MORI SHUSUI MUSEUM OF ART

TitleMORI SHUSUI MUSEUM OF ART
ClientMORI SHUSUI MUSEUM OF ART
Product / ServiceMORI SHUSUI MUSEUM OF ART
CategoryA10. Animation
EntrantEDP GRAPHIC WORKS Tokyo, JAPAN
Idea Creation EDP GRAPHIC WORKS Tokyo, JAPAN

Brief Explanation

SHUSUI means beautifully clean and honed-mind. This film is for the private museum that showcases a variety of assortment of Japanese swords, all of which are part of private collections and was released when the museum opened. The elements used in the design were iron, as the sword’s material; steel, used after heating up the iron; and an array of sword patterns. The patterns varied depending on the era the sword was created, as well as the manufacturing process. We depicted the process of sword making through motion graphics, using these elements as the design motif. We intended to appeal that Japanese swords are works of art by creating the branded film also like the work of art. We also aimed to lead people to have a more profound understanding the essence of Japanese swords.

Credits

Name Company Position
Naoki Kumamoto EDP graphic works Co.,Ltd. Chief Executive Officer
Masaru Ikeda EDP graphic works Co.,Ltd. Art director
Mitsutomo Maeda EDP graphic works Co.,Ltd. Art director
Haruna Sakai EDP graphic works Co.,Ltd. Art director
Masaru Ikeda EDP graphic works Co.,Ltd. Director
Mitsutomo Maeda EDP graphic works Co.,Ltd. Director
Haruna Sakai EDP graphic works Co.,Ltd. Director
Naoki Kumamoto EDP graphic works Co.,Ltd. Chief Executive Officer
Shinnosuke Arima EDP graphic works Co.,Ltd. motion graphic designer
Kidai Kato EDP graphic works Co.,Ltd. motion graphic designer
Yuya Murata EDP graphic works Co.,Ltd. CGI director
Kengo Nakashio qomunelab co.,ltd. Sound designer
Ryo Igarashi Toyama Media Work producer
Links
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