Winners & Shortlists
Grand Prix
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Silver
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Shortlist
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Title Brand Product / Service Entrant Company Location Award
A01 Fast Moving Consumer Goods
SAVE OUR SCALPS / HEADGEAR-COVER PLAN
UNILEVER
CLEAR SHAMPOO 		ADK Tokyo JAPAN
DB EXPORT BEER BOTTLE SAND
DB BREWERIES
DB EXPORT 		COLENSO BBDO Auckland NEW ZEALAND
Short List
DETTOL GERMBURSTERS
RECKITT BENCKISER
DETTOL HANDWASH 		McCANN INDIA Mumbai INDIA
FERRERO GOLDEN COUTURE
FERRERO ASIA LTD
FERRERO ROCHER 		PHD Hong Kong HONG KONG
GOLDEN GAYTIME CRUMB SHED
STREETS ICE CREAM (UNILEVER AUSTRALIA)
GAYTIME 		MANGO Sydney AUSTRALIA
GO GO TEA "I MISS YOU I WANT TO WARM YOU UP."
KIRIN BEVERAGE COMPANY,LIMITED
GOGO-NO-KOCHA 		DENTSU INC. Tokyo JAPAN
TRUE NORTH
CARLTON & UNITED BREWERIES
GREAT NORTHERN BREWING CO. 		MEDIACOM Sydney AUSTRALIA
SLOW BUTTON
KIRIN
GREEN LABEL 		DENTSU INC. Tokyo JAPAN
THE LONG-LASTING UNIFORM
I.P. TRADING
HYGIENE 		BBDO BANGKOK THAILAND
Short List
PRAWN OUTBACK
LION AUSTRALIA
LIQUOR 		OCTAGON Singapore SINGAPORE
100 MILLION PACKS FOR EDUCATING 20 MILLION GIRLS
NESTLE INDIA
MAGGI, KIT KAT, NESCAFE 		FAMOUS INNOVATIONS Mumbai INDIA
RELEASE THE PRESSURE
PEPSICO
MIRINDA 		BBDO INDIA Gurgaon INDIA
OREO MUSIC BOX SPECIAL PACKAGING
MONDELEZ INTERNATIONAL
OREO 		VML Shanghai CHINA
ROMEO & JULIET IN A DIFFERENT LIGHT
PHILIPS
PHILIPS HUE 		IRIS WORLDWIDE Singapore SINGAPORE
SCHICK WINNING RESUME
SCHICK JAPAN K.K.
SCHICK HYDRO5 PREMIUM 		J. WALTER THOMPSON JAPAN Tokyo JAPAN
THE SO LAID-BACK BENCH
LOTTE ICE CREAM CO., LTD.
SO 		DENTSU INC. Tokyo JAPAN
LUX GOLDEN ROSE AWARDS
HINDUSTAN UNILEVER
SOAP 		MINDSHARE Mumbai INDIA
A02 Durable Consumer Goods
THE PERSONALISED RING BOX THAT'LL GET YOU A YES
CARATLANE - A TANISHQ PARTNERSHIP
CARATLANE'S SPECIAL EDITION ENGAGEMENT RINGS 		FAMOUS INNOVATIONS Mumbai INDIA
HEAT TECH WINDOW
UNIQLO
HEAT TECH 		CHEIL WORLDWIDE Seoul SOUTH KOREA
Bronze
LIVE FOREVER
HP SINGAPORE
HP SPROCKET 		GOODSTUPH Singapore SINGAPORE
SOUND IN SILENCE
INTEL
HYPER-SENSE MUSIC SHIRT 		mcgarrybowen Shanghai CHINA
KEY MISSION 360
NIKON, TRAVEL NEW ZEALAND
NIKON CAMERA 		FACEBOOK CREATIVE SHOP Auckland NEW ZEALAND
60 SECOND WINTER
ADIDAS
WINTER SPORTS JACKET 		TBWA\HONG KONG HONG KONG
A03 Cars & Automotive Products & Services
BUICK VELITE 5 LIFEZONE
SAIC GENERAL MOTOS
BUICK VELITE 5 		MULLENLOWE CHINA Shanghai CHINA
THE GOOD CAR MARKET
CHO TOT CO., LTD.
CHO TOT XE 		THE PURPOSE GROUP Ho Chi Minh City VIETNAM
TAIWAN TRUE COLOR
FORD MOTOR COMPANY
NEW FORD KUGA 		J. WALTER THOMPSON TAIWAN Taipei City CHINESE TAIPEI
PROPILOT CHAIR
NISSAN MOTOR CO.,LTD.
PROPILOT 		TBWA\HAKUHODO Tokyo JAPAN
ALL-STAR RESTAURANT
VOLVO CAR JAPAN LIMITED
XC90 EXCELLENCE 		DENTSU INC. Tokyo JAPAN
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
ALL-YOU-CAN’T-EAT
FOOD PASSION
BAR-B-Q PLAZA RESTAURANTS 		GREYNJ UNITED Bangkok THAILAND
TRAVEL WITH PARENTS
CHINA AIRLINES
BRANDING 		LEO BURNETT TAIWAN Taipei CHINESE TAIPEI
LIFE PUMP
SAMSUNG C&T CORPORATION EVERLAND CARIBBEAN BAY
CARIBBEAN BAY WATER PARK 		CHEIL WORLDWIDE Seoul SOUTH KOREA
Short List
PXMART HUNGRY GHOST FESTIVAL
PXMART
CHAIN STORE 		OGILVY & MATHER Taipei City CHINESE TAIPEI
PXMART FASHION BAG COLLECTION
PXMART
CHAIN STORE 		OGILVY & MATHER Taipei City CHINESE TAIPEI
PITCHING FRENCH FILMS TO HOLLYWOOD
ALLIANCE FRANÇAISE DE SINGAPOUR
CINE-CLUB 		ALLIANCE FRANçAISE DE SINGAPOUR Singapore SINGAPORE
Silver
MY GAOKAO PASS
MCDONALD’S (CHINA)
CRISPY CHICKEN MCMUFFIN 		PROXIMITY CHINA Shanghai CHINA
ALL IN ONE
ALIBABA
FILM 		FRED & FARID SHANGHAI CHINA
BREKK-E-TAG
HUNGRY JACK'S
HUNGRY JACK’S BREKK-E-TAG 		CLEMENGER BBDO SYDNEY AUSTRALIA
Short List
THE ALDI FASHION SHOW
ALDI
INTERNATIONAL GROCERY RETAILER 		OGILVY & MATHER SHANGHAI CHINA
JETSTAR'S BIG BOOK SWAP
JETSTAR ASIA
JETSTAR ASIA 		AKA ASIA Singapore SINGAPORE
#3BITESCHALLENGE
MCDONALD'S MALAYSIA
MCDONALD'S 		LEO BURNETT Kuala Lumpur MALAYSIA
MCDONALD'S NIGHT MENU
MCDONALD'S
MCDONALD'S 24 HOURS 		TBWA\THAILAND Bangkok THAILAND
1001 NIGHTS-2
TAOBAO(CHINA) SOFTWARE CO., LTD.
TAOBAO 		TAOBAO.COM Hangzhou CHINA
PLANAYSIUM
YMCA
YMCA VICTORIA HEALTH SERVICES AND FACILITIES 		McCANN MELBOURNE AUSTRALIA
A05 Media & Publications
EMERGENCY COLLECTIBLES
KOBE SHIMBUN
DISASTER PREVENTION 		DENTSU INC. Tokyo JAPAN
Bronze
GIRLS BREAK UP ICE CREAM
NEON
NEONTV.CO.NZ 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
PENGUIN FROZEN STORYBOOK
PENGUIN BOOKS
PENGUIN FROZEN STORYBOOK 		TBWA\SHANGHAI CHINA
SIMCITY BUILDIT SCHOOL OF POLITICS
ELECTRONIC ARTS K.K.
SIMCITY BUILDIT 		DENTSU INC. Tokyo JAPAN
A06 Financial Products & Services, Commercial Public Services, B2B Products & Services
ANZ #HOLDTIGHT
ANZ
ANZ BANK 		TBWA\MELBOURNE AUSTRALIA
Bronze
A 'FINE' WAY TO SAVE
BUDGET DIRECT INSURANCE
BUDGET DIRECT CAR INSURANCE 		COHORT COMMUNICATIONS Singapore SINGAPORE
SWEET CHANGE
PAYTM
PAYTM WALLET 		McCANN INDIA Mumbai INDIA