Title | MAZDA CX-5 - MAGIC OF IMAGINATION |
Brand | MAZDA AUSTRALIA |
Product / Service | MAZDA CX-5 |
Category | A11. Visual Effects |
Entrant | ALT.VFX Brisbane, AUSTRALIA |
Idea Creation | CHE PROXIMITY Sydney, AUSTRALIA |
Media Placement | CHE PROXIMITY Sydney, AUSTRALIA |
PR | CHE PROXIMITY Sydney, AUSTRALIA |
Production | ALT.VFX Brisbane, AUSTRALIA |
Production 2 | CHE PROXIMITY Sydney, AUSTRALIA |
Production 3 | GOODOIL FILMS Sydney, AUSTRALIA |
Name | Company | Position |
---|---|---|
Tyrone Estephan | Alt.vfx | Senior Producer |
Colin Renshaw | Alt.vfx | VFX Supervisor |
Jason Hawkins | Alt.vfx | VFX Supervisor |
Martin Griffin | CHE Proximity | MANAGING DIRECTOR |
Ferne Archer | CHE Proximity | Accoint Director |
Rogan Briggs | CHE Proximity | Creative Director |
Dom Megna | CHE Proximity | Creative Director |
Amy Weston | CHE Proximity | Art Director |
Leah Dunkley | CHE Proximity | Writer |
Matt Murphy | Goodoil Films | Director |
Sam Long | Goodoil Films | Executive Producer |
Andrew McLean | Goodoil Films | Producer |
Amanda Yu | Goodoil Films | Production Manager |
This concept for MAZDA promises a film with magical, timeless qualities. Surreal images cast a charming spell as the MADZA CX 5 makes a journey through the strange and wonderful scenarios. The visual tone is epic, yet disarmingly accessible and warm. This installment for the MAZDA CX 5 is a message of craftsmanship meeting imagination. It’s a brand statement, launching an all-new vehicle with new horizons to explore. Viewers bask in a dream ride. One of the keys to good surrealism is a high degree of ‘realism’. The juxtaposition of contradicting images then combine to intrigue. These visual twists with scale and skews of nature set a playful, tongue-in-cheek tone. The giant stitches of yarn, massive rolls of leather, a random Zebra, and liquid asphalt should all seem like realities in their own right.