Title | THE MCMUSICVIDEO |
Brand | MCDONALD'S TAIWAN |
Product / Service | PART-TIME JOB RECRUITMENT |
Category | C02. Branded Content & Entertainment Film |
Entrant | LEO BURNETT TAIWAN Taipei, CHINESE TAIPEI |
Idea Creation | LEO BURNETT TAIWAN Taipei, CHINESE TAIPEI |
Production | BLUE MOON FILMS Taipei, CHINESE TAIPEI |
Production 2 | MINDBIZ POST Taipei, CHINESE TAIPEI |
Name | Company | Position |
---|---|---|
Murphy Chou | Leo Burnett Taiwan | Chief Creative Officer |
Benjamin Tzang | Leo Burnett Taiwan | Creative Director |
Eki Tsai | Leo Burnett Taiwan | Art Director |
Murphy Chou | Leo Burnett Taiwan | Copywriter |
Benjamin Tzang | Leo Burnett Taiwan | Copywriter |
Abin Chen | Leo Burnett Taiwan | Copywriter |
Leslie Chang | Leo Burnett Taiwan | Chief Strategy Officer |
Ruby Shen | Leo Burnett Taiwan | Business Director |
Meredith Yuan | Leo Burnett Taiwan | Account Director |
Ting Tseng | Leo Burnett Taiwan | Account Executive |
Jeff Chang | Blue Moon Films | Director |
Lien Hsiang-Yi | Blue Moon Films | Executive Producer |
Chiu Wei-Chi | Blue Moon Films | Producer |
Wang Tsan-Chin | Blue Moon Films | Director of Photographer |
Yi-Wen Liu | Mind Biz Post-Production | Post-Producer |
Chang Chien Pai-Mei | Mind Biz Post-Production | Editor |
Shen Chu-Ting | Mind Biz Post-Production | Composer |
We used the daily tasks of a part-time job at McDonald’s to create The McMusicVideo for recruitment.