JAPAN
PR YAHOO JAPAN CORPORATION Tokyo, JAPAN
Production BIRDMAN Tokyo, JAPAN
Production 2 DENTSU INC. Tokyo, JAPAN
Production 3 AMANA Tokyo, JAPAN
Production 4 TAKI CORPORATION Tokyo, JAPAN
Production 5 JET STUDIO Tokyo, JAPAN

Credits

Name Company Position
Kazunori Kawagoshi Dentsu Inc. Art Director / Planner
Shinya Uchida Yahoo Japan Corporation Creative Director
Yoko Wake Yahoo Japan Corporation Producer
Jun Watanabe Yahoo Japan Corporation Producer
Katsuya Fujisaki Yahoo Japan Corporation Creative Producer
Takayuki Nagai BIRDMAN Creative Director
Naoya Oka Yahoo Japan Corporation Web Director
Takuro Ito BIRDMAN Director
Shudai Matsumoto BIRDMAN Technical Director / Front-End Engineer
Satoshi Tanahara Yahoo Japan Corporation Creative Technologist
Shunpei Torii BIRDMAN Front-End Engineer
Satoshi Kohno Dentsu Inc. Art Director
Mio Ueda Dentsu Inc. Art Director
Ryotaro Nakano BIRDMAN Art Director / Designer
Yoshifumi Uemi amana inc. 3DCG Director
Kazuyo Maruoka amana inc. 3DCG Director
Hayato Satomi amana inc. Graphic & 3DCG Producer
Yuta Yamada BIRDMAN CG & Motion Designer
Sho Kakazu BIRDMAN CG & Motion Designer
Seiya Endoh TAKI corporation Graphic Producer
Noriyuki Komuro TAKI corporation Graphic Producer
Kiyoshi Imafuji TAKI corporation Graphic Designer
Rieko Matsusaka TAKI corporation Graphic Designer
Kotaro Yoneyama TAKI corporation Graphic Designer
Yoko Kosins BIRDMAN Project Manager
Keisuke Yokota BIRDMAN Project Manager
Shinya Nakagawa amana inc. Movie Editor
Erina Kayumi Yahoo Japan Corporation PR Director

The Campaign

The target for this project were all of Japan’s Internet users. Stemmed from the concept that the Internet is a grand piece of art created by mankind, 1,478 remarkable events from 1969 to 2018 were designed in 3D models to create a “3D Sculpture Tower” in the form of a website. 

Creative Execution

To create a flawless website with all 1,478 selected events as 3D models, the statue embodies a low-polygon design, resulting in a new fresh look. The neutral texture selected creates a natural feel, but the website itself is filled with so much content it walks on the absolute limit of a website, therefore creating a new experience rich website that is not usually seen in websites using 3D models. Users can climb up and down the tower and spin it around, allowing all 360 degrees to be viewed. Each model can be clicked on to show details of that event as well as shared on social media. 

Links
Website URL