| Title | JOGET ABAH |
| Brand | QSR BRANDS (M) HOLDINGS BHD |
| Product / Service | KFC BRAND (RAYA) |
| Category | B09. Corporate Image & Sponsorship |
| Entrant | NAGA DDB MALAYSIA Selangor, MALAYSIA |
| Idea Creation | NAGA DDB MALAYSIA Selangor, MALAYSIA |
| Production | RESERVOIR WORLD Kuala Lumpur, MALAYSIA |
| Production 2 | KENA SOUND PRODUCTIONS Kuala Lumpur, MALAYSIA |
| Name | Company | Position |
|---|---|---|
| Alvin Teoh | Naga DDB Tribal Malaysia | Executive Creative Director |
| Paul Lim | Naga DDB Tribal Malaysia | Deputy Executive Creative Director |
| Alex Wong | Naga DDB Tribal Malaysia | Creative Director |
| Jeremy Yeoh | Naga DDB Tribal Malaysia | Associate Creative Director |
| Rachel Hoo | Naga DDB Tribal Malaysia | Senior Art Director |
| Candice Chhoa | Naga DDB Tribal Malaysia | Copywriter |
| Farid Ajlan | Naga DDB Tribal Malaysia | Head Of Copy (Bahasa Malaysia) |
| Firdaus Nadzir | Naga DDB Tribal Malaysia | Senior Copywriter (Bahasa Malaysia) |
| Sharon De Silva | Naga DDB Tribal Malaysia | Head Of AV |
| Venus Chen | Naga DDB Tribal Malaysia | Senior AV Producer |
| Clarence Koh | Naga DDB Tribal Malaysia | General Manager |
| Farris Baharom | Naga DDB Tribal Malaysia | Data, Insights & Strategy Director |
| Chow Chun Son | Reservoir World | Executive Producer |
| Hadi Hamid | Reservoir World | Film Director |
| Simon Chin | Reservoir World | Director of Photography |
| Nigel Pinto | Reservoir World | Film Producer |
| Nadia See | Reservoir World | Line Producer |
| Taufiq Kamal | Reservoir World | Art Director |
| Bo Amir | Reservoir World | Music Director |
The film tells a story about a little boy, Aiman who is experiencing Raya without his father for the first time. He tries all sorts of ways to reach his father but fails. He grows frustrated because Raya doesn’t feel the same anymore. In his anger, he blames his father for abandoning him and ruining Raya forever. At his lowest, Aiman learns that Raya isn’t lost with his father, but lives through the traditions his father taught him.