Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
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Title Brand Product / Service Entrant Company Location Award
D05 Co-Creation & User Generated Content
CO-CREATE OUR AI GIRL
BANDAI NAMCO ENTERTAINMENT INC.
SWORD ART ONLINE: HOLLOW REALIZATION 		DENTSU INC. Tokyo JAPAN
MY GAOKAO PASS
MCDONALD’S (CHINA)
CRISPY CHICKEN MCMUFFIN 		PROXIMITY CHINA Shanghai CHINA
E01 Launch / Re-launch
CHILD REPLACEMENT PROGRAMME
PEDIGREE
DOG ADOPTION 		COLENSO BBDO Auckland NEW ZEALAND
Short List
THE SINGLETON VIRTUAL REALITY TASTING EXPERIENCE
DIAGEO
THE SINGLETON SINGLE MALT SCOTCH WHISKY 		UNTITLED PROJECT Singapore SINGAPORE
GIRLS BREAK UP ICE CREAM
NEON
NEONTV.CO.NZ 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
ADIDAS ODDS
ADIDAS
ADIDAS SHOE 		TAPROOT DENTSU Mumbai INDIA
Bronze
GIVE REGISTRY
MYER
NA 		CLEMENGER BBDO MELBOURNE AUSTRALIA
PRAWN OUTBACK
LION AUSTRALIA
LIQUOR 		OCTAGON Singapore SINGAPORE
E02 Sponsorship & Partnership
THE THREE FINGERS
ADIDAS
2016 OLYMPICS 		TBWA\SHANGHAI CHINA
#BEATME
UN WOMEN
ANTI-DOMESTIC VIOLENCE AWARENESS 		BBDO PAKISTAN Lahore PAKISTAN
Short List
FORZA HORIZON 3 “JOHN COOPER WORKS”
MICROSOFT JAPAN COMPANY
FORZA HORIZON 3 		WUNDERMAN INTERNATIONAL Tokyo JAPAN
SAVE OUR SCALPS / HEADGEAR-COVER PLAN
UNILEVER
CLEAR SHAMPOO 		ADK Tokyo JAPAN
THE BREAST CANCER SCREENINGS
SKY TELEVISION NEW ZEALAND
RIALTO CHANNEL 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
MINI LEGENDS
NATIONAL AUSTRALIA BANK (NAB)
NATIONAL AUSTRALIA BANK (NAB) 		CLEMENGER BBDO MELBOURNE AUSTRALIA
HOW TO UNLOCK BIG IDEAS VIA HOLOGRAM?
ADITYA BIRLA GROUP
CORPORATE 		TONIC MEDIA DIGITAL Mumbai INDIA
ANZ #HOLDTIGHT
ANZ
ANZ BANK 		TBWA\MELBOURNE AUSTRALIA
Short List
FERRERO GOLDEN COUTURE
FERRERO ASIA LTD
FERRERO ROCHER 		PHD Hong Kong HONG KONG
F01 Integrated Campaign led by Promo & Activation
THE BEER THAT SAYS THANK YOU
BUDWEISER CHINA
BUDWEISER BEER 		ANOMALY Shanghai CHINA
THINK DIFFICULT CAMPAIGN
MINISTRY OF ENVIRONMENT, REPUBLIC OF KOREA
PUBLIC SERVICE 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
MADE POSSIBLE BY MELBOURNE
UNIVERSITY OF MELBOURNE
UNIVERSITY OF MELBOURNE RESEARCH 		McCANN MELBOURNE AUSTRALIA
Bronze
THE GOOD LIBRARY PROJECT
THE STANDARD CHARTERED BANK KOREA
THE STANDARD CHARTERED BANK KOREA 		TBWA\KOREA Seoul SOUTH KOREA
Short List
CITY-PROOF YOUR SKIN
JOHNSON & JOHNSON (NEUTROGENA)
NEUTROGENA HYDRO BOOST WATER GEL 		DDB GROUP SINGAPORE SINGAPORE
RELEASE THE PRESSURE
PEPSICO
MIRINDA 		BBDO INDIA Gurgaon INDIA
1001 NIGHTS-2
TAOBAO(CHINA) SOFTWARE CO., LTD.
TAOBAO 		TAOBAO.COM Hangzhou CHINA
JOHNSON & JOHNSON VISION - EYE CARE DAY
JOHNSON & JOHNSON VISION
ACUVUE CONTACT LENSES 		McCANN SHANGHAI CHINA
#THINGSDONTJUDGE (INTEGRATED)
EBAY INDIA
E-COMMERCE 		BBDO INDIA Mumbai INDIA
#KINDNESSISCASHLESS (INTEGRATED)
VISA INDIA
VISA DEBIT 		BBDO INDIA Mumbai INDIA
#EVERYONE'S CHARACTER BOTTLE
COCA-COLA, (JAPAN) COMPANY, LIMITED
FANTA 		HAKUHODO INC. Tokyo JAPAN
LUX GOLDEN ROSE AWARDS
HINDUSTAN UNILEVER
SOAP 		MINDSHARE Mumbai INDIA
F02 Low Budget / High Impact Campaign
THE IMMUNITY CHARM
MINISTRY OF PUBLIC HEALTH, AFGHANISTAN
ANALOGUE WEARABLE 		McCANN INDIA Mumbai INDIA
Short List
REPIZZA
XINTIANDI SHANGHAI
XINTIANDI SHANGHAI 		BEIJING DENTSU ADVERTISING CO., LTD CHINA
#MYREALCAREERLINE
THE WOMEN'S FOUNDATION LIMITED
THE WOMEN'S FOUNDATION 		J. WALTER THOMPSON HONG KONG HONG KONG
RUDOLPH EXPRESS
DOMINO'S PIZZA
PIZZA DELIVERY 		MOMENTUM JAPAN Tokyo JAPAN
THINK DIFFICULT CAMPAIGN
MINISTRY OF ENVIRONMENT, REPUBLIC OF KOREA
PUBLIC SERVICE 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
#BEATME
UN WOMEN
ANTI-DOMESTIC VIOLENCE AWARENESS 		BBDO PAKISTAN Lahore PAKISTAN
Short List
THE EDIBLE BUSINESS CARD
SAGA CITY
SAGA NORI (SEAWEED) / CITY PROMOTION 		GEOMETRY GLOBAL Tokyo JAPAN
Short List
LIVE FOREVER
HP SINGAPORE
HP SPROCKET 		GOODSTUPH Singapore SINGAPORE
AUSTRALIANS FOR UNDERWOOD
NETFLIX
HOUSE OF CARDS - NETFLIX 		URBAN Sydney AUSTRALIA
2-SECOND RIDDLE TRAILER
NOW TV
NOW TV OVERALL BRANDING 		HAVAS HONG KONG HONG KONG
THE HAPPIEST CLOSING DOWN
JAPAN PARK&RESORT
AMUSEMENT PARK SPACE WORLD 		HAKUHODO INC. Tokyo JAPAN
ALL-STAR RESTAURANT
VOLVO CAR JAPAN LIMITED
XC90 EXCELLENCE 		DENTSU INC. Tokyo JAPAN
ELECTION IN THE DARK
YAHOO JAPAN CORPORATION
WEBSERVICE 		DENTSU INC. Tokyo JAPAN
TRESEMME THE RUNWAY
UNILEVER
TRESEMME/PERSONAL CARE 		MINDSHARE Jakarta INDONESIA
SIMCITY BUILDIT SCHOOL OF POLITICS
ELECTRONIC ARTS K.K.
SIMCITY BUILDIT 		DENTSU INC. Tokyo JAPAN