| Title | CHA-LI-WON PRESENTS A DAY IN THE OFFICE |
| Brand | UNI PRESENT |
| Product / Service | UNI CHA-LI-WON TEA DRINKS |
| Category | C03. Screens & Events |
| Entrant | ADK TAIWAN Taipei City, CHINESE TAIPEI |
| Idea Creation | ADK TAIWAN Taipei City, CHINESE TAIPEI |
| Production | INNOVATE FILMS Taipei City, CHINESE TAIPEI |
| Name | Company | Position |
|---|---|---|
| Richard Yu | ADK TAIWAN | Chief Creative Officer |
| Lion Tsai | ADK TAIWAN | Group Creative Director |
| Morning Yu | ADK TAIWAN | Copywriter |
| Vivi Ro | ADK TAIWAN | Copywriter |
| Jojo Hsu | ADK TAIWAN | Art Director |
| Jacky Hsu | ADK TAIWAN | Art Director |
| Ronny Hsu | Free | Director |
| Ivy Lien | ADK TAIWAN | Agency Producer |
Cha-Li-Won Tea Drink launched a new series packaging - 15 versions of “dream bottle”, with a topic sentence re-defining the office life on the packaging. We chose 5 topics from the packaging series, CLOCKING-IN, PANTRY, COLLEAGUES, LATE FOR WORK and SALARY to create a fantasy drama happened in the office, with an expression of exaggeration and fantasy to bring a fresh viewpoint to the office workers. The brand uses its self-deprecating humour to attract the junior office workers and make them feel sympathetic to the films, brings the workers positive energy to get rid of boring daily lives at work.