MAZDA CX-5 - MAGIC OF IMAGINATION

TitleMAZDA CX-5 - MAGIC OF IMAGINATION
ClientMAZDA AUSTRALIA
Product / ServiceMAZDA CX-5
CategoryA11. Visual Effects
EntrantALT.VFX Brisbane, AUSTRALIA
Idea Creation CHE PROXIMITY Sydney, AUSTRALIA
Media Placement CHE PROXIMITY Sydney, AUSTRALIA
PR CHE PROXIMITY Sydney, AUSTRALIA
Production ALT.VFX Brisbane, AUSTRALIA
Production 2 CHE PROXIMITY Sydney, AUSTRALIA
Production 3 GOODOIL FILMS Sydney, AUSTRALIA

Brief Explanation

This concept for MAZDA promises a film with magical, timeless qualities. Surreal images cast a charming spell as the MADZA CX 5 makes a journey through the strange and wonderful scenarios. The visual tone is epic, yet disarmingly accessible and warm. This installment for the MAZDA CX 5 is a message of craftsmanship meeting imagination. It’s a brand statement, launching an all-new vehicle with new horizons to explore. Viewers bask in a dream ride. One of the keys to good surrealism is a high degree of ‘realism’. The juxtaposition of contradicting images then combine to intrigue. These visual twists with scale and skews of nature set a playful, tongue-in-cheek tone. The giant stitches of yarn, massive rolls of leather, a random Zebra, and liquid asphalt should all seem like realities in their own right.

Credits

Name Company Position
Tyrone Estephan Alt.vfx Senior Producer
Colin Renshaw Alt.vfx VFX Supervisor
Jason Hawkins Alt.vfx VFX Supervisor
Martin Griffin CHE Proximity MANAGING DIRECTOR
Ferne Archer CHE Proximity Accoint Director
Rogan Briggs CHE Proximity Creative Director
Dom Megna CHE Proximity Creative Director
Amy Weston CHE Proximity Art Director
Leah Dunkley CHE Proximity Writer
Matt Murphy Goodoil Films Director
Sam Long Goodoil Films Executive Producer
Andrew McLean Goodoil Films Producer
Amanda Yu Goodoil Films Production Manager
Links
Website URL