| Title | CURV CHALLENGE |
| Brand | SAMSONITE KOREA LIMITED |
| Product / Service | SAMSONITE CURV |
| Category | C01. Viral Film |
| Entrant | INNOCEAN WORLDWIDE Seoul, SOUTH KOREA |
| Idea Creation | INNOCEAN WORLDWIDE Seoul, SOUTH KOREA |
| Media Placement | INNOCEAN WORLDWIDE Seoul, SOUTH KOREA |
| PR | INNOCEAN WORLDWIDE Seoul, SOUTH KOREA |
| Production | WALKING IN MIND Seoul, SOUTH KOREA |
| Production 2 | EARLYHIGH Seoul, SOUTH KOREA |
| Additional Company | VIXEN STUDIO Seoul, SOUTH KOREA |
| Additional Company 2 | DR. HOOK Seoul, SOUTH KOREA |
| Name | Company | Position |
|---|---|---|
| JEREMY CRAIGEN | INNOCEAN Worldwide | Chief Creative Officer |
| Jung-a Kim | INNOCEAN Worldwide | Executive Creative Director |
| SUNG KYU LEE | INNOCEAN Worldwide | Creative Director |
| YOON JU LEE | INNOCEAN Worldwide | Copywriter |
| TAE WHAN LEE | INNOCEAN Worldwide | Art Director |
| MI JI LEE | INNOCEAN Worldwide | Copywriter |
| JEONG GONE KANG | INNOCEAN Worldwide | Art Director |
| CHAN HO PARK | INNOCEAN Worldwide | Art Director |
| YOO ONE JUNG | INNOCEAN Worldwide | Copywriter |
| JOON SOO CHOI | INNOCEAN Worldwide | Executive Director |
| JU HYUNG YOON | INNOCEAN Worldwide | Account Director |
| JONG HYUN NAM | INNOCEAN Worldwide | Account Manager |
| JAE YEOUN KIM | INNOCEAN Worldwide | Account Executive |
| HEE JEONG KIM | Samsonite Korea Limited | Marketing Director |
| JI WON CHOI | Samsonite Korea Limited | Marketing Communication Manager |
| HWA WON JEONG | Samsonite Korea Limited | Marketing Communication Specialist |
| YUN JEONG KIM | Samsonite Korea Limited | Marketing Communication Coordinator |
| MIN GYU SONG | Earlyhigh | Director |
| UN GU KANG | Earlyhigh | Assistant Director |
| CHUNG SUB KIM | Walking in mind | Executive Producer |
| MIN HYUK YANG | Walking in mind | Producer |
| KWANG SEO KIM | Vixen | Editor |
| HEE YOUNG CHUN | Vixen | Assistant Editor |
| NAM YOON PARK | Vixen | Visual Effect Creator |
| KYONG HO PARK | Vixen | 3D Artist |
| BONG GUN JANG | Dr.HOOK | Sound Engineer |
A free-fall test was conducted to prove and promote its light and durability. The super-light carrier was taken up in the air with balloons, and was dropped after it hit the target altitude to introduce its innovative new material.